Except for Song Weiyang and Zhou Zhengyu who are in the Department of Sociology, Ding Ming is in the Department of Politics, and the other buddies in the dormitory are all majors in law.

Applying what he learned, Song Weiyang didn't bother to find a lawyer, so he asked Peng Shengli to draft the contract, and Wang Bo and Li Yaolin were asked to fill in the gaps. After signing the investment contract at Time Cafe, he gave Zhang Chaoyang the funds and material certificates, and Zhang Chaoyang took the money to the capital to register the company.

When leaving, Song Weiyang said: "Don't think about making money in the first year, try to expand the influence of the website, and you will come to me when you run out of money."

"I will save it!" Zhang Chaoyang said gratefully.

Song Weiyang, the investor, is really too generous. Unlike the Yankees, who are arrogant and pretentious, they are so stubborn.

Historically, Zhang Chaoyang spent more than half of his $100,000 investment within a year, and he had to go to the second round of financing. Intel promised to invest US$250,000 to conduct an "interrogation" of Zhang Chaoyang for six months, asking an average of six questions a day, and then saying...we will not vote.

Another time, Beijing Telecom wanted to do a project similar to "AOL". Zhang Chaoyang can make a lot of money if he succeeds in the bidding, and if the bid fails, he will delay the profitable project. This matter was brought to the board of directors for discussion on the ocean network, and the board of directors agreed to provide a loan of 100,000 U.S. dollars.

If the bid fails, the $100,000 loan can temporarily keep the company from failing, but Zhang Chaoyang must repay it with his own dividends and equity in the future.

Entrepreneurs bid for the future of the company, but investors want the entrepreneurs to bear the risk and repay the loan by themselves. This is a bit too harsh. Zhang Chaoyang is well aware of the faces of American investors, and now he is so happy when he meets Song Weiyang, a big man who throws money casually.

When Zhang Chaoyang registered the company, Jinshan also completed recruitment-the company headquarters, the Beijing branch and the Xishanju game studio, which expanded to more than 50 employees in total, and the two projects of WPS97 and "Swordsman Love" are working overtime. Development.

Let’s talk about the Xifeng Company. With the coming of summer, the battle for beverages has begun!

Rising Sun showed unprecedented madness, but only persisted for half a month. Because of the competition of Xifeng iced tea, the sales model of Xurisheng has been weak, and the raw material suppliers in various places have said that they will not do it, and must let Xurisheng settle the payment first.

Rising Sun couldn't afford to pay at all, and the supplier had no choice but to sue. Then they discovered that the place where the contract was signed was all in a certain county in Ji Province, and they had to get to the base camp of Xurisheng to sue.

This is a mess!

Regardless, the output of Rising Sun Iced Tea continues to decline anyway, and the market depends entirely on the reserves in the warehouse.

Song Weiyang doesn't need to live broadcast three catties of **** anymore. Rising Sun can't survive the winter at all, and it's not even enough to survive the fall.

The Coke market still has three pillars.

Very Coke successfully eliminated Pepsi, ranking second in market share, second only to Coca-Cola.

After paying a sum of media public relations fees, more than a dozen newspapers across the country cheered in unison: "The Chinese business community has another victory in the war of resistance. Following the phased victory of the color TV industry, domestic Coke has also won a Coke battle! "

Now the local beverage companies, Jianlibao first, Xifeng second, Wahaha third, Robust fourth.

Wahaha purified water has already been put on the market first, so please come to Jinggang Mountain to advertise. The advertising response is not good, but the market response is good, and the distributors are very interested in this new beverage.

Approaching the end of the period.

Chen Tao came to Shenghai again and opened a room for a tryst with Song Weiyang.

Lying on the man’s chest, Chen Tao gasped and said: “The reputation of mineral water is stinking. The government conducted sample surveys in the past two years, and the pass rates were 34% and 55%. Although the pass rate is rising, the media After the report, public opinion has become more and more skeptical about mineral water. Pure water is a good thing, and it can break a path from the mineral water market."

In fact, pure water is not reliable.

After Wahaha purified water became popular, manufacturers across the country quickly followed suit, and more than 90% of purified aquatic products had problems. Because the production technology of pure water is very "high-tech", most manufacturers are reluctant to buy foreign equipment, and save a few machines to fool around.

Song Weiyang asked: "When will our pure water be available?"

"The production line has just been debugged," Chen Tao said. "Wahaha pure water invites Jinggangshan to advertise, or Mao Ning for our pure water?"

In history, the first endorsement of Wahaha purified water was Jinggangshan, which did not work well, and it was replaced by Mao Ning the next year. As a result, Mao Ning continued to expose negative news, and Wahaha was once again replaced by Wang Leehom-the dragon giant dragon you are two years away...cough, wrong, come back...the one who loves you is you, Wahaha purified water.

In Wang Leehom's version of Wahaha purified water, the first-generation heroine is Yuan Quan, and the second-generation heroine is Liu Tao.

At that time, the three of them were not very famous. This advertisement was very successful, and it also had the effect of being a popular celebrity.

Really a popular star, Leehom Wang had just debuted at the time, and quickly became known to mainland audiences through advertisements. For this reason, Wang Leehom’s Zhien Graphic Report has spoken for Wahaha Pure Water for 20 consecutive years and has never offered to increase the endorsement fee.

so……

Song Weiyang smiled and said, "Don't ask Mao Ning, let's ask Leehom Wang."

"Who is Wang Leehom?" Chen Tao asked.

"A little Wanwan singer, I saw his tape on the market not long ago." Song Weiyang said.

Leehom Wang debuted last year, and his second album successfully hit the mainland market at the beginning of the year. The theme song became popular, but the celebrity was not popular. He himself did not leave any impression on mainland fans.

The record company obviously had the illusion that Wang Leehom had become popular in the mainland. Without waiting for Wang Leehom to write his own song, he immediately released his third album. He didn't even know his mother in mainland China, and didn't even splash a splash of water.

Wang Leehom should have been abandoned by the record company at this time. He was at the lowest point of his life. He was asked to be his endorsement. It is estimated that RMB 20,000 or 30,000 can be done.

Historically, Wang Leehom was treated coldly by the record company for two years, and he did not become popular until he switched to Sony Music.

Chen Tao was very puzzled: "A crooked little singer, what's the use of asking him to be an endorsement?"

Song Weiyang smiled and said, "The parents are handsome, they are so pure, they fit the image of pure water very much."

"If you are handsome, you can advertise, why don't you do it yourself?" Chen Tao grinned and grabbed Song Weiyang's ears to play.

"I'm too handsome to be overkill." Song Weiyang said triumphantly.

"Your shameless look is so cute." Chen Tao took a bite.

Song Weiyang wants to find Wang Leehom to endorse, mainly because this person is not scandalous, and has been popular for a long time, and there is no need to change the spokesperson for 20 years.

Chen Tao sat up and put on clothes, and said, "The new product launched this year is pure water. What should I push next year?"

"What do you think?" Song Weiyang asked.

"The company has discussed it internally, and they all think that it is time to enter the fruit juice beverage market," Chen Tao said. "The country is restricting and regulating mineral water, but it also pushes for fruit juice drinks. Making fruit juice drinks can get many preferential policies."

National policies are all considered ~ lightnovelpub.net ~ Mineral water and purified water are products restricted and suppressed by the government. As for fruit juice, various policy support can solve the sales of agricultural and sideline products, and it also has more opportunities to export foreign exchange. This was indeed the case in the mid-1990s.

It is a pity that companies are exploiting various loopholes in order to make profits. Most fruit juice drinks are not made with fresh fruits, but are purchased as semi-finished products and mixed, and then enjoy the preferential policies happily.

Song Weiyang said: "Since the policy supports it, we will make juice next year."

Chen Tao said, "What is the problem? Orange juice? Apple juice? Mango juice? Tomato juice?"

"Orange juice," Song Weiyang warned, "you must squeeze the fresh fruit and make it taste better, so that it can stand out. It is best to keep the orange fruit and taste more delicious."

Speaking of fresh fruit squeezing, Song Weiyang thought of Da Naizi of Coconut Juice.

Chen Tao said: "Then I will follow your request and let the laboratory hurry up on research and development."

Song Weiyang thought: Should it be called Fruit Orange? Or is it called fresh orange?