The liar can be roughly divided into two types: one is the hunting type, that is, to pinpoint the target and strike accurately; the other is the netting type, that is, those who cast a net all over the sky take the bait.

　　 If you choose the first type, in fact, Song Weiyang makes more profits. Directly target a certain local government or a certain enterprise, and you can easily get hundreds of millions of yuan. But this is too wicked, the standard harms others and benefits himself, Song Weiyang is not so bottomless.

　　 So Song Weiyang chose the second one. Even if the other party finds out that they have been cheated, they will definitely enjoy it, and maybe they can drink together next time they meet.

　　 And it’s very safe. There is hardly any danger if the people do not appoint officials.

　　 Of course, a big liar like Shen Taifu said another thing. This guy defrauded 20 million in two months, and more than 1 billion in half a year. Countless people went bankrupt. The case directly alarmed the central government-this person has been arrested and will be shot in early 1994.

　　 As for Song Weiyang, why should he target the beverage industry?

　　 It's very simple. It's summer now, and the needs and difficulties of beverage companies are at their most prominent stage, and the odds of the other party being hooked are far greater than in other industries.

　　...

　　 Turning back and talking about Yuan Weidong, he threw the award certificate to the director of the factory office. Before he had time to arrange the promotion, he immediately called the only college student in the factory.

　　 "Xiao Feng, come and take a look. This is an enterprise management system that I have spent a lot of money to ask an expert to develop." Yuan Weidong said happily.

　　 Xiao Feng was instantly stunned: "Director, I'm not a manager, and you can't understand it even if you give it to me."

　　 Yuan Weidong said: "Don't be humble, if you don't understand it, we big bosses won't understand it even more."

　　 Xiaofeng had no choice but to bite the bullet and start reading. After reading the content, he said: "It should be... feasible."

　　 "What should be? Feasible is feasible, and infeasible is infeasible." Yuan Weidong said angrily.

"Director, I really don’t understand management," Xiao Feng Jizhong Shengzhi suggested, "You can go to Sun Yat-Sen University and find Professor Zhang Hongbo from the School of Management. One of my classmates is a student of Professor Zhang. Theoretical research can be ranked in the top ten in China."

　　 Yuan Weidong thought for a while, and said, "That's OK, you put down your work and come to Sun Yat-Sen University with me."

　　 Two more days later, at the recommendation of Xiao Feng's classmates, Yuan Weidong finally met Professor Zhang Hongbo.

　　 With a few words of greeting, Yuan Weidong directly explained his intention: "Professor Zhang, please see, this is the enterprise management system. I understand all the content, but I feel I don’t understand anything. I don’t know where to start."

　　 Zhang Hongbo glanced quickly and smiled: "Of course you don't know how to start, because this is just an outline."

　　 "Am I deceived?" Yuan Weidong asked.

　　 "Did you pay?" Zhang Hongbo asked back.

　　 "Not yet." Yuan Weidong said, shaking his head.

　　 Zhang Hongbo smiled and said: "That's right, the full version of the management system may have to be paid to get it."

　　 Yuan Weidong asked for advice: "Then what do you think of this outline?"

　　 "I'll look again." Zhang Hongbo put on his glasses.

　　 In this regard, Song Weiyang really did not deceive people. He formulated a management system based on the actual situation of the other party.

　　 First of all, Yuan Weidong’s company did not have computers and networks, so the two systems of MRP and ERP, which were popular in the United States, were directly abandoned.

　　 Then, according to the characteristics of beverage companies' products such as strong product cycle, less product variety, and easy to cause inventory backlog, Song Weiyang integrated the three models of SCM, OKP and LP to take care of all aspects from production management to sales chain.

　　 The temporary management system may differ from actual operation, but it is definitely a hundred times better than Yuan Weidong’s current extensive management.

　　 As for why I only give the other party an outline, it is very simple. First, I am afraid that Yuan Weidong will not pay, and second, the specific details need to be considered.

　　 Zhang Hongbo just took a casual look at the beginning, and soon became serious. Although it was just a crude management system outline, it made him shine, and even brought enlightening thoughts in many places.

　　 For business administration research, China started very late in this area, and it was less than ten years before it was fully paid.

　　 Until this year, Sun Yat-sen University won the right to confer a doctorate degree in business management, which shows that it is lagging behind in academic theory.

　　 Well-known professors, including Zhang Hongbo, spend most of their time studying existing management models abroad. At the beginning, they felt that those models and theories were very big, so they studied how to introduce them to China to promote the scientific development of Chinese enterprises.

　　 The result is obvious, all kinds of dissatisfaction with the water and soil, the domestic enterprises are smashed to death.

　　The key to the problem is that professors like Zhang Hongbo understand theory but have no practical experience, and entrepreneurs like Yuan Weidong have experience but no professional knowledge. And it is impossible for them to cooperate and communicate closely, which has led to the development of China's business administration into castles in the sky. Entrepreneurs can only explore themselves without thinking.

　　 The country has also noticed this problem, so it dispatches college students to study MBA courses abroad in batches, and the ensuing situation is even more embarrassing.

　　Some students choose to stay abroad, and they don’t want to return to the country at all. UU reading www.uukananshu. com

　　The students who returned to China were directly assigned to various state-owned enterprises.

　　 The leaders of state-owned enterprises attach great importance to these treasures, let them sit in the office, let them engage in reporting and publicity, and take them out to drink to fill the storefront, just to prevent them from interfering in the management of the enterprise. As a result, these high-end talents assigned to state-owned enterprises either become office oils or choose to go abroad again.

　　 Although private companies are jealous, they have nothing to do. The first is that state-owned enterprises are holding on to talents and not letting go. Even if state-owned enterprises let go, those high-end MBA talents still look down on private enterprises, because the overall situation of private enterprises in China is bad at this time.

　　 Theory and practice, talents and enterprises are completely out of touch!

　　 Strictly speaking, Song Weiyang's management plan is also unacceptable. After all, the social environment has changed too much in 20 years, and he can only get as close as possible to this era. Even so, Zhang Hongbo has seen many management methods suitable for Chinese private enterprises from the crude system outline.

　　 Putting down the management system outline, Zhang Hongbo asked earnestly: "Director Yuan, who is the master of this management system?"

　　 Upon hearing the word "superior", Yuan Weidong immediately had a bottom in his heart and said happily: "I am a PhD from the University of Hong Kong, currently working as a guide in the China Private Enterprise Development Promotion Association."

　　 "Is there such an institution in China?" Zhang Hongbo looked confused.

　　 Yuan Weidong explained: "It is an association that China Merchants has just established to help China's private enterprises progress and develop."

　　 "I'm going to visit and ask this doctor about business management issues." Zhang Hongbo said.

　　 Yuan Weidong smiled and said, "Let’s go together and buy the whole system by the way."

　　 Song Weiyang could not guess that he was killed. He deceived all the real professors. He might even invite him to Sun Yat-sen University for academic exchange...