Chapter 1310 Resolutely curb the behavior of coining

   Zhang Yong stared at Xia Jingxing and spit out a few words: "Tudou is going to be listed."

  Xia Jingxing's eyes narrowed, "Who said that? Wang Wei?"

   Zhang Yong nodded lightly, "Tudou has been in development for four full years. With the financial support of Vision Capital and the inclination of traffic from domestic holdings, it is firmly sitting on the top spot of domestic video sites.

  Wang Wei was testing the meaning of the shareholders two days ago. If the shareholders support it, he wants to grab the title of "the first video share in the world".

   After he has raised enough funds, he wants to annex Youku and completely consolidate his position in the industry. "

  Xia Jingxing thought silently in his heart, he regarded Tudou as the meat on his plate a long time ago.

  Wang Wei's sudden move didn't surprise him too much. After all, the founder also needs to have a good meal, and going public is undoubtedly the best way to make money.

   What he originally thought was to find a suitable opportunity to completely take Tudou under his command, but now Wang Wei proposed to go public independently, which caused some variables.

   Zhang Yong is very good at observing words and expressions, seeing that Xia Jingxing was thinking, he did not disturb him and waited quietly beside him.

   After a while, Xia Jingxing said, "What do you think Wang Wei thinks?"

   Zhang Yong said without hesitation: "Chinese Internet people all regard listing the bell in the United States as their ideal in life, just like the roll call outside Donghua Gate in ancient times, which is a transition of social class.

   In addition to the name, of course, it is profit. Listing is a wealth-making movement, and the founder can become a billionaire overnight. "

   Zhang Yong's analysis is very simple, but it is close enough to reality. No matter what life's ideals are pursued, there is no escape from fame and fortune.

   "How about acquiring Tudou before it goes public?"

   As soon as Xia Jingxing finished speaking, Zhang Yong answered: "I think it is feasible, in fact, we really need a video website, which is an indispensable cornerstone for building a pan-entertainment empire.

  Video websites link novels, animations, games and other IPs at one end, and film and television companies at the other end.

There is also a certain synergy between    and social networking, Weibo and other businesses.

  If the video website is not completely in our hands, it will inevitably be controlled by others in the future. "

  Xia Jingxing smiled and said, "Do you think he will agree to sell the company?"

   Zhang Yong hesitated for a while, then replied: "Wang Wei is a bit literate and idealistic, I'm afraid it's a bit difficult."

  Xia Jingxing sighed, "Yeah, you said that he still wants to acquire Youku, which actually shows that he has high hopes for Tudou.

   Our sudden M&A request may be met with resistance from him. "

   Speaking of this, Xia Jingxing smiled, "Up to now, we have not annexed even a company that has received investment from Vision Capital.

   This news spread, I am afraid that it will confirm the rumors of previous years. "

   Zhang Yong pursed his lips and did not speak, he knew what the so-called rumors were.

   When Xia Jingxing first returned to China a few years ago, he was aggressive and put on a stance that he wanted to buy China's Internet.

  It’s not enough to invest in a large number of Internet companies. What really caused criticism is that Envision Capital’s shareholding ratio is too high, and its holdings in many companies have reached 30 to 40%.

   The explanation given by Xia Jingxing at that time was that since no one invested in these companies, Envision Capital could only invest a few more rounds. Although the shareholding ratio was high, it did not care about the control rights of the companies.

   If Tudou is now annexed, I am afraid it will cause some misunderstandings.

  Xia Jingxing said with a wry smile: “Hainai Holdings has incorporated Tudou, and Yang Haoyong, Zhou Hongyi, Li Xiang and others may be in danger.

  To be honest, I just see Tudou, not interested in other companies. "

   Zhang Yong thought about it and said, "Everything is special, so other founders should be able to understand it, right?"

  Xia Jingxing shook his head lightly, the reason why the investment department of Ahri in the previous life had a bad reputation was because it often bought out the invested companies.

   This has led to a rumor in the industry: whichever company Ahri invests in is the company he takes a fancy to.

   For those who just want to start a small business and make a small sum of money, there is nothing wrong with selling themselves as Ali.

But for founders who want to become big companies, most people are wary of investing in Ali, and many will refuse, or turn to the "better" Penguin Industry Win-Win Fund .

  Xia Jingxing didn't want to ruin the reputation of Envision Capital, so he was a little hesitant about the acquisition of Tudou.

   "It really doesn't work. Let's build our own video website. Anyway, we have traffic and we have hoarded so many copyrights."

   Referring to the copyright of online film and television, Zhang Yong said one more sentence: "Mr. Xia, the price of copyright has risen rapidly in the past two years.

   "Wulin Biography" in 2006, 1300 yuan per episode;

   "Latent" in 2008, 10,000 yuan per episode;

   For some popular dramas launched this year, the price of a single episode has risen to 20,000 yuan or 30,000 yuan.

  I estimate that as long as the cake of online video continues to grow and more capital comes in, the price will continue to rise. "

  Xia Jingxing frowned. As the person who holds the most copyrights for online film and television in China, it stands to reason that he should be happy to see the price of online film and television copyright skyrocket.

   But he knew that this thing was a Pandora's box, and once it was opened, the mine at home would not be able to withstand that kind of burning method.

  The price of copyright has taken off completely since about 2010. The price of a single episode of TV series has risen from 50,000 yuan to 100,000 yuan to 10 million yuan and 20 million yuan.

   It is not uncommon to buy the network broadcasting rights of a drama and spend 1 billion 800 million.

   Internet Capital ran into the venue, waving a check, and his face was full of good money.

  According to incomplete statistics, in the ten years that the three major video platforms staged the killing of the Three Kingdoms, a total of more than 100 billion yuan was burned.

   The business model is broken, and a group of stars who are not worth so much money have been fattened.

  Hollywood is so prosperous and stars get such high salaries because they can harvest the global box office, and TV dramas also have a pay TV network as a sales channel.

  The prosperity of China's film and television industry once caught up with Hollywood, and the business model could not work. The three savvy giants joined forces as a plate of leeks.

   After realizing that the entertainment industry is sucking its own blood, the Big Three can only increase revenue and reduce expenditure.

   Open source means to increase membership fees, and throttling means to jointly reduce the cost of content procurement.

  Xia Jingxing didn't want to repeat the mistakes of the Big Three, obviously it was his own strategic mistake, but he dressed himself up as a victim, and then took the opportunity to increase the membership fee.

  This part of the cost should be counted on the stars, they get a little less pay, and ordinary people can save some membership fees.

   In the long run, this is a benign development model. It is not to fish for nothing, nor to raise the price of members under the guise of respecting copyright.

In Xia Jingxing's plan, he held Weibo in his left hand, a video platform in his right, and stepped on a bunch of film and television entertainment companies under his feet. Defining the Entertainment Industry".

  Before implementing the plan, there must be a video platform.

   Let Hai Nei Holdings re-develop a video website, Xia Jingxing finds it troublesome, because he needs to compete with a bunch of video platforms such as Tudou, Youku, 56, PPTV, etc. The efficiency is not high, and it is easy to cause new conflicts.

  Xia Jingxing thought about it for a while before he said: "Developing a video website by myself, I don't think about it first, my main focus is still on Tudou.com.

  The soaring price of copyright deserves our vigilance.

  If video websites become bigger and stronger one by one, for example, a few listings, and the entry of Baidu, Penguin, and Ali, may cause vicious competition. We must try our best to avoid this situation. "

   Zhang Yong frowned and said: "How to avoid this? We can't control their thinking.

   Now everyone says that video sites are a good way to start a business, and people who enter the market are one after the other, for fear that they will be late and not be able to catch up with the hot ones. "

  Xia Jingxing sighed, the Big Three are the biggest variables that he made to dominate the entertainment industry.

   Video sites actually have no barriers to competition, except for money.

   If you have money, you can do whatever you want, buy copyrights at sky-high prices to seduce users, or put up a sign for free viewing.

   I ran to persuade Jack Ma and Robin Lee not to do this, and they would dig a hole for myself in the future.

   They will definitely not believe this rhetoric, and they will feel that they have ulterior motives.

   As for Pony Horse, he is in a state of flux with him now, and will not follow any of his advice at all.

  Xia Jingxing pondered hard, how to restrain this group of people from throwing coins?

   Take advantage of the fact that they haven't deployed online videos yet, so they can occupy the track first?

   can't occupy it at all!

   Once they decide to start charging, they offer free artifacts, and users are immediately attracted to it.

   Relatively speaking, Penguin's approach to the upstream and downstream of the film and television industry chain is desirable. The losses it bears are far less than the other two. If the stalemate continues, the other two may be exhausted.

   But he has gone back to the old path of his previous life, which is somewhat contrary to Xia Jingxing's original intention.

   "Forget it, I don't think about such long-term problems for the time being. The most urgent thing is to solve the Tudou thing first."

   Zhang Yong nodded, "Then I'll come down and contact Wang Wei to find out what's going on with him?"

  Xia Jingxing said with a smile: "Okay, you first stand in front, but I feel that you may not be able to handle him."

   Zhang Yong felt that he was underestimated, and said with a smile: "It will take a try to find out."

  Xia Jingxing smiled without saying a word, he felt that Zhang Yong was about to hit a wall.

   (end of this chapter)