Chapter 912

  "Okay, President Xia, I have noted all of what you said, and will pass it on to the CEO of Fuxing Mall in a while."

  Li Ying held a notebook in her hand and kept writing and drawing. She wrote down all the ideas Xia Jingxing put forward.

  Xia Jingxing nodded lightly, and then asked, “Hey, yes, what’s the reaction of Gome and Suning?”

  Li Ying shook her head: "No, they will not be able to distribute the goods until a week later."

  "I know they will not distribute the goods until a week later. What I asked is if they have contacted us, such as urging us to stock the goods as soon as possible?"

  Li Ying shook her head again: "No! They have always been very proud, because the suppliers are asking for them, and there has never been a case of the other way around."

  Xia Jingxing nodded slightly. It was an old problem that hypermarkets like to keep the supplier's billing period down. Later, Jingxi also learned this bad problem. In fact, this is a game of cash flow. As long as the business doesn't shrink suddenly, relying on the billing period can keep the loss-laden companies able to continue to expand.

  However, from the perspective of the supplier, Xia Jingxing dislikes these stinky problems of the channel business.

   Therefore, when formulating the mobile phone sales strategy, he kept a bit more mindful and left the first release to the closest relationship between Fuxingzhijia, Fuxing Mall, Jingxi Mall and Taobao.com.

  Because of this, these places can produce hot sales scenes.

  Xia Jingxing suddenly remembered something, and ordered Li Ying to adjust a copy of the order statistics table on the back of the mall.

  After reading, Xia Jingxing breathed a sigh of relief. The order was normal. Almost all orders were for one or two mobile phones. There was no obvious weird order.

  This shows that the scalpers have really not figured out the doorway of the mobile phone industry.

  Next, Xia Jingxing went to Fuxing Mobile and visited Fuxing Mobile's online e-commerce department.

  This department is independent of Fuxing Mall and is second to Fuxing Mall in the group management sequence.

  Fuxing Mall is a first-tier subsidiary, which belongs to the innovation business group.

  The Fuxing mobile e-commerce department is a secondary subsidiary, directly managed by Fuxing Mobile. Currently, it is mainly responsible for the cooperation and docking with Jingxi Mall and the operation of the flagship store opened on Taobao.com.

  Jingxi Mall is currently a self-operated model, and there is no third-party seller platform, which means that Jingxi is currently self-purchasing and self-sale.

Ari opened up the B2C business last year and began to introduce branded merchants, but the scale is not large. At present, it is only a channel of Taobao. It is a secondary entrance. It will not be launched until 2008 to establish a separate Taobao mall, which is Tmall. The predecessor.

  After visiting the e-commerce department, shortly after returning to the headquarters office, Xia Jingxing received a call from Jack Ma.

   "Dalun, congratulations!" As soon as the call was connected, there was a burst of hearty laughter from the other end.

  Xia Jingxing smiled and shook the phone: "Old Ma, I want to thank you all for providing so many advertising resources to Fuxing Mobile's online store."

   "Haha, Darren, you are too polite, just our relationship, why say thank you!"

   Although Xia Jingxing and Ma Yun had some estrangements due to the conscience company's stand in line, investment in Jingxi, and the launch of the self-operated e-commerce platform Fuxing Mall, etc., there were some gaps, but the two people still did a good job on the surface, and they still seemed to be intimate.

  Some time ago, Xia Jingxing proposed to open a shop on Taobao. Jack Ma readily agreed and offered all kinds of help. No one with a good attitude can fault it.

After some false sentiment, Ma Yun asked: "Dalun, how is the Fuxing mobile phone sold in other channels? I read the news that there is a long line at the door of Fuxing Home, which is full of thousands of people, and the scene is extremely hot. That's awesome."

Xia Jingxing heard the meaning of spying in Ma Yun’s words, and said with a smile: “Taobao has the highest sales volume. Your platform has a lot of traffic and you have given so much exposure. Fuxing Zhijia only opened one store in Beijing. , Non-local users want to buy it but can’t buy it, and the sales volume will be only one or two thousand."

   "Hahaha~, hey, by the way, how are the sales in Fuxing Mall and Jingxi?" Ma Yun asked casually.

   "No, only one or two thousand copies are sold, and one more piece can't keep up with Taobao."

   "That's pretty good too, and today is the first day on sale."

  Ma Yun said with a smile on the other end of the phone, he called Xia Jingxing today, Daoxi is a cover, the real purpose is to inquire about Fuxing Mall and Jingxi.

  He has always been very vigilant about these two e-commerce platforms. He always feels that one day the domestic holding group will have one more e-commerce subsidiary.

  Xia Jingxing knew what Ma Yun was afraid of, but he didn't explain much.

  Because it is useless to explain, the more you explain, the more doubt Ma Yun might be.

  After a few more conversations, Ma Yun hung up the phone on the excuse of busy.

  Xia Jingxing didn’t pay much attention to Jack Ma’s spying, so he put his mobile phone beside his desk and started to operate the computer to browse today’s news.

  It's already afternoon, and news reports about the launch of Fuxing mobile phones have been released on a large scale.

   "Fuxing mobile phones are shocked to be listed, and there is a long line of kilometers in front of the Sanlitun store",

   "The most expensive domestic mobile phone comes on stage, attracting consumers to line up frantically to buy, and the era of the rise of domestic products is coming",

  "Why does it make users line up late at night to buy? Because it is the light of domestic products",

  ……

  Xia Jingxing looked at these headlines and wanted to laugh. The media is so realistic that he is used to holding high and low.

  He randomly clicked on a news headline and began to browse the text.

  “Today’s Beijing, the outdoor temperature reached a maximum of 30 degrees. During the big weekend, young people did not go out for shopping and entertainment, but came to a mobile phone store in Sanlitun that cost hundreds of millions of dollars just to renovate...

  My colleagues and I were shocked by the hot queuing scene and hurriedly interviewed several young consumers who were queuing.

College student A: I have been paying attention to this phone since its release last year. What I like most is its entertainment function, full screen watching movies, and the phone screen can also be turned sideways. This is amazing, it should be the industry's first ...

  White-collar B: It doesn’t matter if you line up! As long as I can get the new toy early, I am willing even if I queue up for the day. I like its game function so much. Chopping the watermelon...

  Teacher C: It must be expensive! I thought about it for a long time before I made up my mind to buy it, and I only dared to buy the cheapest 4GB version. After buying it, I can only drink porridge next month. What I like the most is its image and web page zoom function..."

  Xia Jingxing read the entire report carefully, especially the section where the reporter interviewed users.

  He also saw reporters coming to interview in the morning, but he didn't lean up to inquire.

  In general, users in the article have relatively positive comments on Fuxing Mobile. Even if there are one or two complaints, they are complaining about the long queue.

  Close the webpage in front of him, Xia Jingxing clicked on other news headlines, the reports were all the same, and they sang hymns.

   Later, Xia Jingxing went to Tianya, Maopu, Tieba and other community forums to check, and found that the content was much more interesting than the same news report.

  "After lining up for three hours, I almost dried it into dried meat, and finally grabbed a revival phone. I was excited to open the exquisite packaging box...

   Picking up the phone, I took dozens of photos on the spot, and then, like Xia Jingxing at the press conference, my fingers kept sliding on the screen, and then the photos rolled like waves..."

  Along with this article, there were real photos taken on the mobile phone and receipts for purchase procedures. Soon this post became a hot topic in the community.

   "Fuck, rich man, is the Fuxing mobile phone really as good as the legend?"

   "Envy, I want to buy it too, but I am embarrassed in my pocket."

   "I was charged with IQ tax. It would be better to buy some pig brains for 4,000 yuan."

   "Pretend to be forced! Why don't you just buy a broken phone, and have a long talk, as for?"

  ……

   Different from the one-sided praise of news reports, Xia Jingxing found that netizens in various communities have mixed praises and criticisms about Fuxing mobile phones. It may be that they can’t eat grapes and say grapes are sour, or they may really feel that they are not worth the price.

  The main attack points of netizens are also on price. There are few mentions about usage, function, configuration, etc., which has a lot to do with the first day of listing.

Xia Jingxing visited many mainstream communities and found that without exception, all of them were discussing Fuxing mobile phones, which has become a hot topic today. Every time a user posts that he bought Fuxing mobile phones, it will soon become a hot post, attracting countless people to leave messages. , Or envy or belittle, ridicule, etc.

  He put down the mouse and began to think.

  To be honest, the curses seem to be a bit too much.

  He can actually understand the psychology of some netizens, and some people really like showing off too much.

  This involves another topic, the popular online show of wealth this year and even in the future.

   is not necessarily all bad things, because the more netizens scold, the more they want to buy, only the expensive ones, not the right ones.

  (End of this chapter)