Rebirth of the Burning Era

v2 Chapter 406: CCTV advertisement

? After living for decades, Liang Yifei has a feeling that there is no scientific basis. It seems that the second half of the year passes faster than the first half of the year. Perhaps because of the geographical location of Binhai City, it seems that after the end of summer every year , in the blink of an eye it will be winter, and then wait for the end of the year.

For example, it is only the beginning of October, and the temperature suddenly drops, and the whole Binhai city suddenly becomes a little depressing. You can already see people wearing turtleneck sweaters on the street, and the artificial lake behind Lanyun Lake is very annoying all summer. The aquatic plants also began to wither gradually.

In fact, the autumn is still high and crisp. Although the water plants are withered, the business of Lanyun Lake has not deteriorated. On the contrary, the economic development in the past few years has been very good. Although there are more and more laid-off workers, a group of people can get rich first. It has also grown rapidly. The first batch of membership cards of Lanyun Lake has been sold out, and the second batch is being prepared.

Liang Yifei hit one shot, and the golf ball rolled forward on the lawn, accurately entering a hole seven or eight meters away.

"Good shot!" Ding Jingjing stood aside and applauded.

After more than two months, Ding Jingjing's complexion was much better than before. During the time when He Yunfei was arrested, the waxy yellow color on his face disappeared, and there was a little more blood that a woman should have.

The operation of the coal mines was also relatively smooth. In these coal mines, two big bosses had been folded in one after another, and Liang Yifei had stepped out of the carriage and horses.

When the market is good, you don’t need any good policies or good minds to do business. As long as the weather is calm and you let the flow go, everything will be OK. In the second half of the year, the price of coal will suddenly rise again, and you don’t need to worry about it.

"I shot 112 on the 18th hole, is this a good shot?" Liang Yifei shook his head and smiled, and handed the club to the little girl in short skirt who was waiting.

Golf seems to stand still and play slowly. It seems to be very easy, but when I really learned it, I realized that it is not the case at all. There are 18 holes distributed in different courses. After playing all the standard courses, it takes several kilometers to walk. , the swing ranged from dozens of strokes to hundreds of strokes, and one afternoon passed in the movement.

This kind of standard 18 holes can be done by amateur players who can play 80 poles. If the level is almost, it is difficult to break through 100. Liang Yifei is good, and his grades are basically beyond 100. It seems that he can play. , in fact, will not play at all.

"If you can even hit 70 in golf, then I really have to wonder if you are a monster." Ding Jingjing pursed his lips and smiled, and swung a shot. The ball seemed to draw a wonderful arc, but he didn't know how to fly. where did it go.

She squinted and watched the ball fall into the water far away, causing a little splash, and shook her head helplessly. There are many things in this world for the same reason. The simpler it seems, the more likely you want to do well. Difficult, the simpler the rules, the more esoteric, such as Go, such as this golf, which can’t be controlled well for half a month.

"A film company and several scripts are not worth your praise." Liang Yifei smiled.

A few days after the last draft with Wang Shuo, Sheng Wenfeng rushed over and said that he was going to do it alone and had two projects.

One is the automobile manufacturing that Liang Yifei mentioned.

If a predator of the scale of the Sheng family is really ready to enter a certain industry, it will definitely find out the relevant important information in the shortest possible time. Sheng Wenfeng is not the head of the Sheng family, but he is also a core person, so he can use it naturally. Sheng family resources.

Cars are really sweet. Since 1991, the country is planning to phase out 1.5 million old cars within five years. Among them, there are both Soviet-supported and domestically-made early-stage self-made cars. The oldest ones are even available. It can be traced back to the jeeps seized in the Huaihai Battle---to put it aside, the quality of the old cars is really not to be said. Half a century has passed, and some remote towns can still be used as official vehicles.

This piece of fragrant pastry itself is big enough, and it also reveals the country's determination to develop the automobile manufacturing industry.

Eliminate a group and develop a group.

Sheng Wenfeng's opportunity is among the eliminated batch. He is looking at FAW's Jinbei. This state-owned enterprise has been declining in recent years under the aggressive attack of Brilliance, but it has relatively complete technology. and assembly line, which are typical shock fish enterprises.

Liang Yifei gave a diametrically opposite suggestion this time. Although the Northeast Heavy Industry Base has unique industrial advantages, it is also a relatively rigid and conservative piece. Until decades later, the power of the private economy is still very weak.

Furthermore, if I remember correctly, both Jinbei and Huachen ended up in big trouble because of property rights issues. Since Sheng Wenfeng can be independent from the Sheng family, he may not be a person who can help each other in the future, and Liang Yifei doesn't want him to die. into this pit.

"Either research and develop by yourself, or acquire small factories in the central and southern regions that are about to go out of business. I still recommend that you focus on the low-priced civilian market." Liang Yifei said finally.

Then Sheng Wenfeng started a new round of wandering around the country to find suitable prey.

Before wandering, he also had a side business: he invested in a film entertainment company called Dreamland.

At present, this is a very small business. At present, Dreamland has only one project: Party A and Party B, and an exclusive artist, Yang Yuying.

The project is small, and I don't expect to make money from it. Maybe Sheng Wenfeng's main purpose is to use it to maintain relationships: he once again proposed to let Liang Yifei join. This time, Liang Yifei did not refuse, and each held half of the shares, but neither of them came forward. The half of Sheng Wenfeng's shares was held by Yang Yuying, and the half of Liang Yifei's shares was handed over to Ding Jingjing.

Yang Yuying has transformed herself from a female singer to the nominal boss of the new paradise.

So between the conversations just now, Ding Jingjing talked about the movie: After the establishment of the new paradise, Liang Yifei was not completely out of control. In addition to the last two books, he wrote three more scripts for the new paradise, as the new paradise for the next two years. Shooting tasks.

"The new paradise, if you find it interesting, you can pay more attention." Liang Yifei said: "The coal mine has stabilized, and Ren Peng can do the daily work. As a woman, it is really not interesting to deal with coal all day long. Movies are, after all, glamorous and beautiful.”

"I think you just want to catch me as a strong man and work for you." Ding Jingjing made a joke, and then said, "I have really researched recently. Although the current market share of the film industry is limited, there is a lot to eat."

"Oh? Then I'll be all ears." Liang Yifei laughed.

Ding Jingjing said casually: "Film investment itself can be used as capital, and the water in it is far deeper than a movie; in addition, star training, advertisements in movies, related film and television songs and peripheral products can all be used as industries. ."

After a pause, he said: "The potential revenue from advertising alone is amazing. If a movie is popular, the effect of inserting advertisements may be comparable to advertising on CCTV. Buying an advertising space on CCTV is too expensive, especially It's a prime-time commercial, and I'm afraid even you will feel distressed now, but to invest in a movie, the entire movie only costs a few million, and the commercial is purely free. Besides, TV commercials are sold on an annual basis, but the movie has a long time. A decades-long lasting effect, as long as people watch the movie, the advertising effect will continue to exist, and may even become a classic.”

Liang Yifei didn't make any special expressions, he still looked at her with a smile and listened to her analysis in a hurry.

Ding Jingjing was talking vigorously. Seeing Liang Yifei's expression, he suddenly understood something. His slightly smug expression became speechless. He shook his head and smiled bitterly.

"I'm not a god, how can I know everything." Liang Yifei said with a smile.

"You, it's strange if you don't know!" Ding Jingjing rarely showed a playful and charming expression that only a little girl would have, and said, "I'm still making a lot of noise in this class."

"Where did Banmen get an axe?" Liang Yifei put away his smile, turned slightly stern, and said, "The conclusions you have drawn from these studies are much stronger than those of some so-called experts. I really didn't see it before, your eyesight. So poisonous."

This is not a compliment. What Ding Jingjing said just now would be known to everyone in 20 years, but when the entertainment industry is just starting, she can analyze it from it, and even think of the 'star economy'. This kind of thing that will take more than ten years to come, really surprised Liang Yifei.

"It's nothing more than a lot of free time~lightnovelpub.net~ to read more books." Ding Jingjing smiled lightly and said, "I heard from you last time that I was going to carry out a Red Bull promotion, so I thought more about it."

At the beginning of the year, the Red Bull agency and the new plant site were acquired. In the first half of the year, the bottling plant was acquired in Shuzhong. After that, the new plant Huashanhe led the production of puree. After Zhou Wanxin went to Shuzhong, with the help of Xie Yifei who stayed in Shuzhong, A batch of bottling plants was also quickly integrated. The first batch of Red Bull has been filled into the warehouse and some of them have been put on the market.

Because the time is too short after all, the feedback from the market cannot be seen for a while, but in terms of sales in Shuzhong, it can only be said that it is neither high nor low, neither high nor low.

After all, it is a new product, the taste is somewhat different from the beverages that the Chinese are used to, and the functionality has not been widely verified. It takes a certain amount of time and promotion to integrate into the market.

Having invested so much money, Liang Yifei is not going to spend a few years in the future to let Red Bull's reputation naturally ferment. Now time is more precious to him than any resources, and he must make Red Bull a hit in the shortest possible time, so the next step The key task is to carry out publicity. Just now Ding Jingjing mentioned CCTV advertising, which is one of the tasks.

In mid-October, CCTV advertising bidding.