The first version of the music video of "My Devil", with a brain-burning plot and magnificent view of the world, knocked on the curiosity of the people who eat melons, and created the first wave of craze——

Of course, the foundation laid by "Chasing the Light" and "Jimmy Feather Show" is very important. Otherwise, even if the music videos burn their brains, the people who eat melons are not interested or not interested. No one will care about an obscure worldview. Will not notice the existence of such a thing.

　　 "My Devil" the second version of the music video, with black and white texture and touching memories, once again promoted the goodwill of passersby fans, creating a second wave of craze——

Similarly, from road tours to Bruno Mars warm-up performances to two-band joint performances, it is crucial that the King’s frequent appearance in people’s sights for five months is crucial, including the boom in YouTube videos. Played an important role, and this quantitative change triggered a qualitative change.

　　 Although it is said that King One Day is still a small band, the name is no longer unfamiliar, and it really has a small position in the music market.

　　 is no longer an unknown person.

The most direct proof is that at the same time that the second version of the music video was officially launched, "My Devil" was also launched as the second single of the album and was officially released. Moreover, the starting point of this single has been better than that of "Chasing." "Light" is even better, and the upward momentum is visible to the naked eye.

　　 However, choosing such a time to release the second single, is it magical or self-destructing the Great Wall? Whether such a propaganda strategy is wise or not, industry professionals obviously have different opinions.

　　 For professionals and senior fans who are familiar with the bulletin board charts, they all know clearly that it is highly not recommended for two songs to be on the charts at the same time.

　　 The reason is very simple, diversion. Two songs hit the charts at the same time, resource allocation and audience attention may be diverted, and the most likely result is that the performance of the two singles on the charts is lower than expected. Unless it's the title song whose performance is not satisfactory, the record company will launch the second title in advance.

However, for independent bands or rookie singers who have no fan base at King One Day, the correct suggestion is to concentrate all resources on the title song. Building popularity and recognition is the most important thing, and push the title song as far as possible. Higher position on the billboard singles chart. New 81 Chinese network update the fastest mobile terminal: https:/

　　 Shining Band is like that.

　　 But by the way, one day the Kings didn’t play their cards according to common sense, and "Chasing the Light" was still slowly climbing the charts. Did "My Devil" appear to grab the limelight?

　　 What are the marketing and publicity departments of Atlantic Records thinking?

　　 No one knows.

　　 can be seen from the bulletin board singles chart of the latest week.

In the previous singles chart, "Chasing the Light" officially ranked among the top 50 and reached the 41st position in one fell swoop. The steady upward momentum really shows the tenacity of the king for one day. However, this When the singles chart came out, "Chasing the Light" fell directly to nine places, returned to the 50th place, and was about to fall out of the top 50 again in a precarious manner. This situation is undoubtedly a cold sweat for the band. ——

Because, once falling out of the top 50, it is very, very difficult to come back again; moreover, the falling momentum is likely to be unstoppable. After all, indie bands still lack the support of fans, and they fell all the way out of the bulletin board. Song charts are not impossible.

In sharp contrast, "My Devil" directly airborne the Billboard Singles chart in the first week of its release, and it entered the chart smoothly in the first week, and it was still ranked 89th. This result and momentum far exceeded The data of "Chasing the Light" can clearly see the momentum of the king's steady rise in one day.

　　 However, the price of "My Devil" airborne is to divert the heat of "chasing the light", so whether this is worth celebrating is open to question.

It is worth mentioning that "Chasing the Light" has not yet released a music video, which also means that when hitting the charts, the data is already lame. If you want to continue to climb higher positions, the difficulty is Visible to the naked eye, now it is being attacked by "My Devil", and the momentum of the follow-up hits is really worrying. This also makes people more and more unable to understand the promotion strategy of Atlantic Records. What is the marketing department's thinking?

　　 Could it be that "Chasing the Light" was just abandoned?

Apart from Atlantic Records, no one can know the truth, but even Atlantic Records has no way of knowing what the outcome of such a choice will be, and what the prospects of the King’s first album in one day will be. In the end, only time will tell. Given the answer, waiting is the only option.

　　 But, the good news doesn’t stop there!

In the week after the One Day King and Shining Band tour in Washington, the sales of the album "Seven" broke out with a wave of 20,000. This data also made the album smoothly enter the Billboard Albums chart and entered strongly. The top 50 is temporarily in the forty-seventh place.

Twenty thousand copies are just a day’s sales for a popular album that sells millions of dollars, but for a band like King One Day, it’s a height that couldn’t be reached in the previous six weeks. Before this week, the cumulative sales of "Seven" were only more than 4,000 copies.

Of course, the biggest reason behind it is the promotion strategy of Atlantic Records~lightnovelpub.net~Atlantic Records is waiting for the moment of word-of-mouth fermentation, and then launching a comprehensive promotion. This is how the "Jimmy Chicken Feather Show" and the Washington Station tour are like this. Opportunity, so the album sales ushered in an explosion.

In the following week, "Seven" continued its efforts and continued the momentum of "My Devil"'s airborne rankings, and achieved a strong sales of 33,000 copies, becoming the album with the highest sales growth momentum this week on the billboard, successfully turning the King of One Day steadily. The upward curve continued, and went one step further on the Billboard Albums Chart, rising to No. 29. For the first time, it had a place in the upstream circle, and it was reflected in the two singles on the singles chart at the same time.

Regardless of whether Atlantic Records’ publicity strategy is correct or not, what will happen in the future, it is certain that Atlantic Records has achieved the greatest publicity effect with the cheapest means of publicity. One day the king is on the professional road of "impressing the audience with music". , Take a steady step forward.

At this time, look back at the king one day six months ago. They stood at the crossroads anxious and at a loss. The endless darkness made them physically and mentally exhausted. They knew that it was wise to give up, but they fell into self-torture because they could not give up and were unwilling to give up. In such a situation, everything seems like a world away. First release https://(www) https://m/.x81zw./com/

But the King of One Day, who was reborn from Nirvana after experiencing despair, is firmer and stronger than ever. The billboard singles and album charts have not distracted them. The band is still on the road to tour with Shining Band. Enjoying their lights and applause.

　　 In the footsteps, leaving the East Coast, heading towards the Western Regions again.