?Liang Yifei needs to check the information on this question. Fortunately, Zhang Feng did a lot of research before coming here, and he dug up a document and said: "Before this banquet won the bid king, the annual output value was about one In the early part of 100 million, it is equivalent to bidding with one-third of the annual output value, but this bid has completely changed Yanjiu. According to the data released by Yanjiu in the middle of June this year, the half-year sales have reached 240 million. , it's not a big problem to break 500 million this year, and the end of the year is the peak of alcohol sales..."

"Then this investment is worth it." Liang Yifei smiled at Ding Jingjing and said, "The output value of 30 million CCTV advertisements increased by five times a year ago."

"Yeah, overnight, the slogan of 'drinking Confucius' banquets and making world articles' spread all over the country, making this little-known small wine manufacturer a household name. They made a joke, saying that in 1995, We are equivalent to sending a Santana to CCTV every day, and driving a Mercedes-Benz every day.”

"It's more realistic to send a Santana in every day, but a Mercedes-Benz comes out every day..." Liang Yifei smiled, I'm afraid this is a conservative figure.

Ding Jingjing's eyebrows were slightly wrinkled. The information Zhang Feng obtained was not confidential internal information. It was publicly available for inspection. If he could find it, other manufacturers could also find it.

CCTV's King of Bidding has made Confucius House Banquet a huge success. In this year's bidding event, people from all walks of life will surely fight fiercely in the center of Media like smelling **** sharks. Last year's price of 30 million yuan was obviously is not enough to see.

Zhang Feng took out another piece of information and said: "At present, some information has been collected. This year's participation is relatively competitive. In addition to last year's Biao Wang and Yanjiu, Confucius Family Wine seems to be unwilling to fail. It is estimated that there will be It is making a comeback. In addition, there are many people who are with you, Mr. Liang, Wahaha, Robust, Feilong, Sanzhu, by the way, the sun **** who lost last year also showed his horses and horses, and it seems that he must win the mark of this competition. "

Hearing these familiar names, Ding Jingjing's eyebrows became more and more wrinkled. None of these companies was worse than Liang Yifei, and there were many stronger than him.

Although advertising is only an important part of business operations, but not the whole, it is impossible for companies to invest all their funds in advertising. It is already a big deal to spend 20% of sales in advertising, but these companies have abundant funds. The size is large, and random shots will raise the standard amount to a terrifying price.

Who knows if there is any one or a few of them that will risk their lives to grab the bid? Judging from the size of these companies, as long as there are so many real firearms, this year's Biao Wang will definitely be shocked.

Liang Yifei's expression was relatively calm.

"It seems that there is no super crocodile ending, which is a good thing." He nodded.

The so-called super crocodile refers to the existence of Jianlibao at this level. As soon as this tens of billions of enterprises take action, those on the list, including Liang Yifei, have absolutely no ability to resist, and people just take it from the turnover. A few points are enough to crush everyone.

Zhang Feng said: "Companies like Jianlibao no longer need to be promoted through CCTV. Advertising has a recession effect. The larger the company, the more obvious the effect. CCTV's prime-time advertising is effective for companies that have just started and are still rapidly rising. optimal."

Liang Yifei nodded and said, "Anyway, the 30 million bid is definitely not enough. Lao Zhang, you are an expert. How much do you think it would be more appropriate for us to raise the bid?"

Zhang Feng pondered for a moment and said, "It will probably be doubled."

Sixty million!

Despite being mentally prepared, Ding Jingjing took a deep breath after hearing this number.

What is the concept of 60 million?

If you replace it with the Confucius Family Banquet Liquor before, there are probably tens of thousands of tons, enough to submerge the entire Media Center. If you replace it with coal, you can forcibly pile up a coal mountain higher than the Media Center. ; Replaced with health care products, millions of superhumans can be created abruptly --- if the advertisements of health care products are true.

In Binhai City, 60 million people can tie together all the so-called 'big bosses' except Liang Yifei and the previous He Yunfei, hollow them out in an instant, and sweep the so-called upstarts in the middle class of Binhai City.

However, this amount of money is only enough as the bottom line of the advertisement, to give a shot at the 14-second advertisement in the prime segment of CCTV.

Not necessarily able to win.

The atmosphere before the battle seemed to be very tense all of a sudden. Zhang Feng is a figure in the media circle. Although the price of CCTV's prime time is astonishing, it is not the first time he has seen such a scene. In addition, he does not need to pay, and he is relatively relaxed. , said: "There are still two days to start, Mr. Liang, Miss Ding, do you want to go out for a walk? After all, it is the capital, there are many places to play, just relax."

Ding Jingjing glanced at Liang Yifei, but Liang Yifei yawned, waved his hand and said, "I won't go, there are many acquaintances, if I meet, maybe I have to secretly mix something, it's very troublesome, it's still there sleep in the room."

He is not a person who is afraid of trouble, but it is true that he has many acquaintances. It can be seen from the guest list that there are several bosses who have come to participate in the bidding this time. Benefit transfer compromise.

This time, Liang Yifei is determined to win, and there is no room for compromise. Rather than offending people, he might as well just hang out in the hotel and see no one.

...

...

Coincidentally, there is not only one person who has the same idea as Liang Yifei.

The land of 9.6 million square kilometers~lightnovelpub.net~ is big or small, although well-known entrepreneurs emerge like crucian carp crossing the river, they can always find some connections with each other. Maybe whoever and whoever has met somewhere, whoever and whoever can find some common interests and topics.

Therefore, since you are determined to win, then at this time, it is better to see than not to see.

In addition to this subsurface reason, the bosses who came to the Media Center, more time and energy, are put in the final sprint to raise funds.

After the five-fold increase of the Confucius House's banquet wine in one year, no one can determine how much money it will take to win the bid king this year.

"Last year 30 million was a big bombing news, but this year's 30 million is just a threshold. If we don't double it, we don't even have the qualifications to see other people's cards!"

In a suite just above Liang Yifei's room, Boss Kong of Qinchi Wine Industry was working with the person in charge of the cooperating advertising company to determine the final bid.

Speaking of this Boss Kong, although Liang Yifei and Liang Yifei have never met, they have a relationship that spans time and space.