Entertaining Children

Chapter 1133: End of the year

  Chapter 1133 End of the chapter

"I'm just a studio, and I'm not a film and television company. What kind of co-producer?" Yin Xi said, "Anyway, I have a brand in my hand. Isn't it good for me to sponsor and advertise the brand? The works are not good or bad. There is no risk to affect the reputation of our brand itself!"

"This brand is half yours!" Yin Xi looked at Xiao Yao and said, "How long have you been out of control of our brand? Every time you go to my place, you always record songs. It's not that you are not allowed to record songs. But at any rate, you are also a little bit more mindful about the brand? Don’t you care, shouldn’t I do more?”

   "When the brand was established, didn't you say that I would not care?" Xiao Yao smiled bitterly, "If you really think I don't handle it, then I will withdraw and sell you half of the ownership!"

"Thinking beautifully!" Yin Xi stared at Xiao Yao, "We said at the beginning that you don't need to care about business matters, but you have to care about publicity and design, right? You are a star, and you also have the title of design director. Well! When the brand was first established, when you were on "Quick Book" and "Singer", you still knew to promote the brand, especially on "Singer", the effect was really good, but in the next few years, how can you do it? Don't care at all?"

"At that time, the brand was just established," Xiao Yao said. "With a personal brand, it is understandable to think about advertising and publicity wherever you go. But if you only sell your own brand wherever you go, it is very Annoying! As for the design director..."

  "Do you dare to try to resign the design director?" Yin Xi pointed at Xiao Yao with his chopsticks.

  "Isn't the design director a title you forced me?" Xiao Yao said, "Even if I don't leave, the design director will only look at the designer's work, don't he need to be responsible for designing clothes?"

"You don't need to be responsible for designing clothes, but you should also help you come up with ideas." Yin Xi said, "Our first featured series is lighting clothing. It was originally your idea and used your patent. The year the brand was established, you I also gave the idea of ​​the second series of speaker suits, and the designers have also developed them according to your ideas. Although not as stunning as the first series, there is still a certain market among those hip-hop lovers. Now they are two or three. Years, what about our third series?"

"Well, it doesn't mean that there is creativity. What do Qiao Shan and the others do? They all point to me?" Xiao Yao said helplessly, "You also know my situation. I don't think I have enough work. ?"

   "I didn't say pointing at you," Yin Xi said, "It's not about assigning tasks to you, but just thinking about it occasionally when you are okay!"

   "It was I who made complaints about her, so how come I got trained." Xiao Yao tilted his head and whispered to Sun Tingting.

   "Who made her your sister," Sun Tingting also said with a small smile, "Do you really want to compete with her to win her?"

   "Also," Sun Tingting reminded in a low voice, "You account for half of the brand, and how much of her studio do you account for? Are you embarrassed to say her?"

   Xiao Yao heard what Sun Tingting said, instantly understood, and nodded.

  "What are the young couple whispering?" Yin Xi said, "You still whisper in front of me!"

"Nothing!" Xiao Yao immediately lowered his head, "Duoer said you were right, let me listen to you! I think you two are right. When I have time in the future, I will pay more attention to the brand. "

   "Well, this is almost the same!" Yin Xi nodded in satisfaction.

  After this meal, Xiao Yao did not change his focus, and put much energy into the fashion brand, but mainly focused on the movie theme song and post-production work.

  Xiao Yao is currently developing very well in film and music. Yin Xi is actually unwilling and knows that it is impossible to trap Xiao Yao on the brand. What he wants is only the verbal attitude of Xiao Yao at that time. She knew that Xiao Yao's main job at present was the movie between him and Sun Tingting, and she didn't care about his "contradictory power", so she didn't come to trouble Xiao Yao again.

  When Xiao Yao was working on the late stage of the movie "Donkey Deshui" in Shencheng, Zhao Rui and Zhu Zitong were also busy in Yanjing with their work as the producer of the film. Their movie of Yandian graduates is much ahead of Xiao Yao's in terms of progress.

  In less than a week, the review results of the movie's theme song change came out, and the result was of course passed without surprise. During this period of time waiting for the results of the second review, Zhao Rui has already identified the issuing company for cooperation. As soon as the results of the second review came out, Zhao Rui and the distribution company had an appointment with a representative of the theater chain for a film meeting.

  Although it is a movie made by almost a whole new team, the theater representatives are relatively satisfied with the quality after watching it, and are relatively optimistic about the box office prospects. In the end, the three parties confidently set the movie's release date at the small golden time around New Year's Day.

  Fixed files for New Year's Day, then the movie promotion can begin in November. Xiao Yao said that he only participated in the premiere, so the propaganda activities of these films naturally have nothing to do with Xiao Yao. Apart from helping his company produce on Weibo, and the movies produced by his brothers, he continued to bury his head in Post-production of own films.

  The time required for the post-production of a film and television work is not necessarily. It’s not impossible that the long one can be done for a few years and the short few days. Subjectively, it is related to the requirements of the director and producer, and objectively it is related to the amount of film shooting material, the duration of the film, and the requirements for special effects.

  Xiao Yao’s "Donkey Gets Water" is modified from previous movies. His movie is only in the first 100 minutes. With the finished product in mind, there are not too many materials for shooting. This is one of the reasons why they finished shooting in less than two months.

  In terms of editing, this film didn’t have too much material, so the workload during the post-editing process was naturally much less.

  In terms of the soundtrack, there are not many background music in this movie. In terms of songs, there is only the theme song "I Want You", the only song.

  In terms of special effects, this movie hardly uses special effects, and there is almost no work in this area.

  Together, the post-production work required for this movie is much less than that of ordinary movies. In addition, Xiao Yao already has a finished product as a reference in his mind. It is much easier to make a decision, and a lot of repetitive work to test the effect back and forth is less, so this post-production cycle is not too long. In almost a month, Xiao Yao completed the post-production work of the film and made a sample of the film.

  This is still mid-December, and Zhao Rui's movie has not yet been released. If you rush, maybe Xiao Yao's film can be released back and forth with Zhao Rui's film, and there is some overlap in the release date. However, after Xiao Yao submitted the film for review as usual, he did not rush to follow-up work.

  Xiao Yao didn’t want to have two movies produced by his company released at the same time. Even if one is the end of the release period, one is just beginning to be released, one is a youth campus theme, and one is a comedy with black humor, the release period and the type of film are different, and the influence on each other’s box office is limited. Xiao Yao I don't want to.

  Zhao Rui’s movie was selected on the New Year’s Day file, so when the movie is released, it will be next February. The Spring Festival is celebrated in February, which is the so-called Spring Festival stall.

  The Spring Festival stalls are the golden stalls throughout the year, with large crowds and fierce competition. Xiao Yao wasn't afraid to enter the prime and compete with blockbuster films. The production cost of his movie is not high, and he will not invest too much in its publicity and distribution. Basically, the box office does not need to exceed 100 million to ensure that it does not lose money. In the prime time of the Spring Festival, Xiao Yao is quite confident that the film will have a box office of more than 100 million yuan.

  It’s just that although this movie is a comedy, it is a black humorous comedy with realistic themes. It will make people feel uncomfortable to watch it. Xiao Yao didn't want to upset the audience during the Chinese New Year, so he put the ideal release date after the Lantern Festival, that is, after the end of February.

  Now there are more than two months left, so Xiao Yao naturally doesn't need to worry too much.

  Mid-December is the end of the Gregorian calendar. Even if there is no need to worry about the movie release, it can be put on temporarily, Xiao Yao can't get up at this time.

  At the end of previous years, Xiao Yao might not be very busy, but this year's situation is somewhat different, mainly because Xiao Yao and Zhao Rui and others partnered to open this film and television company this year.

  On the one hand, the end of the year is when companies hold annual meetings and make year-end summaries. Although Xiao Yao has shares in companies such as model companies, musical instrument companies, and fashion brands, he does not necessarily go to the year-end summary. Even if he went, he just listened with an ear regardless of the matter. If he doesn't preside, if he doesn't speak, there will be no preparation.

  But this year, Xiao Yao and Zhao Rui’s small partners opened a film and television company. Xiao Yao is the largest shareholder, and his share of shares is much larger than that of others. As the biggest boss, he can no longer be an observer. Although the film and television company has professional managers and administrative staff to take care of it, Xiao Yao is not required to preside, but Xiao Yao intends to do some planning for next year's project at the annual meeting, so he has to make some preparations.

  On the other hand, the end of the year is the peak season for performances. In addition to commercial performances, major TV stations are also actively preparing for the annual New Year’s Eve party.

  There is no endorsement for Xiao Yao. In the peak season of performances at the end of the previous year, Xiao Yao will certainly not take up the commercial performance. He does not attend the New Year's Eve parties that David saw every year. But this year, the film and television company produced two works, and Xiao Yao's attitude is somewhat different from that of previous years.

  The TV series produced by the Young People Film and Television Company has been broadcasted. Several leading actors such as Qin Hao and Xu Liang have successfully entered the audience's field of vision and have gained a certain reputation, but in the final analysis, they are still newcomers and the foundation is still relatively weak. At the end of the year, the New Year's Eve party held by the Four Davids is a very good publicity platform. If Qin Hao and Xu Liang can show his face at the New Year's Eve party, it will be very good for them to consolidate their reputation. But just because they are still newcomers, even if they have some fame, it is still difficult to go to the New Year's Eve party of Four Davids.

  Although Qin Hao and Xu Liang are not artists under the film and television company, they are still Xiao Yao’s roommates. Xiao Yao started the TV drama project to repay them for their help during college. Although the drama succeeded in making them sizzle, Xiao Yao didn't participate much in the TV drama project in the later period, and basically threw it to Lin Qisan. Now that they can consolidate some of their popularity status, Xiao Yao doesn't mind coming out to help.

  Zhao Rui and their movie are scheduled to be released on New Year’s Day, so the New Year’s Eve party is naturally an excellent platform for publicity. This movie is not led by Xiao Yao, and some aspects of the screening are naturally different from those led by Xiao Yao. For example, the premiere of the film is not scheduled to be the night before the official release, and it will be delayed to midnight to show the film to the audience participating in the premiere, but two days in advance, a premiere with the nature of on-demand screening was carried out. formula. This arrangement does not affect the film’s main creators to participate in the TV’s New Year’s Eve party.

  Hong Wei is the singer of the movie's theme song. It is no problem for her to sing the movie's theme song at any New Year's Eve party, and it can also have a good publicity effect. But Zhao Rui is not satisfied with just letting Hong Wei go to the New Year's Eve party promotion alone, and also wants the two leading actors to appear on a certain TV New Year's Eve party.

  The main creators of this movie are all newcomers. Because the film has not yet been released, the protagonists are not even as famous as Qin Hao and Xu Liang. The two small transparent starrings alone definitely do not have the slightest hope of the four-year-old New Year's Eve party. Zhao Rui is in charge of this movie, and Zhao Rui is also preparing to take these two leading actors to fight for the performance of the New Year's Eve party.

  With Zhao Rui’s reputation, it is not difficult to win a performance at a New Year's Eve party alone. But it is not so easy to take two small transparent actors to promote the film. But not easy does not mean that there is no hope at all. It is just that people have to review their programs, and their programs must be exciting enough to be good for their ratings, and then they agree that Zhao Rui will bring two newcomers to the New Year's Eve party, and Let the host introduce their movie at the party.

  Zhao Rui is not bad in acting, but the performance at the New Year's Eve is mainly singing and dancing. In this respect, Zhao Rui is far worse than Xiao Yao. Xiao Yao said that he would not participate in other publicity activities of Zhao Rui’s film except for the premiere. Zhao Rui did not ask Xiao Yao to participate in any publicity activities during the publicity period, but Xiao Yao was able to write the theme song for the movie and come forward. Finding Hong Wei to sing and being able to post on Weibo also shows that Xiao Yao is not really disregarding this movie.

  Xiao Yao just doesn’t want to show up with them or run around. It’s okay to make suggestions behind the scenes. Zhao Rui took two classmates to Shencheng and asked Xiao Yao to help them prepare a more interesting show, but Xiao Yao was not easy to refuse.

Therefore, in the last half month of the end of the Gregorian calendar, while preparing for the company’s annual meeting, Xiao Yao dispatched Fang to represent the film and television company to communicate and discuss with several TV’s New Year’s Eve program groups, while also preparing for several people. New Year's Eve program.

  (End of this chapter)