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On August 2, the day before the Stanford exchange group arrived in Beijing, Qi Lei gave the last class of Western Journalism History to the Second Class of Young Eagles and Japanese and Korean students.

In fact, it is no longer called the history of Western journalism, and Qi Lei has long been fooled into a comparison class between Eastern and Western cultures.

It's just plain brainwashing.

Cultural self-confidence, once established, is hard to shake. After that, there is no need for Qi Lei's deliberate guidance. In fact, Japanese and Korean students have already fallen into the spread of "selective contact", and Qi Lei will not be able to talk about it.

Because they desperately need to find more evidence for a newly established value.

Today we are going to talk about the different characteristics of [Media Judgment] in the field of communication between the East and the West. It probably means:

Everyone thought that Qi Lei was going to start the stomping mode again, but after most of the class passed, it turned out to be a review of the communication course.

More or less lowered the standard, not as passionate as before.

Qi Lei: "Society naturally endows the media and public opinion with the influence and dissemination attributes of news reports, and the phenomenon of using the influence and dissemination attributes of the media and public opinion to influence judicial trials is called [media trials]."

Explanation of terms, Qi Lei did not copy the book, but came from his own understanding, which was almost the same.

Everyone originally thought that according to the communication course, Qi Lei would explain the academic history and development of [Media Judgment] clearly, and then give an empirical evidence to deepen the understanding.

Unexpectedly, he just said a definition, and immediately talked about another communication knowledge.

This one is more basic.

I saw Qi Lei pacing back and forth on the podium: "Four elements of information dissemination."

"1. Information source (objective information facts). 2. Information (subjective information disseminator, media). 3. Channel (information dissemination channel).

4. Sink (information audience). "

people,

You...is this too much? The first lesson of communication is these four elements, and its status is equivalent to Newton's first law in physics and the formula of multiplication in mathematics.

In such a noble class, you talk about the four elements of communication? What about wasting time?

Song Xiaole couldn't hold back, he basically didn't talk much during this time.

There is no reason for it, this guy is the only player in the class who has failed the major of communication, so he has no face to speak.

But this time, I really couldn't hold back, and said with a bitter face, "Head of the class, I, a communication student who has failed a major in communication, know the four elements, can we do something real?"

Qi Lei glared at him, "How dare you say that? Grandpa Chen wants to send you back!"

Everyone burst into laughter, wondering how Song Xiaole got into the eagle class.

Qi Lei didn't smile, he tapped on the blackboard, "Today is full of dry goods."

"Listen!"

Pointing to the blackboard, "Combining [media trials] with the four elements of communication."

“First, [sources] are objective facts.”

"In the field of news, the timeliness of news makes the media often pursue first-hand principles and publish [sources] as quickly as possible."

"The objective authenticity of the [source] is not the first consideration of the media. For example, if a student jumped off the building in a school, as long as the media knew about the student's life and death, they would immediately report it. What it buys is time, the first First-hand principles, rather than pursuing the objective truth of [source], for example, is it homicide or suicide? What is the motive for jumping off the building?"

"The judicial truth is just the opposite. It is a series of investigations that go through judicial procedures, police dispatch, case investigation, evidence collection, etc."

"Even if a fact has been established that the student was murdered, the objective fact will be determined only after a public prosecution and a court trial."

"So, in terms of time, media coverage and judicial process are naturally opposed."

“The sooner the news is, the better, and justice just takes time.”

"News can be reported as long as it has 50% authenticity, or even without authenticity."

"The judicial process is about 100 percent objective facts."

people, "...

"Second point, information (subjective communication media). Why add subjectivity? Because any news communicator, whether it is the media, or interpersonal communication (person-to-person communication), inevitably has subjective judgments and tendencies sex."

"As a result, subjective conclusions are formed."

"For example, a student jumped off a building, and this student was criticized by the teacher before he fell from the building."

"Media reports must link the two events together to form a complete logical chain. Reporting out will greatly increase the readability of the news. As for whether there is a necessary connection between the two events, that is not within the scope of the news. , but a judicial consideration.”

"But this subjective conclusion is in contrast with the judicial conclusion, or even the time point when the judicial can't make a conclusion, so public opinion will become suspicious."

"Public opinion needs [opinion leaders], and the subjective conclusion of the media becomes the truth seen by public opinion!"

"Third, the channel (the channel through which information spreads)."

"In the case where the objective facts cannot be judged at the legal level, and the subjective conclusions of the media enter the dissemination of judicial conclusions first, the information deviation of public opinion will increase exponentially!"

"And this time, as the third element of the information channel, will also shift to a conclusion."

"What is public opinion? The embodiment of public perception."

"And the public can't stay sane, they'll [select] the outcome they think is right."

"It's still a case of students falling off the building as proof. If the media reports, public opinion believes that it is the teacher's fault that caused the students to jump off the building."

"And the school came out at this time to refute the rumor, saying that the student's death had nothing to do with the teacher."

"Do you believe in the media, or the school?"

Everyone froze, "Media."

Qi Lei, "What's the reason?"

Tong Lu didn't think about it, "First, the media, as the first opinion leader to report the incident, have the credibility of subjective conclusions and the right to convict.

“Second, public opinion is more willing to believe a hypothetical fact that they think the logic can be self-consistent.”

"Thirdly, as a party, the school lacks credibility, and even though the media has reached a subjective conclusion in advance, public opinion lacks other channels to recognize the facts."

Qi Lei raised his eyebrows, "The answer is correct, plus 10 points."

Skip channel.

Qi Lei: "Fourth, the constellation (information audience)."

"The believers are unable to see the objective facts and believe that the media has come to a subjective conclusion one step ahead of the judicial conclusion."

"And cognitively, what happens when the authority of the media is considered equal to judicial authority?"

This time it's the girl with small eyes in Korea, "[Halo Effect]."

"Public opinion will form an overall impression of the incident based on the initial impression. That is to say, the general public opinion believes that this is caused by the fault of the teacher,

The first subjective impression would then be taken as the full conclusion of the event. "

Qi Lei, "Right! What will happen after that?"

Seeing that no one answered, Qi Lei said, "[Selective Contact] Ah!"

"Public opinion will exclude all different voices and use conclusions to influence the process."

"In the case of long-term coverage by selective information channels, social emotions will quickly form."

"Attention!!" Qi Lei emphasized here.

"Even if the public opinion shouts only for facts, in fact, it is not the facts but emotions that influence the judgment of public opinion at this time!"

"Social emotions will bring huge pressure on judicial justice, which will then influence judicial trials to a certain extent. This is called media trials."

Everyone was taking notes, and the Japanese and Korean students in the second foreign countries listened with great interest, because communication knowledge is not their strong point after all.

But on the Beiguang side, whether it was the second phase of the Eagles, or the students from Japan and South Korea, or other faculties who came to listen to the class, they couldn't help but wonder.

Grandpa Chen's class level is still very high. When he talked about "media trial", he not only made the definition clear to everyone, but also analyzed it with examples.

For example, in 1998, a police bureau chief in a certain place drove a car to cause death. The initial public opinion was very characteristic of media trials. In the end, the chief was betrayed and executed.

Not to mention whether the sentencing is fair, but there are disputes, which is a typical [media trial].

How do you feel that Grandpa Chen speaks better than Instructor Xiao Qi?

At this time, Grandpa Chen and Mrs. Zhao were also sitting in the corner.

As for Qi Lei showing off in front of Grandpa Chen, Mrs. Zhao couldn't help but comment, "Combining the four elements of communication, it's quite new."

"However, let's take an example to be more intuitive. Old Chen, don't learn everything from him, I think your teaching method is good!"

Chen Xingfu raised his chin arrogantly, "I didn't learn from him at first, I'm here to check this kid!"

Well, Grandpa Chen will not admit it.

Besides, about the knowledge point of [Media Trial], he is indeed better than Qi Lei.

The students from Beiguang also felt that Instructor Xiao Qi was a bit out of tune this time. Isn't it as intuitive as Grandpa Chen!

But the next moment.

"Don't understand?" Qi Lei laughed and threw away the chalk, which was almost his signature move to be handsome.

The people below pulled a long voice, "I understand!!~~~"

Qi Lei, "It's against my heart! I understand it, but I don't really like to hear it, right?\"

Sorry guys, I really don't like to hear it. Don't you have fun stepping on old rice?

"Let's do it!" Qi Lei leaned over there, "It's almost over, let's do some homework?"

Guys, "Do it!"

Qi Lei, "Just recall one case, you think there is a media trial."

"Then combine the source, the information, the channel and the sink, and put it in there."

“??????”

Chen Xingfu was startled, he went in? Can't help but follow Qi Lei's train of thought, think of an example, and set it inside.

Well, Qi Lei did not give an example, it seems boring. However, he let the guys give their own examples.

As a result, the classroom interaction is full.

Everyone has what they consider to be a typical media trial instance. Let them split and understand by themselves, it feels as if I am more impressed than I am directly talking about the example!

You think, Qi Lei is equivalent to giving everyone a formula, and then you think about something and put it into it.

In this case, what is the source? Is the source objective or subjective? Emotional, or calm?

What is the media? Has the media made subjective conclusions? Is the media emotional or calm?

What is channel?

What is the letter accommodation?

Splitting the column to go there, it is clear at a glance where there is a problem and where there is no problem.

Heart said, good boy, there are two times ha!

Glancing at Mrs. Zhao, and seeing that the old lady turned her eyes away, Grandpa Chen quickly wrote it down in a small notebook. Next semester, he will teach new students about [Media Judgment], so he can change his tricks.

As for Mrs. Zhao, looking at the blue sky and white clouds outside the window, she thought, "Is it finished?" Can I put my head back?

Just thinking about it, Chen Xingfu coughed twice, and Mrs. Zhao knew that he had finished writing.

Looking back, the small books were all closed, and he smiled awkwardly, "It's okay!"

Grandpa Chen, "It's just so-so, nothing new!"

Mrs. Zhao nodded in agreement, it was really normal, didn't she just apply the four elements? what?

However, Qi Lei obviously couldn't get along with the two old men and grandmothers today.

so so? This is just the beginning, and the **** is still to come!

The students were very happy to set up the "formula", and it was very clear to split a news event into sources, information, channels and destinations.

But what Qi Lei wanted was clearly not as simple as that. He wanted these people to know how to create a [media trial].

It's not that they are taught to learn badly, but that students only know how to make things before they know how to prevent and tackle key problems.

So, Qi Lei suddenly said, "Don't rush to close the pen, it's not over yet!"

"????"

Grandpa Chen was startled, it's not over yet?

Qi Lei, "First of all, everyone, add a few credibility elements to the source part."

"It is set as: the victim is greater than the criminal suspect, and the source of interpersonal communication is greater than the source of media communication."

"That is, the statement of the victim or family member is more credible."

"In the information (media communication) section, add the [implicit misrepresentation] factor."

"That is, the media uses different permutations of facts to hide and fabricate non-critical factors to psychologically imply a completely different conclusion."

"In the channel (communication channel) part, add human-to-human communication channels other than rational communication channels, official channels, and judicial publicity channels, as well as network communication channels with news professionalism and low morality. In the network communication, some unscrupulous channels Add in the heat factor, and the ingredients for other purposes.”

"In the destination (audience) section, add: Empathy, Sympathy for the Weak, [Selective Contact], and [Spiral of Silence]."

"Then." Qi Lei smiled, "You will combine the specific cases and operational procedures of the Western revolution, as well as the cases of typical news events in China, Japan and South Korea..."

people, . …

Grandpa Chen: \"!!!!!\"

The classmates had nothing to do, so they thought it was fun, but Grandpa Chen was shocked.

chap! ! Let this kid understand! You just tell them directly, how can you manipulate a media trial?

Well, that's what Qi Lei really meant, "Write down today's content well. In the future, when you are engaged in journalism, the most common situation you will encounter is the reporting and public relations of such unexpected social hot events."

"If you encounter such a thing again, you can directly apply the four elements, and then find the elements I just listed. At that time, whether to push it or stop it, I think it is not difficult to have a clear idea. "

When Grandpa Chen heard it, it made sense, so he quickly opened the small notebook and wrote it down.

The old lady Zhao looked out of the window again.

Originally, Qi Lei wanted to use this class to explain media approval and some typical news events thoroughly.

However, get out of class was about to end, and when Qi Lei glanced at the door, he saw Dong Beiguo standing there, looking like he was about to come in.

It should be the reception of the Stanford exchange group tomorrow. President Dong Da has something to say.

When Qi Lei saw this, Qian Cui took the process of applying the four elements of communication and human intervention as a homework.

"The vacation class is here. Write a paper or an analysis report on the content of today's class and give it to me when the school starts."

As he spoke, he motioned for President Dong Da to come in.

So, the old man entered the classroom with his hands behind his back.

Everyone was already packing up, but when they saw Principal Dong, they couldn't help but calm down, waiting for Principal Dong's lecture.

And Dong Xue didn't rush to say anything to the classmates, and asked Xiang Qilei, "Tomorrow, will Weiying Phase 1 be back?"

This old man is also very bad. With just one sentence, the people in the second phase are not happy.

what does it mean? What are you going to do with a back to school?

Dong Beiguo put his hand behind his back, which is called a beating, "Is it Stanford, or an elite training camp, and also brought a group of capitalists, this matter should be taken seriously."

"Let's talk about it!" Big Mouth glanced, "I originally came for the first phase of the young eagle!"

"Especially Ma Tuo and Zhang Xianlong, they are all registered at Stanford!"

Even Levistan was holding back, to see if our ability in the first issue was blown out. "

You have to get them back. "

Young Eagle Phase II, \"\"

This is unbearable ha!

If you say that the first issue is better than the second issue, everyone will recognize it. After all, they have written a year more papers than them!

how? A clear run? Stimulate the law?

So you say, take it or not?

Without exception, he looked at Instructor Qi succinctly, meaning, you have to have a level bowl of water, right? Gotta help us talk!

I saw Qi Lei spread his hands apologetically, "I can't come back! Ma Tuo, Kou Zhongqi and Zong Baobao are in Seattle!"

"Zhou Xiaohan and Jiang Yao have independent tasks, and the rest are in Shenzhen and busy!"

Baring his teeth, he smiled, "Isn't it just an exchange? Can the second phase handle it!?"

After listening to the second phase, everyone said in their hearts, this is still a human word.

Dong Beiguo stared, "I really can't come back?"

Looking at the people in the second phase, "It depends on you? Can you do it?"

The second phase is going to be crazy, and it's all about this. You still can't believe us?

As a result, Dong Beiguo was not polite at all, "I really don't like you guys!"

Phase 2, "!!!!\"

Dong Beiguo, "It's just you, your brain is smart, but it's just a short practice! It's no wonder that my friend was so bear-like last semester, can't I believe it?"

Erchengzi couldn't bear it anymore, "Dong Dong Dong Dong Xue!! Who are you looking down on? No, no, no, a bunch of little foreigners? Take it and take it!"

Dong Beiguo, "You can pull it down! Just you, I don't think they are as good as Japanese and Korean students! I think these kids are better than you."

In the second issue, "" is too hurtful.

Japanese and Korean students: "?????"

Ok? ? what does it mean? Why is the principal still complimenting us?

Better than the Eagle Class?

A little stunned, Dong Beiguo was stunned.

And Dong Beiguo hasn't finished speaking yet, "Don't be convinced! Just in time, announcing something!"

Guys, "What's the matter?"

Dong Beiguo, "The school has discussed it for a while. Starting from the next semester, not only will the Young Eagle Class be recruited for three periods, but also an International Young Eagle Class will be established."

"Good teaching resources, let's be generous. We can't let people say that Beiguang only caters to Chinese students and eats alone, right?"

Well, the actual situation is that Qi Lei's brainwashing teaching is quite good. Dong Beiguo feels that it must be carried forward. Can't we just fool a few?

You must not produce one class per year?

Japanese and Korean students: "!!!"

And this good thing? School Dong is domineering! Generous! Invincible!

And Dong Beiguo looked at the Japanese and Korean students from 2nd Foreign Language School, "I have already reflected with your principal, everyone has performed well during this time, and 2nd Foreign Language School is going to have an international class next semester."

Japanese and Korean students from second foreign countries,”.”

Let's just say that these half-month classes are not in vain!

And it's not over yet!

Dong Beiguo, "The school has also considered about this academic exchange. It's a little underwhelming just for the second phase of the young eagle!"

Looking at Qi Lei, "What's the matter?"

Qi Lei, "Why\"

What do you ask me to do? This old fox, what's your idea, you should let your breath out in advance?

Well, actually there is no way to ventilate, Dong Beiguo just made a temporary move at the door of the classroom.

Weiying International Class is not, but except for this one, the rest are.

As for being caught off guard by Qi Lei, what nonsense! If he is really caught off guard, then he is not a little fox.

Qi Lei went through Lao Dong's words in his mind, and probably understood.

It can only be said that Dong Beiguo is still yin!

What to do?

Uncertainly smiled bitterly, "How about... let the Japanese and Korean classmates also participate? Participate in the exchange with the second phase of the young eagle!"

When the Japanese and Korean students heard it, they almost screamed, "Instructor Xiao Qi! This can be done!!\"

Dong Beiguo~lightnovelpub.net~ Is this... appropriate? Not so good? Everyone is the elite of Stanford! "

Japanese and Korean students, "Xiba! (Bagaya Road)!"

I was terrified before, now? Look at them not pleasing to the eye, okay?

The girl with small eyes stood up in a hurry, "Principal! We must not insult the prestige of the East Asian cultural circle, you just let us go!"

Dong Beiguo, "That's not good either!"

"I'll tell you the truth! They're here to make a mess, that's Stanford!"

"Those in China, which are lagging behind, can't be ranked as a professional university."

\"Come on, it's full of gunpowder!"

"If you...\"

Before Dong Beiguo could finish speaking, a group of Japanese and Korean students jumped up, "That would have to destroy them even more!"

Dong Beiguo, "That's fine!"

Glancing at the Japanese and Korean students in the second foreign language, "In this case, you should also participate! It's good to be a translator."

He walked out with his hands behind his back, and said, "I can't study for more than half a month in vain!"

When the Japanese and Korean students from the second place heard it, they were overjoyed.

What a foreign devil! Get them!

It hurts to death!

Wisdom teeth are shaped teeth with barbs and shredded meat.

The most speechless thing is that only the upper and lower wisdom teeth on the left side were extracted for me, and the right side was not extracted.

Said to keep the food messenger, and then pull the right side next week, and I will be punished again.

I can't love the old man who hurts. In addition, this [media trial], just look at the general meaning first.

It is estimated that many people do not understand, or even disagree.

This chapter only talks about the theory, and there is a plot behind the example, which lays the groundwork for today, and it will be clearer after reading the example. Make sure everyone knows what's going on and don't do [Silence Spiral] again.

【Monthly ticket coin slot】【Recommended ticket coin slot】

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