My Age of Investment

Chapter 1024: Enter China

  Chapter 1024 Entering China

  The next day, as soon as the Hong Kong stock market opened, China Digital issued two important announcements.

  Article 1, it is proposed to package and sell the newly established IT business outsourcing company "China Cloud" to the second largest shareholder Fuxing Industry Holding Group, which holds 10% of the company's shares, at a price of 100 million yuan.

  Second, China Digital has reached a strategic cooperation with Fuxing Mobile, a subsidiary of Fuxing Industrial Holding Group, and obtained the distribution right of this brand of mobile phones in the Mainland.

  China Digital intends to invest 510 million yuan and 490 million yuan, respectively, with its 50.8% shareholder, Vision Capital, to jointly establish a holding subsidiary "Huaxing Digital".

  Huaxing Digital will become the carrier platform for the distribution business of Fuxing mobile phones in the Mainland. The company plans to invest in the establishment of 300 Fuxing mobile phone authorized stores in second and third-tier cities in the next three years...

  As soon as the two announcements came out, China Digital’s stock price, which had fallen in recent times, rose sharply again, and regained a high of 7 Hong Kong dollars.

  Shareholders are full of confidence in the future development prospects of China Digital, which has two big thick legs.

  In addition, various investment banks have also given China Digital a buy rating, and the highest target price has been given to 14 Hong Kong dollars, which is four times the price of China Digital’s attempt to initiate an MBO last year.

  ...

  Xuzhou Street, in the office on the 18th floor of China Digital Building, there was a lot of laughter.

   "Guo Wei's legacy is now completely removed. Recently, the company has received a lot of resignation letters, and the courage has taken the initiative to pay the rebates and money received in recent years. I hope the company will take it lightly."

  Chen Hong sat on the sofa, and as he talked, he even laughed himself.

  He is now the chairman of China Digital, looking at this newly acquired company for Xia Jingxing. In the past few months, he has enjoyed watching various commercial dramas.

  First at the end of last year, they united with relevant departments in Haiding to cross-provincely win the Xuzhou branch general manager Wang Xin and his party members. Guo Wei was scared to go directly abroad.

  This major economic case involving a value of more than 50 million yuan has attracted the attention of the whole society because of its huge amount and bad nature.

  Stunned by this thunder, the evil wind and evil within China Digital were immediately cleared. Those who did bad things were panicked all day long, for fear that they would follow in the footsteps of Wang Xin and Guo Wei in the next step.

  Xia Jingxing smiled and nodded, “Those who proactively admit their mistakes should be handled in a low-key manner. Just let them leave and control the impact.

  In any case, the business has to go on, and the old accounts are turned over. "

  Chen Hong lightly nodded, agreeing with this solution.

  Although last year’s Thunder strike was quite powerful, it also had a significant impact on China Digital’s business level. At least, the government and enterprise list has dropped a lot...

  Too selfless, people dare not play with you.

  Although it's pretty fucking, it's a social reality, and there are no fish when the water is clear.

However, Guo Wei left China Digital and took away a group of middle and high-level management. In the past few months, people have asked to resign, which is almost a big change. The traces of conscience and Guo Wei have basically been erased. .

   "Mr. Xia, Guo Wei has not yet come back to justice. We are still in a stalemate with their company."

  Xie Yun, CEO of China Digital, looked at Xia Jingxing and asked for instructions on the next step.

Xia Jingxing waved his hand, "It doesn't matter anymore, it doesn't matter whether you can get compensation.

  However, remember, look for media and online exposure, and mention the names of their shareholders Shi Dazhu and Lu Daqiang. "

  Speaking of this, Xia Jingxing has a gloomy expression on his face. Each of these people are self-proclaimed business elites. In fact, they are full of male thieves and female prostitutes. Even if they can't make them bleed this time, they have to step on their face to get the idea.

  Xie Yun let out an "Oh", he knew what to do.

   "The 300 engineers of China Cloud Cloud are selected from the 5,000 R&D engineers. They should be in the eyes of senior engineers in the China Research Institute of Renaissance?"

  Chen Hong smiled and looked at Xia Jingxing. These 300 people can be regarded as the technical essence of China Digital, a 10,000-person company. The 100 million yuan was sold to Fuxing Industrial Group, which can be regarded as a low sale.

  However, since China Cloud has no specific business, it is purely a shell company. Judging from the current domestic emphasis on technical talents, it can be considered a premium.

  Xia Jingxing smiled and replied: "Wang Jian and Dr. Shen Xiangyang are very satisfied. They said that these 300 people are very young and they are all skilled seedlings. A little bit of polishing is a good piece of material.

  Their arrival was a timely rain, which solved the urgent need of the Renaissance China Research Institute and supported the shelf. "

   "That's good, I can rest assured."

  Chen Hong added: “Now that the mainland distribution rights of Fuxing mobile phones have been obtained, but it needs to invest 510 million yuan, this figure is 100 million more than twice the net profit of China Digital last year, and it is still a bit difficult to dig out.”

  Xia Jingxing nodded slightly, “That’s why Envision Capital was allowed to bear half of the investment, and this plan was implemented in three years, and the pressure was reduced again.

  If this is not enough, various financing tools such as private placement financing, debt issuance, and borrowing are all used. "

Speaking of this, Xia Jingxing turned his gaze to Xie Yun, who was in charge of the company’s specific business operations, and exhorted: “Smartphones are developing very quickly. Revival FX2 will be launched this year. This is a more interesting, smarter, A more fun mobile phone.

If Huaxing Digital can seize this wave of opportunities, in addition to contributing good revenue and profits to listed companies, it can also win greater trust in Fuxing Mobile.

  300 authorized stores is just the beginning. If this goal is completed ahead of schedule, Fuxing Mobile will give more support in the future, including billing period, discounts on goods, investment and so on. "

  Xie Yun solemnly nodded, “Mr. Xia, please rest assured that we will develop Huaxing Digital’s agency and distribution business as our core business.”

  Xia Jingxing smiled, conscious, this position is very clear.

  Fuxing mobile phone has opened several flagship stores in first-tier cities such as Beijing, Shanghai, Pengyang, etc., with an investment of hundreds of millions and an area of ​​thousands of square meters.

  Although the sales volume of this kind of store is very good, but the number is too small, it is mainly used as a facade and image.

  The authorized stores that China Digital wants to invest in are different. They are mainly small and medium-sized stores of one or two hundred square meters. They are exquisite and compact. They are decorated in the same style as the flagship store and maintain a unified brand tone.

  Moreover, the sales area avoids the first-tier cities directly operated by Fuxing mobile phones, and will not form much competition with them.

  Huaxing Digital currently focuses on second- and third-tier cities, and may continue to sink in the future.

  This is equivalent to a two-pronged approach to complete the coverage of offline sales areas more quickly.

  At the same time, the revival of mobile phones does not need to raise too many sales staff. The manpower burden can be passed on to Huaxing Digital, and more energy can be put on research and development. After all, technology is the first competitiveness of the product.

   "Some time ago, Conscience Company sold its mobile phone business at a low price."

  Chen Hong smiled and looked at Xia Jingxing, “Should you have heard about this? The 100 million US dollars packaged and sold to the PE fund of Conscience, Hongyi Investment, is equivalent to a left hand to a right hand.

  Without this huge loss-making baggage, Conscience’s financial report will look a lot better all at once. "

Xia Jingxing sneered, "I heard it, and I also know that when Yang Daqing answered a reporter's question, he said that his conscience phone was discriminated against by Android, and he did not receive an invitation letter, and he would not be enthusiastic about posting a cold ass. They decided to join the WindowsMobile camp. .

  He said that mobile phones are not their main business. After selling the mobile phone business, they will focus on the personal computer business, become a leader and become stronger, and launch an impact on the world's number one.

  I estimate that at most one year, this old boy will slap himself in the face again. "

  Chen Hong grinned, "Conscientious mobile phone business was actually okay in the past few years. It once achieved the leading position of domestic mobile phone. In the past year or two, it has been a little weak, and it has been beaten by foreign manufacturers.

  However, their foundation and network are there. Last month, they obtained the first batch of 3G network licenses together with Fuxing Mobile, and became the first domestic manufacturer of TD-SCDMA mobile phones that can be officially put on the market.

  However, I really don’t understand Yang Daqing’s operations! Does he still want to make a mobile phone? A small loss is cut immediately.

  Should the smart phone replacement frenzy come, and catch the ducks on the shelves? "

  Xia Jingxing shook his head and burst into laughter. It's not easy to comment, but he can only say that his eyesight is short-sighted.

  He remembered that Conscience Company sold its mobile phone business for US$100 million in the previous life. The next year, seeing smart phones making a big deal, he immediately spent US$200 million and bought the mobile phone business from Hony Capital.

  Either it is really short-sighted, or Hony Capital’s LP has a story.

   "Don't talk about them, the threat is limited!"

  Chen Hong waved his hand, and then said in a more serious tone: "Wisdom Fruit is negotiating with China Mobile. Do you know about this? They want to join China!"

  (End of this chapter)