Chapter 197 196. Monster Encyclopedia

  Lu Yi first searched for things like IP, ecology, worldview and so on.

  He saw this description on the famous knowledge answering website [Understand?].

"To create a closed-loop IP and movie universe can form a huge information cocoon room in the later stage, so that the audience has no time to pay attention to other similar products. Under the mentality of sunk costs, try the closed-loop products one by one, and ultimately retain users. "

  Lu Yi didn't understand it well, but he could understand that if these things were made out, then everyone would be immersed in the world constructed by a series of movies, and there would be no time to watch other things.

   "It looks pretty good."

  He searched again how to build such a great thing.

  I saw that there are several video sites working on it.

For example, the Aicraft Video Network created a worldview called Homeland Project, and invited several famous writers to jointly create an ancient fantasy world, but Lu Zan checked the update time of this thing. The last time was two years ago. Now, it looks like it's cold.

  There are some other cultural and creative industries that are also doing similar things, but there are few successful ones.

  Lu Yi suddenly felt that it was very difficult.

   "However, the task only requires attention. I can draw the eyeballs infinitely, and let the attention rise and it's done."

  Lu Yi looked at the comments in [Understood] again, thinking so.

He saw a crowdfunding game that claims to have a high degree of freedom. It can create a real virtual world. It has the endorsement of a well-known producer. It raised hundreds of millions of funds from the beginning, and has been able to circle it every year. Po money, it's just that the game itself doesn't seem to be on sale at all. Seeing the turmoil of related investment stock transactions, Lu Yi thought it was a Ponzi scheme.

  So, sometimes, whether you can make money or raise capital has little to do with the actual business, just a big pie.

  Lu Yi can even make half of the movie to build a car, and it is estimated that some people will invest.

  Many students will think that these investors are stupid and spend money on such projects with no return.

But in fact, the money invested by these investors is only a small part of their assets. As long as one or two of the dozens of projects invested in can make money, they can all pay back. This is why people with capital will become richer and richer. reason.

   "I can't be so conscienceless."

  Lu Yi has his own principles. His love for movies even refuses to check the box office and click on himself. How can he use movies to defraud people for money?

  But how to start the first step made Lu Zie a little bit distressed.

  He started searching for inspiration again.

". "Cry" is a movie worth watching in the cinema. It is difficult for you to experience the shock and fear brought by the big screen on your own small screen, especially sitting in the cinema with hundreds of strangers. The feeling of suffocation brought by the dark environment, and more importantly, for your safety, I also suggest that you watch it in a crowded place, so as not to be scared and afraid to climb out of the quilt."

"The pre-sale box office of "Cry" has exceeded 20 million. As a film that won a gold award at the Yannan University Student Film Festival, this movie is highly anticipated. Some people think that it is the unique atmosphere of the Yannan University Student Film Festival. This made the film popular among college students. Once it enters the public’s field of vision, the film may be frustrated. For this reason, our reporter connected."

"As a director who specializes in horror and horror films, Lu Yi's own strength is undoubted, but there are also shortcomings such as the film's empty connotation, too much emphasis on excitement and ignorance of humanistic feelings, and poor value orientation. Although I have not watched "Cry "But I think that an excellent director must combine content and emotions, unify thought and form, and produce inspiring and valuable movies."

  There are so many comments about him and his films, and with the upcoming national screenings, related discussions are getting more and more intense.

  Lu Xie randomly scanned these, praised him, or sprayed his comments, and suddenly saw one.

  【Summary of the monsters currently appearing in Lu Zin's movies】

  Click to enter, and you will see screenshots of various Lu Zin’s videos.

  ". Doll, living under the bed, fascinated by ghosts, suspected to be able to move instantaneously, and has an unclear attitude towards humans"

  ". The pianist, who appeared in the abandoned Jiangcheng Grand Theater, was burned all over, played frantic music, and could control the model doll to do things for himself."

  ". Flying fish, appearing in the grass of the ruins, similar in appearance to ordinary fish, huge in size, capable of flying in mid-air."

  ". Rat people, appearing in the bushes of the ruins, human-shaped, with a head like a mouse, with a certain amount of intelligence, and in a symbiotic relationship with flying fish."

  In this post, all the monsters that Lu Yi has appeared in "One Hundred People" are shown in both pictures and texts, together with the poster's guess and description of these monsters.

  I have to say, looking back at these monsters, Lu Zie thought some of them were quite cute.

   "Well, so to speak, I can actually use Silent Place as a prototype to build a movie universe in these exotic places?"

  Lu Zizan knows later.

Thinking of this, Lu Zin immediately began to sort out the things he had encountered, sorted out the details, deleted them, and matched them with the information obtained from the side of some product descriptions in [Silent Department Store], and quickly removed the world background of the abandoned city, monsters The information is listed.

"Many IP derivatives and movie universes are created for the purpose of making a world view. They are set to be very large from the beginning. This is the same as the movie of a superhero team where many strange heroes appear all at once. I want to get it right. In the movie universe, you have to polish each work carefully, increase the audience's sense of substitution through each work, and achieve an immersive experience."

  Lu Zin concluded by himself.

He directly sent a message to Song Yunyan’s secretary, Li Zijian, and asked him to introduce himself to a team that outsourced the production of web pages, and then threw this part of the information he had compiled to the team, asking them to help him get an official website, and wait until the website was ready. , Lu Zie can upload some monsters and foreign materials to create an encyclopedia.

  Later, Lu Yi registered a new Weibo and video website account, named "Silent Project".

  He is going to build a movie universe based on Silent Place, and use this to complete career development tasks.

  After doing this, Lu Zin cast his gaze on the file named [Anonymous City] in his computer folder.

  Since we have to do these, of course we can’t draw pie, we must come up with actual things.

  Lu Yi is going to make [Anonymous City] into a short film to promote his project.

  (End of this chapter)