On April 18th.

The movie "The Scorpion King" won the box office of US$10.75 million on the second day (Saturday) after the first day of box office of 8.35 million US dollars, and won the top spot of the North American box office of that day;

Also on this day, "Chain Saw" reported a box office of 4.05 million U.S. dollars, ranking second;

April 19 (Sunday):

"The Scorpion King" once again won the box office of 9.1 million US dollars;

"Chain Saw" reported a box office of 3.7 million US dollars;

The movie "The Scorpion King", produced and distributed by Universal Pictures, earned a total of $28.2 million in box office for the first three days of the weekend.

"Chain Saw" earned a total of 11.15 million U.S. dollars for three days in the following weekend.

The film was released for 10 days, and the total box office in North America exceeded $46 million. This is definitely an excellent result for a horror film that has a production cost of more than one million dollars and an announcement of millions of dollars.

but!

As many industry insiders point out: "As Touchstone Pictures and Disney Group’s "Tian Zhao" withdraw from the April schedule, the overall situation has become a battle between the two giants of Universal and Wald. From all perspectives, The situation of Wald Pictures for a period of time in the future is bound to be at a disadvantage."

A group of knowledgeable kings gave their opinions one after another.

1. Horror movies are niche movies with a small audience;

2. The box office harvest of horror movies mainly gathered in the first two weeks, and the subsequent box office will show a cliff-like decline, which is a consistent law;

3. The movie "The Scorpion King" is the prequel to the mummy series, with a strong fan base;

4. The overall strength of Universal Pictures in publishing is stronger than that of Wald Pictures;

.......

This group of so-called "Knowing Kings" insiders enumerated more than 20 essays and explained a consistent point of view.

"Scorpion King" will hit "Chain Saw"!

"We are confident to do this."

A Universal Pictures spokesperson said in a loud voice when facing the interview: "Wold Pictures’ propaganda power is not weak, especially in the emerging Internet field. It has created miracles time and time again. Mr. Zhuke Wald is a bigwig in the Internet industry."

"But we are not stupid!"

"We have witnessed the superior power of the Internet for film promotion, so of course we will not ignore it, but rather attach great importance to it."

A group of media reporters nodded one after another.

Okay~

As the first company to cultivate an online navy, Wald Pictures has tasted a lot of sweetness as the first company to publicize movies on a large scale in the Internet field. To put it bluntly, even the Big Six of Hollywood's film announcements in the field of the Internet are no more than Wald Pictures, and they are even hanged.

This is the true experience of the Big Six in Hollywood under the **** lessons time after time.

however.

Now... This group of people has already reflected it!

Take this time Universal Pictures as an example. They invested a lot of power in the Internet and completely resisted the advantage of Wald Pictures in this area.

Kevin Fitch, president of Wald Pictures, also sighed: "There was a time when film announcements in the Internet field, we slapped everyone, but this bonus advantage no longer exists."

The power of Internet propaganda was curbed, which undoubtedly had a huge impact on the box office of Wald Pictures’ new film "Chain Saw".

Monday: "Chain Saw" reported to receive 2.2 million US dollars;

Tuesday: Reported to receive 1.8 million US dollars;

Wednesday: $1.65 million;

Thursday: USD 970,000;

That’s right, on Thursday, the daily box office score of the movie "Chain Saw" fell below the million dollar mark. This is not only the disadvantage of the horror movie itself, but also the theater's reduction in the number of screens of the film. The key is that the competitor "The Scorpion King" is coming on fiercely.

It was released for two weeks, with a total box office of 52.62 million US dollars.

On the other hand, the movie "The Scorpion King", after a full week of release, earned a total of 51 million US dollars.

Nielsen data shows: "On April 24 (Friday), the box office of "The Scorpion King" will completely surpass the "Chain Saw" that was released a week earlier."

At this moment, many people can't help but stand up!

For example: Steve Bing, the owner of the Locomotive Film Company and the well-known prodigal son.

"Hahaha, what do you want me to say?"

"The situation is so clear that "Chain Saw" has lost, and Wald Pictures has lost!"

"what?"

"You mentioned to me that there is a huge difference in the production costs of the two films. "Saw Cry" is a glorious defeat? Dude, don't make this joke. We are looking at the box office data, not the production cost of the movie. "

"Anyway, seeing the work of Wald Pictures being hanged, I was very happy, and excitedly couldn't help but open a bottle of champagne to celebrate."

What a clown!

This is what many Hollywood people gave to Steve Bing, but I have to say...he was right!

Since the founding of Wald Pictures, especially since entering the 21st century, the films produced have consistently dominated the daily box office champions and weekly box office champions, but this time it is indeed a loss.

In the words of some media: "Universal Pictures' this shot has dealt a severe blow to the arrogance of Wald Pictures."

For a time, many Hollywood people celebrated.

"I don't deny the success of "Chain Saw". After all, it is only a small-cost horror movie. Wald Pictures actually made a profit, but it is an indisputable fact that it lost to "Scorpion King" at the overall box office. "

Touchstone Pictures CEO Olmedo said.

Lionsgate’s owner Gusta said: “The box office of "Chain Saw" lost to "The Scorpion King". Regardless of the profit rate, the result of the head killing is that if you lose, you lose. Erde Pictures is indeed a small blow."

For several years, Wald Pictures and Disney have just passed, Warner has just passed, and Sony Columbia has just passed. Without exception, Wald Pictures won.

The six major Hollywood companies have lost ground.....

However, this time, to some extent, Universal Pictures really defeated Wald Pictures head-on!

.......

Universal Pictures.

Compared with the praise of Universal Pictures by outsiders, the people inside Universal Pictures are not so optimistic, and even...quite angry!

"Win a fart, win!"

"What production costs, profitability, advertising costs, overall box office... these are useless!"

"Don't forget, everyone, today is the release date of another work by Wald Pictures "The Queen Wearing Prada"!"

Vice President Theo was furious. U U Reading www.uukanshu.com

The two producers, James Jacks and Sean Daniel, are not very good-looking.

James Jacks said angrily: "If you say a thousand things and ten thousand, the guy Zhuke Wald is too wicked, it is wicked smoke, "Chain Saw" was released a week before our "Scorpion King. "The Queen of Prada" was released one week later, and it was really shameless to pinch us one after the other!"

"Yes!"

Sean Daniel said in a deep voice: ""Saw Cry" is just a small-cost horror movie. We win if we win, but the next "Queen Wearing Prada", its production cost alone is not If it is less than 30 million U.S. dollars, it is said that the announced funds are not less than 20 million U.S. dollars or more."

If one movie can't beat you, then there will be two.

This is Zucker's strategy.

In a word-Lao Tzu is eyeing you!

"" The first update is sent.