Chapter 1123 Raising a child at one hundred years old, worrying about ninety-nine years

   "It will take two days for the goods to be transshipped."

  The accompanying steward kept sending news.

  "The merchants in the market are yelling, saying that they were not allowed to buy our goods at the beginning, but now they are fine, and the chickens are all gone."

  Cui Chen glanced at Lu Shungui who was drinking tea calmly, secretly admiring him.

  Lu Shungui's reputation is not small, but it is strange that he did not become an official.

   Cui Chen sat watching Lu Shungui's methods and was quite shocked. He felt that if this person became an official, he would be a prime minister, needless to say, the most suitable evaluation for him would be a general and a prime minister.

  Why did Mrs. Lu hide such a great talent and not let him become an official?

  Cui Chen was curious, but he knew that this was Lu's secret, and no one else should pry into it.

  After hundreds of years of development, the gentry looks tall on the outside, but there are many dirty things on the inside. Whoever dares to inquire is the sworn enemy.

  Thinking of those things inside the Cui family, Cui Chen inevitably thought of Cui Jian with regret.

  Cui Jian's talent is not bad, but because his father left early, there were few people close to him, and no one to support him, so after he passed the imperial examination, he had no one to help him, so he had to rely on his own ability to climb up step by step.

   This is herding sheep, leaving some hopeless children in the ups and downs of the officialdom, and the family does not ignore it. Whoever can get up after many years, the family will change their face and treat him as a core member to cultivate and help.

   This is the boundary between closeness and intimacy. Some use talent to divide, but more often use background to divide.

   There are dirty things outside, but there are not many inside the gentry.

   They are all human!

   Cui Chen sighed.

"Jia Ping'an's success failed this time, but brought the emperor a bad reputation. What will happen to him?" Wang Sheng asked this question, "Don't underestimate this son. His methods have caused the gentry to suffer a lot over the years. Last time It is even more shameless to ask Cui Jian to write about the officials of the gentry who forged political achievements, so that his cousin can be impeached, and my family lost more than ten officials because of this."

  Cui Chen said: "The goods are gone, can he conjure them out of thin air?"

  Lu Shungui said: "What can he do?"

  Lu Shunzai said: "Second brother, this person has far-reaching plans, one link after another, and now you have disrupted one link, but it is difficult to continue."

  Lu Shungui didn't feel complacent, and said lightly: "Let's watch it."

   "Alang."

  A entourage came in, "Jia Pingan summoned Chang'an merchants in the name of the Ministry of Households."

What's the meaning?

Lu Shungui said softly: "He invited the merchants, what can he do? Replenish the money to let the merchants reduce the price? This move is interesting, but it will lose a lot of money. Dou Dexuan can eat him. But this is the only way at present. Let’s talk about it after the resentment of the people has dissipated. It’s quite satisfactory and interesting.”

  Cui Chen said: "Maybe we can go shopping?"

  Lu Shungui shook his head, "He is an official. Once Baiqi is dispatched, our people will not be able to escape. When Jia Ping'an turns his face, what do you think he can do?"

  Lu Shunzai said: "He will spread the word that the gentry and the common people compete for profit."

   "He just wants our people to sneak in and buy."

  Lu Shungui said lightly: "How can the old man make him happy?"

  …

  Today, all the prominent businessmen in Chang'an came to the household department.

  Dou Dexuan squatted in the duty room drinking tea, admiring the painting just obtained by the way.

   Jia Pingan sat across from him, "Grand Dou, whose name is it?"

  Dou Dexuan glanced at him vigilantly, "Old man, why? You also want old man's?"

"Yes!"

  Dou Dexuan: "..."

   "The old man is shameless without you."

   "What's the use of face?"

  The two teased, and the merchants came.

   "I won't go out anymore." Dou Dexuan said, "You will clean up the troubles you caused, and I will help you."

hehe!

   Jia Pingan said: "Actually, this is an opportunity."

  Dou Dexuan sneered, "You like digging pits and burying people the most, but there is nothing you can do about it. Merchants are chasing profits, how can you make them willingly lower their prices? If you dare to force them, the queen will hang you in the palace and beat you badly."

   "Summer insects are beyond words."

   There was some noise outside at the moment, Jia Pingan got up and went out.

  More than a hundred businessmen stood in the courtyard, and there were many outside.

   After seeing Jia Ping'an, everyone gradually quieted down.

   "Duke Zhao is here, be careful."

   "Will it force us to lower the price?"

  Businessmen's alarm bells are ringing, and they are always ready to decline.

  Jia Pingan said: "I don't think there is a set number on how to do business. Every successful businessman has his own means. For example, small profits but quick turnover..."

   Dang Dang Dang Dang!

   Zhao Guogong is about to start, everyone be careful!

  The alarm bells rang in everyone's hearts.

   "For example, exclusive means, for example, the female buddy is beautiful, what kind of tofu beauty."

  Everyone couldn't help laughing.

   Jia Ping'an smiled and said: "I used to do business, but later I got lazy, so I handed over the business to the woman at home, it's not a big deal."

  Jia’s business is not small. A Chang’an canteen is still the leader in Chang’an’s catering industry. The tea house can be said to be making money every day, and the wine shop also makes a lot of money.

  Some people say that Jia's having these three businesses is enough to make Jia Ping'an the richest man in the Tang Dynasty.

  Someone even calculated that Jia Ping'an had long been the richest man in the Tang Dynasty, but this person refused to show off, so it has been unknown to outsiders.

   "How to do business, I think I still have some experience, and I will discuss it with you today."

  The richest man in the Tang Dynasty is going to teach business, everyone hastened to calm down.

  Xiao Jia, what does this mean?

  Dou Dexuan in the duty room couldn't guess it, and the tea suddenly became stale.

   "No matter what the method is, the most important thing is to spread the word widely so that our business and our products are widely known, right?"

  Everyone nodded.

   "This is the first consensus."

  Jia Pingan smiled lightly, "For example, the shop of the Chen family's gourd head is actually in the workshop..."

  To this day, the original rules of not doing business in the workshop are gradually relaxed, and the common people's desire to make money is far more intense than the officials' desire to suppress business.

"Because I was worried about being caught, the Chen family's business was hidden in the Quxiang, and no one knew about it. But the gourd heads of the Chen family are delicious, and it has been widely known, so customers have flooded the door. It is said that the fragrance of wine is not afraid of the depth of the alley."

Thumbs up!

  The merchants nodded one after another.

   "It's one thing for the fragrance of wine not to be afraid of deep alleys, but what if the alleys are not deep enough for the fragrance of wine?"

  This question is interesting.

   "What if everyone knew about it?"

   Jia Pingan raised a question.

   "I think the business of the Chen family will be better."

   This is inevitable.

   "I can't count how many merchants there are in Chang'an City. I can't even count them. How can the common people count them? How do they know where the goods they most want to buy are?"

   “That’s what advertising does.”

  When Jia Ping'an said this, the merchants were already itching.

   "Mr. Zhao, what method do you have?"

   "I also ask Mr. Zhao Guogong to enlighten me. If it can be done, I will get a plaque for Mr. Zhao Guogong later and offer three sticks of incense in the morning and evening."

Jia Ping's head was full of black lines, "How to spread the word? Every family has their own means for this problem, but the most common thing is to yell, so that the guys with loud voices are yelling outside the door. The Hoto of a certain family is the most delicious. A certain house has the strongest furniture."

   "Yes! This method is brilliant!"

   "The old man paid a lot of money, so he found a guy with a loud voice. Every day he yells, the surrounding merchants want to curse."

  Jia Ping'an smiled, "The smell of wine must also be drunk. It's a good idea, but in my opinion, this kind of method is too rough, no, it's too low-level."

  The mood of the merchants rose instantly.

   "Does Zhao Guogong have a good idea?"

   "Yes! If there is, I will listen to it!"

   "The old man has been in business for decades, traveling all over the world. I have seen a lot of this method of publicity, but I found that this rough method is the most effective."

"By the way, when Huazhou bamboo wares first entered Chang'an, the shouting shook the city of Chang'an. What a big discount, big discount, the eldest sister does not marry the second sister. Take a walk and take a look, the bamboo wares in Huazhou are the most expensive. Overhang. If you buy two pennies, you won’t lose money, if you buy two pennies, you won’t be fooled…”

   "Pass by, don't miss the opportunity."

   "The entire site is cleared."

  The old man asked: "Dare to ask these are Zhao Guogong's tricks back then?"

  Jia Pingan nodded and asked, "What are they shouting now?"

  Since entering Baiqi, he has gradually lost touch with the Huazhou Zhuqi gang, and he hasn't seen each other in these years.

  The old man said: "It seems to be shouting something..."

  A businessman said: "Now they are calling for the disaster in Huazhou, everyone has to go home to rescue the disaster, clear the warehouse...the last three days."

   "It seems that the last three days were written last year?"

   "Yes, until this year, they are still shouting for the last three days. What a rare opportunity."

   Jia Pingan covered his forehead.

  Losing my face!

   "Yelling is only the lowest and first-class means of publicity."

Jia Pingan said: "I thought of a way, for example, if you are a seller of hubing, write the name and address of the shop on the oil paper wrapped with hubing, and if you are selling jewelry, write the name and address of the shop on the outside of the box." Name and address... In other words, all products can leave their own shop name and address on it, and if someone asks where to buy it, there is no need to say somewhere in the East City, just look at the name and address above to find it. "

   "Wonderful!"

  The old man said: "Some people did this earlier, but they only wrote the name of the shop. Adding the address is different. This is a publicity."

   This is just the simplest method!

   Someone asked: "But the number of guests that can be attracted by such means is limited."

   "It's limited." Jia Pingan said with a smile: "How about if countless customers buy your goods, bring them back, and pass them on to more people?"

  The old man was puzzled, "How can you get countless customers to buy our goods?"

   "It's not a big deal." Jia Pingan said: "If you want countless customers to buy goods, the only way is to lower the price."

this…

  Everyone was silent.

  The old man said: "If this is the case, it is a good idea, but how can it make countless guests come?"

   This is the biggest problem.

  Jia Pingan said: "Mr. Dou and I have planned something."

  I don’t know!

  Xiao Jia is trying to trick this old man!

   Dou Dexuan wanted to get up, but after thinking about it, he gave up.

   "Forget it, forget it this time."

  Jia Pingan said: "After a while, it will be March 3rd. The Ministry of Household Affairs is going to organize a group of merchants in Dongxishi to participate in this event, but those who participate must have a big discount..."

  The faces of the businessmen showed hesitation.

  Dou Dexuan covered his forehead.

  What is Xiao Jia trying to do?

Useless!

   "All participating businesses will get a sign that says March 3rd."

  The eyes of the merchants are brighter.

   This is unique!

   Once obtained, this is a qualification.

  If it can be known to the common people, it will make a lot of money.

   "You think you will lose money once the price is reduced, but the customers brought in later will fill up these losses, and you will make a lot of money!"

  The merchants became restless.

  A businessman asked: "How can the people know?"

   "The Ministry of Households will post a notice at the gate of Fangshi to spread the word."

   Dou Dexuan was stunned.

   "The notice from the Ministry of Households, the three major price reductions in March, the people are tempted... I went to the Dongxi Market, and I went in when I saw the brand of the Ministry of Households, and then flocked to buy..."

   "After buying, if you think it's good, if you like it, you can buy it again through the store name and address you left...and spread it."

  Dou Dexuan stood up abruptly, "This is a collective discount of hundreds of merchants, which can attract countless customers...wonderful!"

   Jia Pingan looked at the excited businessmen and asked reservedly: "Who wants to quit? Just say it."

  Who the **** wants to quit? Saby just quit!

  The temporary loss is exchanged for wide advertising, and in exchange for countless customers.

  Who the **** will quit?

  In it, Dou Dexuan praised: "Xiao Jia's method is really unprecedented, it's amazing! I see that even if he is not an official, he can shake the government and the public with his business!"

  …

   Dongxi City is busy.

  The officials of the Ministry of Households came in and out frequently, and those merchants laughed and matched.

   "No false bids are allowed, and no explicit decline or hidden promotion."

  The clerk of the household department warned: "Once a customer complains, Dongxishi will come to check, but if it is verified, it will be severely punished. Remember, Zhao Guogong said that those merchants who practice fraud will be miserable and regret it!"

  The businessman was sweating, "Don't dare."

  After the little official left, the businessman smiled wryly, "This old man wanted to go up in the open, but I didn't expect Duke Zhao to know such methods, hey!"

  Someone wondered, "How did Duke Zhao know about such methods?"

  …

  In the later generations, those stores with signs saying that the factory closed, the factory went bankrupt, the warehouse was liquidated, and the last three days... etc. At the beginning, everyone flocked to them, but gradually everyone realized that something was wrong...

   Damn it!

  Didn’t you say the last three days? Why is it still there after 30 days?

   These methods were quite sharp when they first came out, and they were very attractive. After three days, all the truth will be revealed.

   "This kind of method is suitable for those tourists and businessmen. They sell here for a while, and sell there for a while, so there is no need to worry about being exposed."

   "Sir, it's okay to be exposed, right?" Wang Bo said, "It's just a businessman changing places."

   "You kid, you are getting smarter."

  The young man in front of him is more and more different from the mallet in history.

  That clubber pretended to be able to offend the world, but he didn't have the ability to bear the consequences, so he fell into the water in the end.

  But the mallet in front of him was much sharper and meaner.

   "Sir, what if those families send people to buy in large quantities?"

   "They won't, and dare not."

   "Why?"

   "The Ministry of Finance is watching this matter, the East and West Market is watching, and the evil young man is watching. Anyone who dares to play tricks will be given a chance to die. Then Lu Shungui acted resolutely and would not make such a mistake."

   Jia Ping'an is very confident.

   "Aye!"

  The second child ran over, looking aggrieved.

"What's wrong?"

  Jia Hong wiped his tears, "Aye, Auntie said I'm easy to bully, and I will be sad in the future."

  Jia Ping'an: "..."

   Jia Hong loves his parents, so he is very sad, "Aye, I am so wronged."

  Wang Bo said softly: "Sir, Erlang is a bit weak, and he is afraid of being bullied in the future."

  Jia Pingan sighed, "Your mother is just coaxing you! Erlang is the most filial, Aye and mother are both happy."

  Jia Hong looked up, "Really?"

   Jia Pingan smiled and said, "Really."

  His smile was so sincere and pure that Wang Bo was stunned for a moment.

  He has never seen Mr. so gentle before.

  Jia Hong rubbed his eyes, "Then I blamed Auntie, Auntie is so wronged, Aye, I'll go coax Auntie."

   "Go."

  Jia Hong ran away in no time.

  Wang Bo said: "Sir, Erlang is too simple. A simple person in this world has no way out, either he is framed or fooled."

   "Yes! Some people see an honest man not to be pleased but to be contemptuous, and then think about how to trick him." Jia Pingan said, "But I don't worry about that."

   "Why?" Wang Bo was puzzled.

Jia Pingan said: "I think I can live for more than 40 years. Erlang will get married and have a son in more than ten years, and his child will be in his twenties in forty years. If Erlang is still like this, I will die before I leave." I will leave an explanation before, and Erlang's family will let the eldest son be the master."

  Wang Bo was stunned.

   "So this is the father?"

  Wang Bo thought of his father, and couldn't help being crazy for a while.

  Wang Fuchou spent all his money and food every month. It seemed that he had no plan, but where did the money go?

   Eat first at Wang's.

  As long as he has money, Wang Fuchou will always buy the best food for the children, what he thinks is the best food for the children. Only when you are full can you think about other things. Then there is dressing. Wang Fuchou was worried that the children would feel ashamed when they went out, so he bought them clothes made of high-quality fabrics, and dressed himself like a refugee.

  The last step is to buy books.

  Wang Fuchou believes that the most worthwhile purchase in a person's life is books.

  Books can bring people knowledge, enable people to talk with sages across time and space, and enable children to increase their knowledge and knowledge.

  So whenever he has spare money, he will use it to buy books.

  If the whole family is fine, the greatest pleasure is to sit and read a book together in silence.

   So, is this the father?

   Jia Hong ran all the way to find his mother.

   Wei Wushuang is looking at the account books.

   Jia Ping'an became the hands-off shopkeeper, and Su Ho was unwilling to take care of things, so all the family affairs fell on Wei Wushuang. Family affairs, the two farms outside, and business and so on.

  If these things are for later generations, they can be regarded as the chairman and CEO of a large company.

  Wei Wushuang has put in countless painstaking efforts from the jerky at the beginning to the ease with which he is now.

   "Auntie!"

   Wei Wushuang raised his head when he heard the sound, and seeing that it was Jia Hong, he asked, "Is Erlang doing something?"

  Jia Hong approached, looked up at Wei Wushuang, and said seriously, "Aniang, are you wronged?"

   Wei Wushuang was stunned, "Why is A Niang wronged?"

   Unless it is a major issue that Wei Wushuang cannot solve, Jia Pingan will generally not interfere with Wei Wushuang's affairs, which is respect.

   With the respect of the head of the family, Wei Wushuang can kill decisively. No matter whether it is the family, the farm, or the business, no one dares to disrespect her.

  So she is not wronged!

   Wei Wushuang smiled and said, "Why is Erlang doing this? Who bullied him?"

  Jia Hong sniffed, "Aniang, you said I would be bullied in the future, Aye said you were coaxing me! Aye also said you like me, Aye, is it true?"

  Wei Wushuang said softly: "It's true, A Niang likes Erlang the most."

  Jia Hong happily said: "Then if you feel wronged, mother, can you tell me?"

   Wei Wushuang said for a long time, "Okay."

  (end of this chapter)