Movie peripheral products may not sound like a particularly big project, but in fact, the sales volume of movie peripherals is still very amazing.

The so-called movie peripheral products refer to the products developed according to the characters, scenes, props, logos, etc. in the movie, including toys, clothing, accessories, audio and video, books, daily necessities, etc.

Mainly relying on the popularity and influence brought by the release of the film.

In Huaxia, movie peripheral products have just started, and currently the best one is none other than Earthman Studio.

After all, it's just a "Journey to the West" and a "Nezha's Devil Child Comes into the World", and the peripheral products are about to sell like crazy! The sales of the later "Titanic" and "Pirates of the Caribbean" are also very good. The benefits are huge.

When the film exhibition hall officially opens for business, Lin Fan believes that it will lead to another boom in the sales of these peripheral products. After all, you have come to the exhibition hall to play, maybe you are bringing your partner and children, and buying peripheral products is just a matter of convenience. .

Why not do it?

When building this prehistoric universe theme park, Lin Fan discussed with Yang Hongxia how this park could quickly return to its original size.

The first is, of course, selling tickets, opening exhibitions and amusement parks, hotels, and restaurants to attract tourists, just like Disneyland on Earth.

The other is to rent out venues and supply the crew in need for framing and shooting, similar to the business model of the film and television city. The third is the sales of supporting peripheral products.

At present, although Earthman Studio is the best entertainment and cultural company in China, it is the best entertainment and cultural company in the production and sales of film peripherals, but its shortcomings are also obvious.

That is, Earthman Studio can't open its own store and sell its own movie peripheral products. It can only distribute these peripheral products to shopping malls, cinemas, video stores, etc., and sell them by others.

The Earthman Studio, on the other hand, exists as a manufacturer or a brand designer, accepting reservations from other stores, and then delivering the finished products to them, without direct contact with the market.

But with the Honghuang Universe Theme Park, this problem is no longer a problem, and the previous reservations are made one by one and shipped one by one

-make one-

The one-by-one sales model continues as usual, and Earthman Studio can also rely on the Honghuang Universe Theme Park to carry out its own retail sales.

Don't look at it just in the paradise, it's just this sales point, but as long as it is well managed, the profit will not be any worse than the first sales chain.

At the same time, through such a theme park, Earthman Studio can integrate all of its own works, so that whether it is the follow-up product development or the simple demonstration of strength, it is more intuitive and convenient than now.

The potential is also greater.

Of course, it is also possible to quickly develop a live-streaming sales model. Lin Fan also mentioned it before, but this requires a professional operation team. Although it can be sold with Lin Fan's Kuaiyin account, it is suspected of cutting fans' leeks. In the name of Cosmos Theme Park, he is doing live broadcasts and bringing goods, and Lin Fan shows his face from time to time, so he can lie down and collect money.

This is also the most important reason why Yang Hongxia finally agreed to this decision in the face of such a huge, long-term investment and risk: the benefits are too great!

When she is so big, Yang Hongxia is willing to spend her family property to fight for it once.

Of course, this project has also taken out almost all of Lin Fan's working capital, and he has to keep pouring money into it every year, so that the construction of such a large project can be maintained.

So, yes, although it's a bit embarrassing to say it, in fact Lin Fan is now relying on his wife to support him. For those who eat Xiayan, who live in Xiayan, and those who spend Xiayan, Lin Fan felt that he had nothing in return, so he could only promise himself.

"Cough cough!" Yang Hongxia coughed dryly, pulling back Lin Fan's thoughts that she didn't know where to radiate, "The series of movies you are shooting now focuses on the children's market, but I have read the script, and I feel that it is Among adults, this series of films should also have a low acceptance."

Lin Fan agreed: "Yes, although the protagonists of the movie are all children, they will grow up. The audience will also grow up with the protagonists, so the development of this series of movies is sustainable.

Moreover, as you said, Sister Xia, although it mainly focuses on the children's market, from the perspective of adults, this movie will not be very naive, so its audience should be similar to "Nezha: The Devil Child Comes into the World", starting from children From teens to adults, it resonates.

Of course, the big head must be between the two age groups of children and teenagers

The audiences of these two age groups are also the main audience groups of the Honghuang Universe Theme Park. As long as the two are well planned and operated, the effect of one plus one is greater than two can definitely be achieved.

Yang Hongxia understood: "You plan to open this part of the park at the same time as the first movie is released, so that you can rely on the influence of the movie to promote this park first, so as to drive the opening and operation of other parks in the later period."

Lin Fan nodded: "Yes, that's what I meant. This is a series of films, and the whole world view structure is very complete and independent, enough to support the open exhibition of this part of the park.

Then, after the release of the sci-fi blockbuster, our film science and technology museum can also be opened. The principle is the same as the theme park of this series of films. It is hoped that the film itself will drive the opening and operation of related parks.

Of course, the parks involved in "Journey to the West" and "Nezha's Devil Child Comes into the World" can also be opened simultaneously. When the movie came out before, it didn't matter if there was no shadow here. Now that other parks are open, there is no reason why the Huaguo Mountain and other areas that were first completed are not open. "

No matter what others do, but in the Earthman studio, the release of a new movie is the best means of publicity and plan. After Lin Fan's business in the past few years, fans of Huaxia and even all Bluestar know that as long as Lin Fan's new film is released, everyone's attention will be attracted, even if he is not a fan of Lin Fan, he can't help but pay attention. Lin Fan, who pays attention to Lin Fan's new works.

At this time, no matter what the propaganda is, it will get twice the result with half the effort.

As for the Honghuang Universe Theme Park, several large areas have been completed. Not only from the return of funds, but also from the perspective of publicity effects, it is indeed open for business when the new movie is released next year, which is the best choice~www.mtlnovel. com~ As for waiting until the entire park is built before opening it?

Do not make jokes!

Does the rest of the park construction cost money?

Does routine maintenance cost money?

Not to mention anything else, the daily water, electricity, labor, and even garbage cleaning fees are not small numbers!

If this paradise is not opened soon, and some funds are recovered, Lin Fanke really can't hold it anymore.

Obviously, Yang Hongxia also thought the same way: "Then I will go back and make a plan. How to publicize and open it up, I have to have a detailed plan."

Lin Fan naturally agreed.

Only Li Xiaodong was at a loss: Aren't we talking about the group of bear children? How did it suddenly become a paradise open

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