My Age of Investment
Chapter 910: Sure enough
Chapter 910
"Brother Zhang, go slow, drink together another day!"
Zhang Chenguang nodded slightly, and then shook his mobile phone at several scalpers, "Keep in touch!"
After greeted several people quickly, Zhang Chenguang turned around and took a big step to catch up with Xia Jingxing, who had already gone far away.
"Okay, Lao Zhang, social horror? You got acquainted with a few little brothers so soon?" Xia Jingxing joked as she walked, holding Zhang Chenguang's shoulders.
"It's just a nonsense chat! But I'll follow your instructions and have all their contact information."
Xia Jingxing nodded and said nothing.
It wasn't until he got in the car that Xia Jingxing began to ask Zhang Chenguang in detail.
After listening, Xia Jingxing frowned: "So, this group of people turned out to be hawkers reselling train tickets, football tickets, and concert tickets? Running to resell mobile phones is a temporary intention and a new way to explore?"
"Almost, they don't have much capital. Five people bought 100 mobile phones in total, and each person invested eighty to ninety thousand yuan."
Xia Jingxing nodded slightly, indicating that she understood.
The news that Zhang Chenguang came back from inquiries made him quite surprised. He thought that the Fuxing mobile phone had been targeted by the big scalpers, but he did not expect it to be a few scalpers who were anxious to transform.
However, these little scalpers are quite clever, and they focused on Fuxing mobile phones at a glance.
But these people are still a little brave, and they are eager to ship so soon.
Xia Jingxing has a hunch that 500,000 mobile phones will soon be sold out and will not be able to support the second batch of replenishment.
Renaissance mobile phone layout supply chain is early, but smart phones are new products after all, and suppliers also need time to transform and adjust.
The speed of transformation and adjustment mainly depends on the order of revival mobile phones. If there are many orders, the suppliers and assembly plants are definitely willing to cooperate fully. The father of the funder needs to burst production capacity and immediately add production lines and recruit workers.
Renaissance mobile phone orders for one million mobile phones can only be regarded as medium-sized customers, which is a little better than those copycat manufacturers, but it is completely incomparable to the mobile phone hegemon who has shipped tens of millions or tens of millions of units.
"Will those guys come tomorrow "restock"?"
Zhang Chenguang shook his head: “It’s hard to say, they are a little worried that they won’t line up tomorrow, and they have to consider e-commerce channels.”
Xia Jingxing smiled, "These guys are still a bit clever, but they are not in the fire, or to be more precise, they almost have capital strength."
Zhang Chenguang nodded fiercely: "Yes, yes, after they heard that I wanted to cooperate with them, they were all very interested, and they told me so many things."
"Do you have any money? Give them an angel round of investment of 1 million yuan for fun."
Zhang Chenguang was taken aback, "Isn’t it? Really want to cooperate with them? I thought it was just to talk."
Xia Jingxing glanced at Zhang Chenguang and smiled: "If you are short of money, I will use 1 million for you as the activity fund."
Zhang Chenguang hurriedly defended: “I didn’t mean that. I don’t lack money. The company covers food, accommodation and games, and I save all my salary.”
Xia Jingxing chuckled. The salary he paid Zhang Chenguang was not low. After three years of work, the other party should have saved several million yuan.
"I mean, can this mobile phone scalper business really become an industry?"
Xia Jingxing smiled and said, “Of course, didn’t you see it today? Someone is willing to spend money on mobile phones, spending a lot of money, and an increase of 100 yuan is just the beginning.
If a large amount of capital is injected, it is not impossible to expand this business. "
Zhang Chenguang felt that Xia Jingxing's vision must be better than himself.
"Okay, then I will contact them tomorrow."
Xia Jingxing nodded, and said: "In addition, I will give you another task to watch the movements of this group of scalpers for me..."
Xia Jingxing gave a brief explanation, and Zhang Chenguang was pleased to agree.
According to Zhang Chenguang, the leader of this scalper party is Lin Kuan, nicknamed Kuanzi.
In Xia Jingxing's view, Lin Kuan and the group have a keen sense of business. If they have financial support, they might be able to become big scalpers.
If it can be used for the Fuxing mobile phone, it can become a hidden son in their hands to monitor the internal scalpers, understanding some market trends for them, and facilitating the Fuxing mobile phone to flexibly adjust its market strategy.
The scalper party can never be suppressed.
The demons of the Republic of China had this business, pouring gold, legal currency, cloth, medicine; in the 1960s and 1970s, they used sewing machines, bicycles, televisions, and other tickets; after entering the new century, they began to trade train tickets, ball tickets, Concert tickets.
In the era of mobile Internet, I started to turn mobile phones.
As long as the supply-demand relationship is unbalanced and profitable, the scalper party will naturally be born. While playing the role of resource balance allocator, it is also easy to cause malicious monopoly and speculation of market resources, and even exist in the form of gangs.
At present, the Fuxing mobile phone has just been launched, and a large number of ticket dealers have not yet smelled the smell. When they see the profit, they will inevitably pounce like a shark that smells blood.
For the power of scalpers, mobile phone companies should love and hate them. Love is that this group of people makes the models hot and popular, which saves the mobile phone company's marketing expenses; hate is that this group of people is out of control and causes accidents from time to time. , The mobile phone company also took the blame for them.
Wisdom Fruit has not entered the Chinese market now. Xia Jingxing estimates that Fuxing Phone may have to take over the role of the other party. Sooner or later, the scalpers will focus on Fuxing Phone on a large scale.
Immunity's defense is useless. He asked Zhang Chenguang to invest in Lin Kuan and the others, with the goal of driving a nail into these scalpers.
When the scalpers unite to engage in other mobile phone brands and make waves, they can just ignore it.
But the scalpers should unite to develop the revival of mobile phones, especially in the case of the revival of mobile phones, they can learn about the news and take precautions early, and they can even release some fake news in turn to combat the arrogance of the scalpers.
Xia Jingxing feels that she is addicted to cultivating undercover agents. With Tong Shijie, the ace spy as a case, she always wants to copy the second and third one.
However, he was not sure whether Lin Kuan's move of idle chess could play a certain role, so he only asked Zhang Chenguang to invest 1 million to try. If there is further value for cultivation, then additional investment will be made.
Sitting in the car, Xia Jingxing thought about the way. When the car arrived at the Jingxi company, he put his thoughts away and got out of the car.
Liu Weakxi, who received the phone call, was waiting at the door of the company early.
As soon as he saw Xia Jingxing, he was closer to him than when he saw his relatives. When he came up, he held Xia Jingxing's hands with both hands, and his face was full of smiles.
"Jingxing, your revival phones are amazing! Only two hours after the launch, 800 units were sold!"
Looking at Liu Weixi, who was full of red light, Xia Jingxing was a little puzzled, so excited after only 800 copies? In the previous life, which of the gods didn’t have 100,000 copies in one minute or hundreds of thousands in one hour? What a result?
Soon, he changed his mind to think that Jingxi Mall has only just started right now. Last year's turnover was less than 100 million, but only 80 million, so tender that it can squeeze out water.
The launch of Fuxing mobile phone seems to have created incredible results for Jingxi.
I had the final say in my heart, Xia Jingxing asked, "800 mobile phones, the sales are more than three million yuan?"
Liu Weixi nodded frantically: "Yes! This has only been on sale for two hours. If it can reach 10 million yuan in sales today, it can match the performance of last year's two months."
Xia Jingxing immediately understood why Brother Xi was so ecstatic. It turned out that he gave Jingxi a drainage artifact!
Liu Weixi led Xia Jingxing to the company. As he walked, he spit to introduce to Xia Jingxing the hot sales performance of Jingxi Mall.
The two and their entourage came to the third floor. As soon as they walked in, they heard the busy work of dozens of customer seats.
"Hello, this is Jingxi Mall, you are consulting Fuxing mobile phone, right?"
"In stock, there is no need to line up. I can ship to you today."
"It is guaranteed to be genuine. We have obtained the authorization of Fuxing Mobile. Fuxing Industry Group is also our strategic investment shareholder of Jingxi."
……
Xia Jingxing followed Liu Weixi and walked past a customer seat. He listened carefully, and most of the calls were inquiring about the Fuxing mobile phone.
He understands Brother Xi thoroughly. Seeing this, Jingxi is about to take off in place!
Along the way, Liu Weixi kept smirking. He didn't expect Fuxing Mobile to have such a powerful power. It seems that Fuxing Industrial Group, the shareholder, has found the right one, and it is also contributing money and effort. Where can I find this? Kind of good.
Xia Jingxing followed Xi Ge to the second floor again, and looked at the background data transferred by the technical department. The traffic of Jingxi Mall today increased several times compared with yesterday, and there were more than 20,000 new registered users.
Looking at the report, Liu Weakxi smiled from ear to ear. The employees of the Jingxi technical department were also very happy. Everyone was very satisfied with the report card.
Only Xia Jingxing frowned. The conversion rate was still too low. Most people registered to watch the excitement and did not place an order.
What's the problem?
There is only one possibility, the price!
"Jingxing, what's wrong with you? Didn't we do it?" Seeing Xia Jingxing's face was wrong, Xi Ge asked a little nervously.
Xia Jingxing immediately put on a smiling face: "No, I am very satisfied with this result, everyone works very hard."
Immediately he changed his conversation: "It's just...this conversion rate seems to be a bit low?"
Liu Weixi Zheng nodded his head: "I also found this problem. On average, 30 new registered users, only one person placed an order. We collected the PV data of the page and found that almost all new users have come to browse the products of Fuxing Mobile. Page, but just don’t place an order.
To be honest, the price of Fuxing mobile phones is indeed a bit high. Consumers may want to buy them, but due to the economic situation, they can only take a few glances to solve the problem. "
Xia Jingxing nodded in agreement: "There is no way. The manufacturing cost is too high. It is impossible to reduce the price, but..."
Speaking of this, he gave Xi Ge a glance and said: "Fuxing mobile phones cannot be reduced in price, but Jingxi can be reduced!"
Liu Qianxi said embarrassingly: “Jingxing, we are still in arrears with you for the payment of the mobile phone. We can only pay you when we make money!”
Speaking of this, Liu Weixi seemed to understand something, and suddenly his expression changed: "You mean to sell at the wholesale price you gave Jingxi? Don't make money to earn popularity?"
Thinking of this, Brother Xi slapped his thigh fiercely: "This is a great way! It's absolutely amazing! Jingxi Multimedia used to do this in Zhongguancun. If you don't make money, you have to make the company famous. When it gains popularity and user volume, money will be earned sooner or later. return."
"good……"
Hearing Xia Jingxing spit out a "good" word, Xi Ge suddenly smiled, feeling that he had correctly understood the coup that Xia Jingxing pointed out to him.
As a result, Xia Jingxing's next sentence made his face froze.
"What's so good, good, bad!"
Xia Jingxing stared at Brother Xi, and explained to him earnestly: "You can really drain Jingxi in this way, sell at a cost price, and Jingxi did not lose money significantly.
However, from the perspective of the revival of mobile phones, the brand will be affected and the market will be chaotic. "
Siege suddenly understood and patted his forehead. Isn't this hurting people's revival of mobile phones, Fei Jingxi himself? People could have made more money. If they did it by themselves, they would not only make less money. Maybe users who bought high-priced phones through Fuxingzhijia, Fuxing Mall and other channels would directly curse their mothers.
"Oh, I didn't think it over properly, Jingxing, don't be angry, I apologize to you."
Looking at Brother Xi who sincerely apologized, Xia Jingxing waved his hand, “It’s okay, I know you are also working hard for the development of Jingxi. In fact, your general direction is right, but the specific methods need to be changed.”
"How to change?" Hope suddenly rekindled on Xi Ge's face.
"Direct price reduction is too rough. You give each new registered user of Jingdong a 50 yuan or 100 yuan purchase coupon, which can only be used when purchasing Fuxing mobile phones, and you declare that Jingxi Mall will provide subsidies.
Old users can also participate in the event to get coupons for purchases, but new users must be invited. Each new user is invited to issue a coupon of 10 yuan, with a limit of 100 yuan to prevent someone from taking advantage of the loopholes. "
Every time Xia Jingxing puts forward an idea, Brother Xi's eyes light up, and his expression is very pleasant.
"Also, Jingxi can engage in a zero-dollar spike shopping event. Every hour or every two hours, a Fuxing mobile phone will be used. Users will grab the whole hour and wait for the next spike if they miss or fail to grab it. Keeping it makes users want to die, and their fingers are swollen!"
Brother Xi’s mouth is open, can he still play like this?
He soon understood that this is to build momentum on the Internet and take the opportunity to market Jingxi! Bull!
Brother Xi took a deep look at Xia Jingxing. He is indeed a master of the Internet. It is really a good method!
Xia Jingxing smiled, how did she feel as if she was leading Brother Xi to fight Xixi’s path of no return?
Brother Xi waved his hand: "Jingxing, I understand, all activities and subsidies are initiated by Jingxi unilaterally, and have nothing to do with the revival of mobile phones!"
Xia Jingxing laughed, and Xi Ge finally realized.
(End of this chapter)