Millions in the first week of 183

"At the Sapientia_3G conference in March, the effect of cutting fruits was amazing. It was a brand new experience completely different from smartphones such as Nokia Symbian system."

"Yes, that's all. The gameplay of this game is too simple. It's too simple. It's also a swipe from the left to the right. Play for ten minutes, maybe you will enjoy it, let you play for ten hours? As a casual game, it It’s not as good as minesweeper, so I didn’t expect it. But, I was wrong, so wrong. The meaning of cutting fruits is not in the content of the game itself, but it opened a new page in the history of the game."

"The experience of cutting fruits is mainly focused on two points. One is the special effect feedback of cutting fruits; the other is the special effect feedback of swords. Here is a note that many users who have just started mobile phones have not discovered that the effect of cutting fruits is OK. That’s changed. The Sapientia_3G conference will demonstrate the basic knife, and the game can continue to unlock special effects such as flame knife and butterfly knife."

"I will focus on recommending butterfly knives, because cutting fruits did not surprise me, but the special effects of butterfly knives deeply shocked me. Switching to butterfly knives, when slashing fruits, the blade becomes a faint butterfly that gathers and disperses in time. , Slide over, in addition to the normal slashing lines, there are also butterfly fade effects, the scene is particularly beautiful. The fruit cutting screen effects and the butterfly knife-like skill effects can be done by computer games and handhelds, but the fingers can be instant through the screen Interaction, only Sapientia_3G can do it."

"I don't know if Sapientia_3G has overturned mobile phones, but I can be sure that it has overturned mobile games."

"Reviewing the development history of mobile games, 1998 to 2003 was a prehistoric era. In the era when mobile phones were used as communication tools, the concept of'mobile game playing' was not clear, and there was no business model. The selling point of mind is that a mobile game similar to "Snake" is built into the mobile phone. Digression, it is the famous Nokia that pushed "Snake" to the world; Zhiyu Technology is bundling Sapientia_3G to launch "Fruit", I also learned from Nokia’s business model."

"Nokia actually attaches great importance to mobile games. Sapientia_3G's app store is simply a replica of Nokia's N-Gage platform. Unfortunately, unlike Zhiyu Technology, Nokia is focusing on Nintendo’s job in mobile games and is taking the handheld game route. Look. Look at the N-Gage gaming phone, who can recognize it as a mobile phone at first sight? Putting N-Gage in your ear to answer the phone is a shame."

"The period from 2004 to 2006 was a wild era. By 2006, the mobile phone industry has developed to the limit, and Zhiyu Technology has no power to break the law of fate. The first Zhiyu Music integrates MP3 players into the mobile phone, and the second Zhiyu Video integrates MP4 players into mobile phones, and the third Zhiyu Player has become an experimental product for mobile 3G and wireless LAN WiPi. Mobile phone manufacturers return to the hardware itself, and the dominance of application content gradually shifts to operators."

"In a barren era like a bottleneck, content service providers SP make products or purchase products from telecom operators CP, and use Mengwang.com to go online and download to earn a share of revenue. In the barbaric era of cutting wood, we often hear The legend of the content service provider SP becoming rich overnight is amazed at why Chunqiu Network did not enter mobile games. In fact, the truth is very simple. Statistics show that the total revenue of mobile online games in 2006 was only 32 million yuan, even the "Ten Kingdoms Spring and Autumn" monthly camp The income is not as good as that."

“SPs that make their homes by mobile games are all short-cuts and pay-to-download business models. Mobile game developers don’t have to be responsible for the quality of the games at all, because users cannot get their money back whether they feel fun or cheated after downloading. How can the Spring and Autumn Network of the boutique route be low to such a gray area as Step?"

"Fruit and the other two games, "Sudoku" and "Fighting Landlords", are completely different in nature. They are not "Snake", and they are not garbage SPs that don't care about the quality of the game. If you don't like it, I can delete them at any time. For mobile games, you don’t have to pay a penny to Zhiyu Technology or Spring and Autumn Software during the period. No matter the delicate graphics, special effects that are not weaker than computer games, or the new application store sales model, Zhiyu Technology has portrayed a new era of mobile games to us Picture scroll."

"To be honest, I never imagined that a disruptive product like Sapientia_3G was born in China. In my concept, Nokia, Motorola, or Nintendo would have the courage to disrupt the mobile game industry. But who could have thought Zhiyu Technology, which has only launched four mobile phones so far, has astonished the world-shocked Sapientia_3G."

"The launch of Sapientia_3G is a bold attempt. Whether it is successful or not, it has left a footprint in the history of mobile phone development and mobile game development. Of course, I hope Sapientia_3G can succeed, selling 3 million or even 5 million units. , Because I hate those mobile game developers who don’t rely on the quality of the game to make money on the number of downloads."

"In other words, the recent verification data released by the National Bureau of Statistics shows that China’s GDP in 2006 has been equivalent to 2.71 trillion US dollars, slightly lower than Germany’s 286 million US dollars. Germany’s current economic growth rate is about 2.5%, while China’s The economic growth rate is 9% to 10%. As long as there is no violent exchange rate turbulence, China has surpassed Germany to become the world’s third largest economy in 2007. As the world’s third largest economy, we deserve our own high-tech. Company benchmarking."

"Perhaps Zhiyu is such a benchmark."

"Perhaps, just like the Cambrian 2004 and Cambrian 2007 ruthlessly ravaged IBM, Zhiyu will one day be able to overpower Nokia and Motorola."

...

Etc., etc.

Thanks to the guidance of public opinion such as Chunqiu Search, Chunqiu Post Bar, Chunqiu Video, and 4D Space, Sapientia_3G has received unanimous praise in the target user group. The actual sales data did not live up to its reputation. From May 20th to May 27th, in just one week, the sales volume of Sapientia_3G easily passed the record of 1 million units.

One million units were sold in the first week, and most of the users said it was worth buying.

Word of mouth and market, Zhiyu Technology has achieved a win-win situation!

Looking back at Sapientia_3G's sales of one million in the first week in 2017, you may feel that the data is very shabby; while facing Sapientia_3G in 2007, the sales volume in the first week was over one million, which is unimaginable crazy.

Looking back at the Nokia Symbian system smart phone market, the sales volume of smart phones in 2006 was close to 15 million units, with sales close to 40 billion yuan. If the sales data of Zhiyu Video and Zhiyu Player are deducted, Nokia Symbian system takes the lead, Motorola Linux system ranks second, and Nokia and Motorola together monopolize 90% of the market share.

In terms of sales volume, the sales volume of Sapientia_3G in the first week has reached one-fifteenth of the total sales volume of China’s smartphone market in 2006; in terms of sales volume, each Sapientia_3G is priced at 5,200 yuan, a simple calculation, one million units is 52 100 million yuan, which has exceeded one-eighth of the total sales of China's smartphone market in 2006.

The annual performance of Nokia and Motorola is calculated by Zhiyu Technology.

Of course, Zhiyu also has happy troubles.

Due to precautions, Sapientia_3G has been stocking with a total sales volume of 2 million to 3 million units, and now it is unable to supply the boiling market in full and in time. Moreover, each company has its own production plan. Zhiyu Technology said that to increase the order volume, each component manufacturer has to cooperate with production capacity. One of the component manufacturers has dropped the chain, and the entire production line is Have to be delayed. After the stocking is finished, Sapientia_3G will definitely be out of stock for a period of time. Zhiyu must re-enable the pre-sale system to stabilize market sentiment.

Production restrictions will definitely seriously affect the final sales of Sapientia_3G.

However, this is the result of rational strategy.

Sapientia_3G is expensive to produce. If only 5 million units are sold with a total sales volume of 10 million units, it will create a deficit of more than 10 billion yuan. At that time, even if the loss of Zhiyu Technology is less than the point of immediate bankruptcy, it will fall into a serious capital chain rupture crisis, which will affect Wei Dongsheng's future layout. Compared with risky speculation, Wei Dongsheng is more willing to make less money and steadily promote the development of Zhiyu Technology.

Faced with Sapientia_3G’s sales of one million units in the first week, all Chinese mobile phone manufacturers were speechless, which not only shocked Sapientia_3G’s subversion of the definition of smartphones, but also shocked the Chinese market so easily accepted the disruptive innovation of Zhiyu Technology.

The market is profitable.

Seeing that Sapientia_3G is so popular, mobile phone manufacturers have been swayed by the wind, and indirectly directed the major earthquake in the mobile phone market to the whole society.

A product cannot satisfy everyone, and the non-Sapientia_3G target user groups do not care about Sapientia_3G's subversion of smart phones. For them, it is enough that the mobile phone can make and receive calls, and there is no need to integrate so many functions. They don't care about the multi-touch capacitive screen, but they can't help but care about the similar news report of "Sapientia_3G smartphones: selling 5.2 billion yuan a week."

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