I Am a Nobleman in England
Chapter 179: Make big money in an "invisible" way
Even if limited by the mobile phone screen and its operating capabilities, the design of the game screen must be exquisite. It is necessary for players to draw horizontal, vertical, and arc-shaped knives, lights, swords and shadows on the screen, accompanied by the sound of swinging knives. "
Arthur squinted his eyes slightly, and combined his own memories to tell Edward a note.
And Edward did not neglect in the slightest, holding a signature pen and quickly recording in a notebook. These contents are very important points for game development after the future studio is built.
"... And the cut fruits make a popping sound and juice splashing sound. Different fruits will have different colors when they are cut. Fruits with special attributes are added. When everything is opened, the speed can be slowed down. Of course, You must also be able to clearly see the direction of the juice splash after the fruit is cut, and how the juice disappears little by little.
I think that with these perfect details, players can feel that cutting fruits is both real and enjoyable.
Then there is the marketing aspect. At the beginning of my creativity, I felt that marketing only with the element of cutting fruit was a little weak, so I joined the role of knight. Cavaliers are a relatively familiar image in most people's minds, and they are especially fascinated by many Western players. Whether a game can be successful or not is recognized by players and the market, marketing is very important, and a successful game is not successful for no reason! "
Although Arthur has no management marketing experience, as a person who has grown up bombarded by various advertisements and marketing from the celestial dynasty, what is "good scum, I am Gu Tianle, I am scum Hui, greedy lazy month, introduce a The new version of the ship that you have not saved, you need to experience three times, and you will catch up with me in the game."
What "... Tang Wan bad month starts with only one dog and equipment depends on fighting", "... Fury, eternal legend, eternal brother." "Slaying Dragon Sword, click and get it. One knife is nine hundred and ninety-nine. Grade, come and kill me if it's a brother." . . . . .
Hey, it's too much. Those magical voices echoed in my mind again, and it seems to have returned to the fear of being dominated by the web games they endorsed every day when watching videos online. Arthur couldn't help but twitched the corners of his mouth twice, chilling, and sincerely vomited in his heart.
"As long as advertising is done well, garbage can be sold for hundreds of millions!"
Don't look at the rough production of these junk games, but those production companies are really profitable. In fact, a game has two main selling points. The first is definitely the quality of the game. Good games can accumulate many users by word of mouth. The second is marketing and promotion. The greater the publicity, the more users will be acquired.
Edward is not surprised that the boss once again reiterated the importance of marketing. On the contrary, he had already guessed that the boss would attach so much importance to marketing. In fact, when Hull, who has rich sales experience, decided from the Wuxia World website to become the person in charge, Edward had already seen There are some clues that his young boss is a believer in marketing supremacy.
Regardless of whether this marketing primacy theory is too extreme, it cannot be denied that the marketing primacy theory has something to eat.
"It is true. Good creative products are undoubtedly the first choice of the market, but there are still some success factors hidden outside the technology, especially how developers seize the market opportunity, how to operate and layout the overall marketing behavior, and establish a studio At that time, I thought it was necessary to form a marketing team.
Since receiving your call from the boss, I have also looked for a lot of information and compared some mobile games that are currently on the market. I found that their success, in addition to the recognition of the quality of the game itself, which can trigger a word-of-mouth effect, early The accumulation of the game's user base is also crucial.
And those companies that operate poorly are often willing to spend marketing funds when they have to be absolutely necessary. In fact, under the established dilemma, this forced remedy effect is not significant. I think forward-looking and encouraging users to share spontaneously Marketing is a key element for the success of game companies, and some games that have failed to capture the market have no relevant marketing plans even in the later stages of game development, and even stubbornly believe that good games can automatically get favorites and have super download data.
Marketing factors are very important. For example, in the game "Stupid Birds First Fly", we can use the self-NUE model as a gimmick, hype, and advertise viral marketing on YouTube and Facebook, which can drive a snowball-like list of users.
In short, the higher the download volume, the higher the ranking. As the ranking improves, the natural download volume will increase further, and the number of users will increase. "
Originally, Arthur was a little worried that Edward paid too much attention to technology and ignored marketing. After hearing this, he was completely relieved and knew how to adapt.
"Let's go, I'll take you to the studio space prepared for you upstairs." As he said, Arthur took out an envelope from the drawer and handed it to Edward. "This is all related to the studio. The document, there is already a bank card with five million pounds in it. This card is processed in the name of the studio. Now I will give you all these things."
Edward took the envelope naturally, and then followed Arthur out of the office, upstairs, and checked the studio's office space.
Standing in the empty and wide hall, Arthur smiled to Edward beside him: "You need to do what you need to do and set it up as soon as possible. The development of "Stupid Birds Fly" is not difficult. I hope to market as soon as possible and play our number one player job. The reputation of the room comes.
By the way, all the ideas I gave you are copyrighted, and I will ask a lawyer to help you. These are the true value of our studio! "
"Understood, boss." Edward nodded without hesitation.
After chatting with Edward for a while, Arthur left and threw everything in the studio to each other. After returning to the office again, Arthur could finally relax and rest. This morning was enough for him. , Whether it is real estate investment or game studios, it is all over, the next step is to consider the project of acquiring a power plant.
Although there are various reports that there is a trend of oversupply of electricity in the UK, this does not affect the determination of energy to rank first on the list of profiteering. Regardless of whether the energy industry can one day fade out of the era of huge profits, it is absolutely bullish all the way.
With the continuous growth of global energy consumption, UU Reading www.uukānshu.com electric energy has reached an irreplaceable position. At the same time, the traditional power supply model will add tremendous value to the entire ecosystem.
Low-carbon, environmentally friendly and energy-saving industries will become one of the most profitable industries in the future, and environmental problems will become increasingly prominent. The world has realized the importance of the environment and has begun to vigorously support the development of energy-saving and environmentally-friendly new energy industries. In the planning book Angela gave him, the first power plant to be acquired was powered by natural gas. This is much better than the coal-fired power plant that has been raised by doubts and will be eliminated.
Arthur leaned on his boss chair and watched some reports on electricity sent by his investment and financial advisor Angela this morning. Among them, the report "Future Electricity Will Be the World's Largest Energy Investment Industry" caught his attention the most.
After reading this report, Arthur frowned slightly and fell into thinking. After a while, he picked up the phone and called Angela, "Hey, it's me. You come to my office. I have a few questions to answer. ."
To be honest, investment in energy and other basic industries, although in the short term, the return of the energy industry is unlikely to be amazing for a while, in the long run, energy is related to people's livelihood and national strategies, and their returns continue to be stable and safe. Making big money in an "invisible" way may be the industry that nobles should get involved most!