Hollywood New Century

Chapter 252: Iron Man Premiere

The Christmas season in December, second only to the summer season in June and July every year, has always been one of the focuses of competition among film companies.

In addition, the annual Academy Awards ceremony is also held in February of the following year, so of course, in December of the previous year, many special award-winning films will be released.

"Iron Man", which has been in preparation for several years, is finally about to be released. As the two first superhero movies in the Marvel universe created by Marvel Studios, a subsidiary of Xinghai Entertainment, there are of course a lot of people paying attention.

Without him, after all, as the first series of movies in the Marvel universe, "The Incredible Hulk" has already hit the streets, and this "Iron Man" was funded and produced by Marvel Pictures itself, and its importance is of course self-evident. .

At the entrance of the Chinese Grand Theater on the Hollywood Walk of Fame, fans were already waiting on the red carpet for the opening of the premiere of "Iron Man".

The North American premiere of "Iron Man" was of course grand under the arrangement of Xinghai Pictures. After all, the production fee plus the announced budget was nearly 200 million US dollars, and it would not save this money on the global premiere.

The film's creators, director Jon Favreau, and lead actors Robert Downey Jr., Kate Beckinsale, Don Chandler and Jeff Bridges all dressed up.

"Nervous? Relax," Simon said to Kevin Feige with a smile in the theater's lounge.

"I know, I'm just too excited," Kevin Feige smiled. This film can be regarded as the pioneering work of Marvel Studios itself. It has a large investment and a long cycle. Development is critical.

"At the time of the screening, the audience was very optimistic about the film, and our promotion could keep up, so we must have confidence," Simon knew of course that he was under a lot of pressure, but he still had to maintain confidence.

"By the way, there is no problem with overseas distribution, right?"

Kevin Feige nodded and explained quickly: "No problem, the European side will follow closely, and it will be released in one to two weeks; the Asian side will also follow suit, and We have also reviewed the mainland China market, and it will be the same at that time.”

In Asia, the main markets in East Asia, South Asia, and mainland China need to be reviewed, and the rest of the countries are much simpler and open.

"That's good!" Simon said and leaned back on his chair. He didn't participate much in the premiere of the movie, unless it was something important or he directly participated.

As for the publicity, there are professionals in the business, and if I think of it, I only sometimes provide some opinions.

"However, there seems to be a lot of other high-level film companies coming over today," Kevin Feige laughed.

"Hehe, Marvel is also an influential Marvel company, and there are a lot of film companies concerned about it," Simon said and took a sip of water.

"Not to mention the takeover offer from Disney; Warner Bros. has DC Entertainment, and must have attached great importance to us; and Paramount, who almost signed a distribution contract with Marvel before, also wanted to know if the contract was not signed, what was the profit? It's still a loss."

"Indeed, Marvel Entertainment has more than 5,000 heroes. If we can develop it well, it is really a treasure trove. Movies, TV, games, toys, clothing, etc., may be our revenue-generating points," Kevin Feige It is also a yearning, but the premise is that Marvel Pictures can make a name and have enough influence.

"Okay, don't think about it too much, movies are the locomotive of entertainment groups, the engine of output influence, take your time," Simon said, stood up and patted Kevin Feige on the shoulder and smiled.

"I'm leaving first, the next moment is yours, I believe that "Iron Man" will be a success!"

Simon left the China Theater before the movie opened, and it's a waste of time to spend two hours watching the movie again, isn't it?

Simon, who left the China Theater, did not go home but came to a private club in Beverly Hills with current owner of the Miami Dolphins, Wayne Whitsenga.

"Simon, good evening!" Wayne Whitsenga greeted Simon into a quiet room and sat down.

"Thank you!" Simon, who was sitting down, said, taking the wine that Wayne Whitsenga poured over.

"I think when we first met at the cocktail party, you showed interest in NFL teams. I can't believe that now you actually proposed an acquisition," Wayne Whitsenga really sighed.

Simon took a sip of wine, and while playing with the glass, he smiled and said, "Perhaps, this is God's will."

"The sale of the team is now handed over to the team for operation. Apart from you, Manhattan real estate tycoon Steven Rose is also interested in acquiring it. You should also understand!" Wayne Whitsenga laughed, it is good to have competition , the competitive price will be high.

"Of course I know," Simon doesn't care. Wayne Whitsenga owns most of the shares of the Miami Dolphins. Entrusting Blackstone Group to make the acquisition also hopes that they can get those small shareholders. Simon wants to own more shares of the team. .

"The Miami Dolphins had an agreement with the Miami city government, and the team could not sign to other cities..." Wayne Whitsenga began to make some demands.

Alan Horn, president of Warner Bros. Pictures, was also sitting in his office on the night of the world premiere of "Iron Man" in Los Angeles.

"Jeff, what do you think of Marvel's "Iron Man"?" Alan Horn asked his deputy.

"It's hard to say, I didn't like this movie originally, the director is not well-known, the starring Robert Downey Jr. is still an addict, and the heroine Kate Beckinsale can only be regarded as reluctance at present. During the summer, Marvel "The Incredible Hulk" produced by the film industry just failed, and now it's just a change from Universal Pictures to Xinghai Pictures," deputy Jeff analyzed,

"But based on the past achievements of Xinghai Entertainment Simon Parker, I can't say for sure. After all, when it comes to choosing movies, Simon Parker hardly misses it, especially for such large-scale investment movies."

"Well, I'm not sure, and Xinghai Pictures operates exactly on the basis of the way to create blockbuster movies," Alan Horn was originally a believer in blockbuster movies, and Marvel Entertainment and DC Entertainment directly competitors, can't help but pay attention.

"This Christmas season, we also rescheduled "Harry Potter and the Half-Blood Prince" to next summer's release. The financial tsunami hit the company and made the company suspicious of people's consumption," Alan Horn was also helpless. Warner Bros. Withdrew from the HD-DVD alliance, and then merged with New Line Cinema.

The "Harry Potter" series, as the trump card of Warner Bros. Pictures, in order to maximize the box office explosion, it is also the intention of the group's executives to extend the file until next summer.

"Forget it, New Line Cinema has also reconciled with Peter Jackson. We must pay attention to the "Hobbit" series. Now the headache is MGM, which has overseas distribution rights, and they still have funds to support "The Hobbit". "People" series?" Alan Horn said with a sigh.

"Alas, although the box office of Quantum of Solace in 007 is very good, because of this year's financial tsunami and MGM's severe losses, they can't come up with funds," the deputy also responded helplessly.