My Age of Investment

Chapter 549: Classic business case (4800 words, ask f

  Chapter 549 Classic Business Case (4800 words, ask for monthly pass)

After a few glasses of wine, Wu Huanghe's complexion became extremely ruddy.

  I recently rushed to find money, and my body became extremely exhausted, and suddenly became energetic.

  This change was not brought to him by the beautiful woman who was rubbing his arms around on the ball, but by the young man who was sitting on the sidelines.

  The young people sitting in danger, although their clothes are upright, they also sit upright, but one after another, the Dharma Protector Bodhisattva laughed and trembled, and the big white rabbit on her chest was about to shake out.

  Xia Jingxing's "greasy" style is very much in line with Wu Huanghe's appetite.

  He recently visited Beijing and Shanghai Pengyang, met dozens of investment institutions, spent countless hospitality expenses, but did not see the shadow of investment funds.

  Forget about the "white prostitution" of the doggy-looking investment managers, they also pretended to be pretentious, all kinds of tricks, really hateful!

  Xia Jingxing behaved very grounded, with a smoky smoke on his body. In his opinion, this is the "true god", and he worshiped the temple gate.

  Of course, he also deliberately investigated Xia Jingxing, knowing that with the strong net worth of the other party and the size of the fund of 30 billion yuan, he invested a sum of money with them, which was completely sprinkling water.

After waiting for three wine rounds and five flavors of food, Wu Huanghe waved away the four companion girls and began to discuss business with Xia Jingxing.

   "Mr. Xia, I actually encountered a problem. I would like to ask you to help me."

  Wu Huanghe knew that the other party was a big capitalist, and it was easy to check individuals and companies, so he did not hide his own situation. He took the initiative to confess that he encountered a problem and behaved honestly.

  If the other party wants to take the opportunity to slaughter them, there is no way, it’s all like this, and being alive is the biggest goal.

  Xia Jingxing and Wu Huanghe looked at each other, and said lightly: "You can talk about it first!"

  Wu Huanghe was overjoyed when he heard the words, and began to confide to Xia Jingxing as if pouring beans from a bamboo tube.

  “Our Leihuo Lighting was established at the end of 1998, and the company is located in Huicheng, Guangdong Province...”

  Xia Jingxing listened carefully. Wu Huanghe and Leihuo Lighting, the company he founded, were not particularly familiar with his previous life, but in the entrepreneurial circle, he has heard more or less relevant stories because it is too classic.

  Under the narration of Wu Huanghe, Xia Jingxing learned the entire development process of Thunderfire Lighting and the reason why it is now exhausted.

  In 1992, Wu Huanghe, a 27-year-old boy who couldn't stand his loneliness, caught up with the boom of public officials going to the sea, resigned from the military enterprises in Shaanxi Province and headed south to eastern Guangdong.

  He first entered a Hong Kong-funded lighting company and worked for a few years, accumulating the first pot of gold.

  Because of his strong interest in the lighting industry, coupled with his industry experience, in 1998, Wu Huanghe resigned and worked alone, and co-founded Leihuo Lighting with his two high school classmates Hu Yonghong and Du Gang.

  The company has 1 million paid-in capital, Wu Huanghe contributed 450,000, and the two students each contributed 275,000.

  Under this equity structure, Wu Huanghe is the largest shareholder of the company, but the sum of the shares of the two classmates can also oppose him.

  The three people have a clear division of labor, and they have industry experience. In addition, they stepped on the industry's development vent, Leihuo Lighting completely took off.

  In the first year of its establishment, its revenue reached 30 million, and in the following years it has grown at a rate of nearly 100%.

  As for men, they become bad when they have money!

  In 2002, Wu Huanghe and two high school classmates and partners began to disagree.

  Wu Huanghe has always advocated expansion. If you make money, you must invest in the company for further development.

  And the other two shareholders hope that they will pay dividends quickly if they make money, and they will be safe.

  In addition, Wu Huanghe has always been the "face" of the company, and two of his classmates feel that their identities have been devalued.

  So the **** is coming!

  Hu Yonghong, who was originally in charge of sales and marketing, also began to interfere in the operation of the company, and would unilaterally give instructions to employees, and corporate management began to appear chaotic. Employees often received two sets of instructions and reported to two leaders.

  When the conflict broke out between the three partners, Hu Yonghong said an angry saying: "When you were in middle school, you were the secretary and I was the monitor. The two of us were on the same level. Why should I listen to you now?"

  This is a contradiction caused by the unreasonable design of the equity structure, which is very irritating.

Angrily, Wu Huanghe simply set up a factory to produce other types of lamps, but used Leihuo's brand and channels for sales, with an annual income of about 2 million yuan.

  In addition, Leihuo Lighting's employees were also dug to join his private wholly-owned enterprise.

  After Wu Huanghe got rich, he really became as bad as many people did. He became involved in the vice of gambling, and often went to Macau to enjoy a drunken gold fan.

  The most important thing is that he took the company's money to stud.

  Because of misappropriating too much operating funds of the company, Wu Huanghe was still unable to make it. He was forced to renegotiate the shareholding structure with his two classmates, which turned into a one-third shareholding per person, egalitarianism.

  The rift between the three of them was temporarily healed.

  Of course, this is the version that Xia Jingxing heard in classic business cases in his previous life.

  In the version currently described by Wu Huanghe, he conceals the section of gambling and setting up factories privately, putting the blame for the conflict on the two partners.

  Xia Jingxing did not break, and continued to listen quietly.

  Wu Huanghe spread his hands, “In November last year, I and the two of them were completely torn apart.

  I insist on carrying out channel changes. From hundreds of dealers across the country, I choose dozens of larger dealers and integrate them into 35 operation centers.

  At that time, these operation centers will no longer be a pure sales function, but will also serve as a local logistics, capital and shipping platform, as well as responsible for regional service and management.

  Other smaller dealers will contact the operation centers of the provinces and will no longer be directly managed by Leihuo.

  How great is this!

  Helps us reduce management costs, and command is more handy and efficient.

  As for the general manager of the operation center, I think we can choose the best-performing distributors in each provincial capital city to serve.

  They both have their own directly-operated stores, and at the same time take care of the operation and management of the entire region.

  My two partners, they think this is too risky.

  They said: If there are ten dealers in Beijing to rebel, I can kill them without affecting our business. But if an operation center is established, the center will lead everyone to rebel, and it will be troublesome.

  I think they are too narrow-minded in this way. To put it bluntly, they are not confident enough. "

  Xia Jingxing watched Wu Huanghe, who had become confident and confident, frowned slightly.

  But when I think of the friendship between the other party and the dealer, I feel relieved.

  Wu Huanghe sighed, “Since we can’t agree with them, we will separate!

  The two of them took the initiative to withdraw their shares. Based on a valuation of 240 million yuan, I spent 160 million yuan to recover two-thirds of the Leihuo shares they held. "

  Xia Jingxing smiled, "How did I hear that you took the initiative to withdraw?"

  Looking at Xia Jingxing with playful eyes, Wu Huanghe sweated coldly on his back and did not dare to hide it. One hundred and fifty-one explained to the uncle capital who was the only one who could save him and thunder and fire.

   "I was just talking about anger, but Hu Yonghong's tortoise son took the stubbornness and immediately began to talk about how to divide the family.

  I think they have premeditated! Maybe it just inspired me to say this angry remark. "

  Wu Huanghe angrily said, "To be honest, the relationship between classmates and brothers for so many years has been so completely dissipated.

  If it weren’t for me to give them a hand, the two of them are still earning the dead wages in state-owned enterprises..."

  Xia Jingxing interrupted Wu Huanghe's complaint, "Okay, I won't mention the past."

   "I heard that the two of them originally planned to chase you away, but you combined the dealers and suppliers to stage a counter-attack, but instead chased them away."

  Xia Jingxing's words scratched Wu Huanghe's itchy place. He smugly said: "I have no other strengths. The biggest strength is loyalty.

  Take those two turtle sons and white-eyed wolves to make a fortune, so I won’t mention it!

Between    and the dealers, we have a good relationship. Whenever we go to any city in the country, there are brothers "Angkor Angkor" shouting and invite me to eat, drink, and sauna together. "

  Xia Jingxing chuckled, opening his mouth and shutting his mouth is the brother, who has eaten for a while, and hasn’t gained any wisdom yet.

  Noting that Xia Jingxing seemed to be a little disdainful, Wu Huanghe Jiujin came up, and his temper came up all at once.

   shouted: "Hi, President Xia, don't believe it!

  The two cubs originally planned to hold a dealer meeting in Rongcheng and completely ousted me.

The results of it?

More than two hundred dealers heard that they were about to take me off the stage. They were so anxious that they rushed to the Huicheng Leihuo headquarters from all over the country overnight. They pulled up banners, raised horns and shouted slogans, posing as if they wanted to support me to the end. ! "

  This seems to be the most glorious moment in Wu Huanghe's life. At this time, when he recalled, recalling that scene, he was very excited. His saliva flew, his arms danced wildly, and the vivid Xia Jingxing described the scene at that time.

  Wu Huanghe looked at Xia Jingxing with a smile, and said, “Finally, in front of all dealers, suppliers, and middle and high-level cadres in the company, after more than five hours of discussion and negotiation.

  Finally, more than 200 dealers voted by show of hands, and the unanimous vote passed me Wu Huanghe to stay, so that the two boys got 160 million to get out! "

  Xia Jingxing smiled. This is also the classic business case of Leihuo Lighting. The dealers voted on the fate of the upstream company and blinded countless pairs of eyes. It is simply Xiuer!

  At the same time, this scene of the dealer pushing the palace is deeply imprinted in the history of Chinese business.

  Hu Yonghong and Du Gang were forced to a corner, and they couldn’t even leave!

  Distributors stop selling goods, and suppliers stop supplying raw materials for production, depending on how you operate.

   Either choose to die, or leave with 160 million.

  Wu Huanghe's personality charm is indeed very strong, and it can be connected to this matter.

   is only timeliness, it's hard to say.

  If you don’t sell goods for a few months, suppliers and distributors may not be able to support it.

  Who is ruthless than this!

   Obviously, Hu Yonghong and Du Gang are not ruthless enough to do things indecisively.

  This can be seen from the two people asking for dividends to be safe, and their personality is conservative.

  As a rapidly advancing company, Leihuo Lighting pays dividends every month, which is really nonsense.

  Of course, there are also two people who are afraid that Wu Huanghe will embezzle public funds and go to gamble again.

  Three people have been in love and killed each other for many years, it is difficult to distinguish one right from the wrong one.

  It can only be said that the root is still in the equity structure, and the bad habit of gambling is something later.

  Xia Jingxing smiled and said, "Then have you given them 160 million?"

   "I will give a hammer!"

  Wu Huanghe had a hideous expression, and seemed to hate the two of them. After swearing harshly, he realized that he had offended the distinguished guest Xia Jingxing.

  Hurry up to apologize: "I'm sorry, Mr. Xia, I am used to speaking vulgar words sometimes."

  Xia Jingxing also switched dialects: “It’s okay, it’s a man of temperament, and it’s completely understandable.”

  Seeing that Xia Jingxing really didn't seem to be blaming him, Wu Huanghe's a little nervous heart settled a lot.

   "Thunderfire Lighting’s account simply can’t put out 160 million, and I don’t have that much money.

   So negotiated with the two cubs, and decided to give them 50 million each, and the remaining money should be paid in half a year.

  This one hundred million is drawn directly from the Leihuo Lighting account. "

  Xia Jingxing was stunned, and took the company funds shared by three people to buy out the other two shareholders' equity?

  "Are they willing?"

  Wu Huanghe smiled, "If you don’t want to, you have to be willing, because you have no money!

  In short, it is enough to pay them 80 million each. The company will have nothing to do with them in the future. It doesn't matter whether it is public funds or not. "

  Xia Jingxing is right to think about it. Maybe the two only want to get 160 million. As for how you collect it, or even drain the company's capital chain, it has nothing to do with them.

  Maybe, the two of them did this deliberately, thinking that the company’s capital chain was drained, leaving a mess for Wu Huanghe.

  Wait someday the company goes bankrupt, and then slowly watch your jokes about Wu Huanghe.

  People, sometimes they are so ugly in their hearts that they can’t be tested.

  “After the company’s capital chain has withdrawn 100 million, there are only a few hundred thousand left on the account, and even the supplier’s payment is the first IOU.”

  Speaking of this, Wu Huanghe's face blushed, "In addition, I am a little sorry to the dealer brothers, because since last month, they have begun to press their deposits.

  However, those brothers are still very shameless. If they don't urge the goods, and they don't ask for the refund of the deposit, they are treated as completely ignorant.

  In fact, they all know that Leihuo has no money on the account and the company is in danger, so they are still willing to choose to trust me. "

  Xia Jingxing scratched his head, your feelings are really deep enough!

   "Then how do you get it? Within half a year, you will have to pay the final payment of 60 million yuan for the equity acquisition, and the company's operating funds are not enough. At least tens of millions of capital must be injected to restore the healthy state of the capital chain."

  Wu Huanghe nodded fiercely, "Yes, yes, I am too short of money now, and I have tried every means to raise money.

  Mr. Xia, it is true that I am now forced to borrow a loan shark with a monthly interest rate of 5 cents.

   Then I had nightmares every night, dreaming that the company went bankrupt and usury blocked the door.

  Mentally stressed, but in the daytime, in front of employees, they still pretend to be nothing.

  I can’t fall, if I fall, Thunder Fire will be completely finished, and my employee brothers, dealers, and supplier brothers will also be finished! "

   Speaking of emotions, Wu Huanghe, a man in his early forties, couldn’t help his nose sore and his eyes were moist.

  Xia Jingxing saw the other side's pitiful look, and he knew today, so why bother back then!

  Betting on dogs is not worthy of sympathy!

   "Do you want me to save you?"

  Wu Huanghe raised his head and said sincerely: “Mr. Xia, I really hope you can help me. I will definitely remember your kindness throughout my life.

  I’ve never been so begging before, and now I’ve been completely forced to a dead end.

  As long as you are willing to help me, I can kowtow to you! "

  Xia Jingxing's face was cold, "I heard that you love gambling? How do I know, will you take the money to you to Macau for chic?"

  Wu Huanghe raised his palm and said seriously: “I can swear to God that I will never embezzle a penny of investment money.

  General Manager Xia, you can also send finance into the company to monitor the flow of funds. "

  Xia Jingxing smiled, “If you don’t embezzle the investment funds, what about the operating funds and surplus in the company’s account in the future? Can you guarantee not to embezzle?”

  Wu Huanghe was at a loss. He knew that Xia Jingxing was his last life-saving straw, struggling desperately like a drowning man, swearing all kinds of curses.

  Xia Jingxing pinched her eyebrows and sighed, "If you don't give up this gambling habit, I can hardly believe you."

  Wu Huanghe was almost crying, why didn't he believe in himself.

  He continued to beg: "Mr. Xia..."

"enough!"

  Xia Jingxing raised his hand to stop, and said sharply: "You and I are both from Sichuan and Chongqing, and you all know the virtues of the people in the Mahjong Hall.

  The country is easy to change, but the nature is hard to change! There is nothing wrong with this! "

   After all, Xia Jingxing got up and glanced at the leftovers on the table, “Thank you for the hospitality today. For the sake of such a difficult job, I’m here to buy this order!”

   Seeing this, Wu Huanghe was helpless, collapsed softly on the chair, his face was pale, and he lost two souls and six souls.

  He knew that this last opportunity had been lost.

  Gambling hurts people!

   Seeing Wu Huanghe not answering his own words, he leaned on the chair as if he lost his soul, his body almost shrank under the table.

   President Xia Jing exhaled, "I can give you a chance, but you have to promise me one condition."

  Wu Huanghe heard this, as if he heard the sound of heaven, the whole person was instantly resurrected with blood, and there seemed to be light bursts in his eyes, and his voice was trembling.

   "Really...really? What conditions?"

   The subscription is too bleak, I really have to write it very carefully. After all, I have to support my family. Try it on anti-theft. It may bring a bad experience to genuine readers. Please forgive me! Exit the book, refresh it in the shelf, and re-enter the chapter to read.

    

   

  (End of this chapter)