Chapter 638 Pan-entertainment empire

  "Does this kind of series of movies mean to keep making sequels?"

  Liu Xiaoduo, who has been listening and has not spoken, finally has the part that she understands, and can't help but interject.

"Correct!"

  Zhang Zhao nodded towards Liu Xiaoduo, “For example, if a movie has a good response, we have a fan base for the second and third movies, and the chances of making money are much greater.”

  Xia Jingxing smiled, "This direction is okay. Hollywood and Hong Kong movies have done this a long time ago."

  He still didn't say the second half: It's just bad money, it's not shabby.

  Capital is a profit-seeking thing since its birth.

  Zhang Zhao continued to introduce: "The main work content of the production company is to be responsible for the preliminary market research to see if the movie market for similar films has a prospect.

  For example, box office situation, popularity, possibility of sequel, etc.

  Decide whether the film is worthy of production through investigation. If the answer is yes, then find the film group to invest in producers and related personnel, and start selecting directors, scripts, actors, sponsors, etc.

  Recently, after market research, we have preliminarily selected several types of movies, such as urban romance movies, action movies, and fantasy movies.

  I think we can first practice with low-cost urban romance movies, and then step by step to involve more expensive action movies and fantasy movies.

  We are a new company. Although it is very powerful, we must proceed step by step. Don’t rush it up to be a big production.

  Fortunately, if it fails, it will be a big blow to the prestige, and it will not play the role of Jupin Pictures' strategic positioning. "

  Xia Jingxing looked at Zhang Zhao with a serious face and smiled.

  Zhang Zhao is very smooth in his usual contact, holding his big boss at all times, behaving very cautiously and carefully.

  But as long as it involves professional matters, Zhang Zhao's whole person seems to have changed. He has become very thoughtful, and he is not afraid of saying the wrong thing.

  He actually likes Zhang Zhao. If he doesn’t have his own opinion on professional matters, and he thinks about how to fool or please him all day long, he will not let the other person sit in this position for a long time.

"Can!"

  Xia Jingxing looked at Zhang Zhao, smiled and said, “I don’t want to intervene too much in professional matters. You can make up your mind.

  I have just one request. In the next few years, you must pull out a mature and capable business team to occupy a place in the industry. "

  In the past, Xia Jingxing and Zhang Zhao talked about the strategic positioning of Jupin Pictures. The latter knew exactly what kind of chess Xia Jingxing was playing.

  Zhang Zhao nodded slightly, “Mr. Xia, I know that you hope that Jupin Pictures will play its due role in the future and build an Internet film and television platform with Tudou.com.”

  Xia Jingxing smiled and nodded, it seems that Zhang Zhao has not forgotten his instructions.

  Jupin Pictures is too immature at this stage, and has not yet succeeded in standing in the industry, let alone helping Tudou.com.

  Make money, and don’t expect it for the time being. The general environment is almost too. It will take a few years for the film and television industry to completely usher in an explosion. That is a good time to really make a big splash. At this stage, we can only lay the foundation.

  However, Internet film and television platforms are just previous plans.

  Now that he has the school intranet, his mind has changed a little bit.

   "IP."

  Xia Jingxing said lightly, tapping his finger on the desktop, and then continued saying after a long time: "The film series you mentioned is just a kind of IP operation.

  Have you ever thought about finding IP and cultivating IP further upstream. "

  Zhang Zhao's eyes were fixed, and after a while of contemplation, he tentatively asked: "Mr. Xia, do you mean a novel? A novel adapted from a movie?"

  "This is just one of them, there are games and comics, both of which can also be adapted for movies."

  Xia Jingxing leaned back on the chair, thinking while talking.

  Film adapted from novels, the development has been very mature, and it is also well known and accepted by the public.

  The domestic "Red Sorghum" and the foreign "Lord of the Rings" are all adapted from novels.

  Movies adapted from games and comics are relatively rare.

  Zhang Hao frowned and said: "Fictions can be understood, and comics and games can also be adapted for movies?"

   "Why not? They all have one thing in common, that is, there are many fans. This is the basis of the adaptation."

  Xia Jingxing smiled and said, Marvel is still miserable at the moment, and has not carried forward the road of comic adaptation. The game is similar, and there are not many attempts to adapt.

  Zhang Zhao thought for a moment. It is indeed such a principle. Movies, novels, games, and comics are all forms of entertainment, but the forms of expression are different. In fact, text, pictures, light and shadow, and sound can be converted to each other.

After understanding this level, Zhang Zhao had a little more thoughts in his mind, and asked: "Mr. Xia, then we go to stock up the copyright of novels, games, comics, film and television adaptations?"

  Xia Jingxing laughed, "You are really addicted to hoarding copyrights."

  Zhang Zhao laughed, "I think it's cheap right now."

  Xia Jingxing nodded, “These copyrights are pretty cheap right now, but I want to go further and seize the source of production.”

   Zhang Hao was suddenly surprised, "Mr. Xia, do you want to do it yourself?"

   "Yes!"

  Xia Jingxing nodded, "That's what it meant."

   Zhang Hao said with a smile, "I heard that Shanda's President Chen also wants to build a network Disney, to create a big entertainment empire, hardware + Internet + entertainment content."

  Xia Jingxing shook his head slightly, "He can't!"

  Zhang Zhao smiled and said nothing.

   "Don't think that I am belittling him, but he is missing a core thing, guess what?" Xia Jingxing smiled and looked at Zhang Zhao.

  "Could it be a social network platform?"

  Zhang Zhao moved his brain a little, and he thought of the difference between Xia Jingxing's industry and Shanda.

  Xia Jingxing smiled, "Yes, this is the foundation for building a pan-entertainment industry and the key to connecting various branch platforms."

  Zhang Zhao thought to himself that Mr. Xia has mobile phones, film and television companies, music websites, video websites, and social platforms under his control. If you add games, literature, and comics, you will really live together.

  Hardware, Internet platform, and entertainment content are all three.

   "Mr. Xia, do you want to put all these things into your mobile phone in the future?"

  In Zhang Zhao’s view, this is also the difference between Xia Jingxing and Chen Tianqiao. The former bet on mobile phones, while the latter bet on Internet boxes, which means upgrading the TV to a network terminal, and enjoying interactive entertainment and receiving information through the TV.

   "It is certain to install, but we will be more open and will not tie the phones together forcibly."

  Xia Jingxing's introduction is very general, he does not want to reveal more about smart phones for the time being.

  At this moment, the outside world knows that he is making a mobile phone, and they all think that he is making a feature phone or a semi-smart phone.

  The mobile phone has been built for almost a year and there is no movement. For this matter, he is often ridiculed by his mobile phone counterparts, and his venture capital counterparts also feel that he is not doing his job properly.

  Xia Jingxing skipped the phone and talked about the pan-entertainment strategy with Zhang Zhao.

Although    only reveals a few corners, it is enough to get a glimpse of the grand commercial layout.

   "I have talked so much with you today, I just hope that you will have the spirit of twelve minutes, let's build a social pan-entertainment empire together.

  Jupin Pictures will be an important part of this business empire, an indispensable one. "

  Looking at the boss with a serious face, Zhang Zhao nodded excitedly, "Mr. Xia, I know that Jupin Pictures will not hold you back."

  "This is the top secret of the company. I will only disclose it to you. You have to pay attention to it. It just **** in your stomach."

  Xia Jingxing looked at Zhang Zhao with a serious face. At this stage, all business units are still in the development stage, and the foundation has not been firmly established, so it is not suitable for publicity, so as not to cause some unnecessary troubles.

  However, Jupin Pictures is a direct line of the direct line, with 80% of their shares, he thinks it is necessary to reveal something to Zhang Zhao, pointing out the future direction of Jupin Pictures, and at the same time inspiring Zhang Zhao's spirit of struggle.

  Zhang Hao nodded his head, "Mr. Xia, I understand, I promise to be tight-lipped."

  Xia Jingxing looked at Liu Xiaoduo, who was looking at a loss. Most of the pan-entertainment industry, online Disney, she didn’t understand.

   smiled, Xia Jingxing retracted his gaze, looked at Zhang Zhao and said, "Oh, by the way, how is the distribution network going?"

   "It's seven or eight, and the first film will be released in two days, a small-cost film called "Crazy Stone". Don't look at the name, but the content is not bad, like black humor."

  (End of this chapter)