Chapter 597 Trend

   Actually, perfume or something has been planned for a long time, and it was determined earlier than shampoo and the like, but it was not launched on the market.

If we use the first- and second-level classification to explain, perfume is a first-class product, and shampoo is only a second- or even third-class product at best. Just developed a shampoo.

   Moreover, the quality of the shampoo is not high.

   Well, compared to perfumes.

  Why this arrangement?

   Xu Guangling didn't ask, he just watched quietly from beginning to end.

Then I saw Ito Masato, like a general who commanded Ruoding, on the real pear suits such as shampoo that "fools people", attacking the city and turning the clouds over the rain. Xu Guangling had no choice but to nod his head in praise.

   In this matter, he is not as good.

   Of course, it’s just praise, not envy, let alone jealousy.

   It is not arrogant to say that there is no one in this world who can make a great master jealous. Even this great master is only an incomplete body, even, only a third of the complete body.

  Under the ferocity of the whole nation, the Ito family was "forced" to release what they wanted soon after.

   is like perfume.

   is like aromatherapy.

   Such as face, hand and other care products.

   Together with the previous shampoos, "new packaging, high quality", Xuanfa said that the R&D department has made breakthroughs in technology, and then thanks to the love of all the people, it has increased investment in quality.

   So in terms of shampoo, the price is directly twice as high as before, almost surpassing the same grade of cosmetics of all domestic and international brands on the Japanese market.

   And is far more.

   is twice as tall, is that tall?

certainly!

   If this is not too high, then nothing is too high.

  Note, for the same or roughly similar product, even if the price is only 5% different, many people will choose the cheaper one, thinking it is more affordable.

  Especially in Japan, the people's sense of urgency has penetrated into every corner of daily consumption.

   It is said that a considerable number of individuals or families in the United States rely on credit for consumption, and this phenomenon is rare in Japan.

   Now, on shampoos, the price difference is not 5%, but 100%!

   What kind of feedback will you get?

   Xu Guangling is also looking forward to it.

   For him, Ito Masato gave him a lot of lessons on cosmetics, which allowed him to learn more about human nature from many aspects.

   Then, what Xu Guangling saw was that the high price not only did not frighten consumers, but made them more strongly sought after.

   is twice as high, is very high.

   But in terms of absolute price, it is not unacceptable.

   A bottle of shampoo can be used for a long time, and it is not a bottle of consumption a day. Just like salt, is a bag of one yuan or a bag of two yuan a big difference for an individual or family whose monthly disposable income is in the thousands or tens of thousands?

   This is what Ito Zhentong said to Xu Guangling when he explained the marketing strategy to Xu Guangling.

   "When the product cannot stand out in quality, the channel is king; when the channel cannot stand out, the price is king. But the fundamental of the product is always the quality."

   "Even the bottom-level consumers hope that among the many cheap consumer items, at least one of them is of high quality and not so cheap."

   "Xu Jun, I just want to establish the real pear brand as such a choice."

   Xu Guangling nodded.

The facts are as they say, in a very short period of time, "Mari", in Japan, has reached the top, and has become the king. First-line or even super-level status.

   It's just real pears.

  The name moves the country.

  Besides the real pears, there is another brand "Tianfeng", which is the upper class of Mingdong, as opposed to Mingdong domestic.

   Even the products of the real pear series are in short supply to a certain extent, not to mention Tianfeng, which produces less than 1% of real pears? As for the quality, let alone, it is truly "genuine".

   Anyone who knows this brand, and anyone who has tried this brand product, is really trying to find a way to have it.

  At the beginning, Xu Guangling told Ito Zhentong and Zheng Qin that there would be three series of products, the highest grade is "Tianfeng", the lowest grade is "True Pear", and the middle grade is "Jinse".

   The name is based on the names of Ito Zhentong sisters and Zheng Qin, which is also a benefit, and then let Ito Zhentong be in charge of Tianfeng and Zhenli, and Zheng Qin in charge of Jinse.

  Tianfeng and Zhenli are very popular in Japan, and Jinse is also quietly famous in China.

   Of the three brands, only real pears are listed for sale.

  Tenho followed the route of Ito Mayu's hot spring club.

   Jinse and Tianfeng vaguely resemble each other, but in comparison, they are quite "little family", because Xu Guangling asked Zheng Qin to sell on her Weibo.

   is…

   Internet celebrity products?

   In the end, this was his biggest consideration when it came to cosmetics. —— Find something for Zheng Qin to do to replace those advertisements she wants or doesn't want to accept.

  The piano has changed my very unbeautiful face. It is not enough to describe it as plastic surgery. Of course, her male fans can only scream, lick and hold, but she actually has a considerable number of female fans.

   And for these female fans…

   What needs the most attention and deserves the most attention is not that this blogger has become beautiful and unbelievable, but how did she become beautiful?

   Is it really plastic surgery?

   But plastic surgery can't achieve such an effect, right?

   Well, probably not possible.

   Well, absolutely impossible!

   Let’s talk about it, if you can fix your face, how can you fix your hands? That hand, but also very beautiful, very beautiful ah.

At first, many people doubted whether the bloggers used any beauty software, filters, light repair, etc., but among these fans, there are still experts in this field, and there are still many, all kinds of them The possibility of doubt was eventually rejected one by one.

   The truth is, this is so beautiful!

   So the question is, how did it change?

   People keep asking questions on Weibo, or in comments, or in private messages, but how can you answer when "The piano makes me very unbeautiful"?

   Because she didn't know how to answer.

   Then, at this time, she posted a new Weibo, saying that she used a brand of cosmetics.

   She is now a consignment.

  Product quality can be guaranteed, absolutely guaranteed!

   But the price is more expensive.

   So she didn't disclose the price first, she only drew a lottery on Weibo, giving out ten sets at a time, and it was only limited to sisters!

   The development of events, such as small bridges and flowing water, ding ding dong dong.

   On the first day, ten sets of products were drawn.

On the second day, the third, fourth, and fifth days, the ding ding dong dong of the small bridge suddenly turned into a gust of wind and rain, or in other words, the flowers were cooked with brocade and fire, and the ten winners, without exception, It's like crazy, on Zheng Qin's new Weibo pinned to the top, crazy output.

   is so crazy that all the viewers can’t believe they are trustees.

   And it's all this age, even if it's a caregiver, it's not like this... red fruit, right?

  ==

  Thanks for the support of the recommendation ticket of "Bookworm Heroes Invincible".

  Thanks to the monthly pass of "Missing the River".

   (end of this chapter)