Silicon Valley

v2 Chapter 273: "Toy Story"

In December 1992, in addition to the fierce US presidential campaign, an animated film "Toy Story" was unstoppable from many movies and became the darkest horse of the year! ! !

After three months of publicity, the name of "Toy Story" is probably a household name. After watching the promo, countless children became obsessed with it, crying and clamoring to watch it. In response to this situation, "Toy Story" made a publicity: "This Christmas, accompany the children to watch a lively and interesting animated film-"Toy Story"!!!"

Today, at Christmas, Americans like to go to the movies. Therefore, the Christmas file is the most intense time period for film companies!

"Ticket conductor, I want to buy three movie tickets for "Toy Story"!"

"The conductor, get me four movie tickets for "Toy Story"!"

"..."

At Christmas, most of the families come out to watch movies with their children. Therefore, buying a ticket is also buying a few tickets.

The Disney Company started to prosper from making cartoons, and animated films are their strengths. When people talk about cartoons, without exception, the first thing they think of is Disney. Disney uses traditional manual painting methods to produce cartoons, while "Toy Story" is computer-made, and there is a big difference between the two.

Disney has always insisted that only hand-drawn animations can be lifelike and expressive. Therefore, for "Toy Story", Disney is very cold, or it can be said to be hostile!

If "Toy Story" is successful, it is tantamount to challenging Disney's authority and a challenge to traditional animation from computer animation!

In this regard, Disney is very concerned.

Over the past three months, "Toy Story" has been continuously promoted, and its influence has grown. When a reporter asked about Disney's reaction, Disney said that "Toy Story" is simply a grandstanding, purely computer-made animated film. It is impossible to compare to manual drawing. After this movie is released, it will definitely fail! ! !

Not long afterward, Disney announced: "Next year, we will speed up the production of the animated film "The Lion King". We will let Pixar Animation Studios know what is real animation!!!"

The clamor for Disney. Pixar Animation Studios did not stand up to refute, they believe that the words are blank and weak. The box office results of the work will be the most powerful counterattack!

Pixar Animation Studios is confident about whether "Toy Story" can get a high box office. This is their disgusting work that lasted for three years. They are more confident than anyone else! ! !

The main story of "Toy Story" is that the young master has a wealthy family. Own a house of toys. Among them, his favorite is the cowboy doll Hu Di, and Hu Di has become the "boss" of all toys. When the little master is away. A house of toys is a world of its own, living its own life. One day, the little master brought back a new thing: Spaceman Buzz Lightyear. Buzz Lightyears look novel. With advanced functions, the little master can't put it down, threatening Hu Di's status. Hu Di tried his best to drive Buzz Lightyear away. The two of them accidentally fell out of the window of the room together. The neighbor’s dog was barking, and the neighbor’s child was a toy sadist...

This is not only an animated movie for children, even adults will feel deeply impressed when they see it.

Buzz Lightyear has always considered himself a leader of the distant stars, a brave explorer, and a self-sacrificing cosmic warrior. But when he saw the TV screen, the whole person was suddenly stunned.

In the TV screen, the mass-produced Buzz Lightyear is rolling and packaging on the assembly line, while a baritone is exaggeratingly selling, "Buzz Lightyear with searchlight! Buzz Lightyear with electric folding wings! Buzz Lightyear with a wrist intercom!"

It turns out that I am not a real space policeman, just a toy that can be mass-produced...

Buzz Lightyear couldn't accept this reality. He hurriedly repetitively shouted at the communicator: "Buzz Lightyear calls headquarters, Buzz Lightyear calls headquarters!!!"

He looked up at the starry sky and yelled nervously: "Fly to the universe, the vastness!"

However, no matter how he shouted, he couldn't fly. Because he is just a toy!

Buzz Lightyear’s all kinds of crazy actions, when the adults saw them, they couldn’t help feeling a little bit sad and miserable. It turned out that he was so similar to himself: when he was a child, he believed that he would become a great person in the future, a XXX Successor. However, when I grew up, I suddenly realized that I was just one of the ordinary beings...

Cry, the adults are actually crying!

Finally, when the movie ended, there was a wave of applause from the audience! ! !

After watching the movie, many viewers strongly recommended "Toy Story" to their relatives and friends!

"Smith, hurry up and watch "Toy Story", it is absolutely wonderful, I almost cried when I watched it!"

"Really, cartoons can also make you cry?"

"You know when you look at it!!!"

"Well, I will take my family to watch "Toy Story" now!"

"..."

At the moment, on the IMDB website, the score of "Toy Story" is a high score of 9.5. The comments below are unanimously applauded.

"Pixar Animation Studio is so awesome, it can shoot such a beautiful cartoon!!"

"Yeah, the pictures are beautiful, the plot is ups and downs, and I am totally confused by the content of this touching and sensational story..."

"Hehe, me too, "Toy Story" is definitely the best movie on Christmas time!"

"Oh, it's very sad to watch. Finally, seeing Buzz Lightyear standing silently from the back facing the bright sky outside the window, I feel so desolate!"

"Toy Story is a good shot. Not only is it interesting, kids like to watch it, but it has depth, and we adults like it too!"

"..."

The word-of-mouth of "Toy Story" was overwhelming. After that, the movie theater box office continued to hear the sound of buying movie tickets for "Toy Story".

Fire!

Very hot!

There is a frenzy of watching "Toy Story" across the United States!

On the first day, the box office of "Toy Story" was as high as 15 million US dollars, which was very good, but it was not surprising!

But on the second day, word of mouth, "Toy Story"'s box office skyrocketed to 28 million U.S. dollars!

A week later, the weekly box office of "Toy Story" came out, as high as $100 million, becoming the weekly box office champion.

The data comes out. Shocked everyone.

An animated film made entirely using computer animation technology. It is hard to imagine that he can get a box office of 100 million US dollars.

"Computer animation makes money so much?" Countless people questioned!

The traditional animation company Disney was suddenly questioned. Does the rise of computer animation mean the decline of traditional animation companies?

That day. Disney's stock price plummeted!

Investors are no longer as confident in Disney as they used to be.

The success of "Toy Story" means that computer animation has the ability to challenge Disney's traditional animation!

Countless media have followed suit. To slander Disney, and Disney was on the cusp of the storm for a while.

"Disney also said before that "Toy Story" was just sensationalism, but now it seems. Disney was slapped abruptly! "Toy Story" box office was 100 million US dollars in the first week, although I don't know what the final box office is. But it can already be. It’s an indisputable fact that Disney’s animated movies have been abused! The decline of Disney has become an indisputable fact!"

"Pixar Animation Studios only produced short animations and have been winning awards. After three years, they have not produced any more works. It turned out to be three years of sharpening a sword, and finally presented an ‘audiovisual feast’ for us at Christmas!"

"Pixar Animation Studios. A new generation of animation film overlord!!!"

"..."

At this moment, in addition to the movie theater full of watching "Toy Story". The movie toys and other peripheral products in Galaxy Store are also on sale. Hundreds of thousands of toys and other authorized products can be sold in one day, increasing the daily revenue by more than 25 million US dollars!

Galaxy Store has built more than 1,500 stores across the United States. It specializes in selling movie peripheral products issued by Galaxy Film Company, including video tapes, toys, clothing, accessories, stationery, etc. dozens of authorized products, which is equivalent to a supermarket!

The location of the Galaxy Store is mostly near the cinema. After the audience has watched the movie, they can go shopping. At that time, people had just watched the movie, and their interest was strong and they were very eager to buy.

"Toy Story" has a double harvest at the box office and the surroundings, which is enviable.

At this time, George Lucas regretted his intestines. He never expected that Pixar Animation Studios could make such a profit. As we all know, when a movie is popular, peripheral products are the biggest profit, especially cartoons. Peripheral products are the easiest to develop and are the most popular.

Peripheral products have a long cycle and are more profitable. Look at this trend. A "Toy Story" will bring hundreds of millions of dollars in net income to Pixar Animation Studios.

George Lucas shook his head repeatedly, and sighed: "Oh, it's a sell-off, it's a sell-off..."

Obviously, since Pixar Animation Studios can produce such excellent animated film works as "Toy Story", it can naturally produce more and more excellent animated film works. Pixar Animation Studio is a hen who will lay golden eggs! ! !

In addition, there is another person who is very depressed, that is Apple founder Jobs!

Jobs now feels like he wants to cry.

At the beginning, he first went to George Lucas to buy Pixar, but Henry Williams stepped in and was snatched by him.

Well, although Jobs was a little angry, he didn't care too much. Later, I heard that Pixar Animation Studios always burned money and lost a lot of money to Henry Williams. When Jobs heard the news, he gloated over misfortune.

"Hehe, fortunately I didn't buy it, or the person who lost money is probably me!"

Several years later, and now "Toy Story" is released, Jobs finally saw the gold-finding ability of Pixar Animation Studio ~lightnovelpub.net~He was inexplicably complicated and unspeakable.

And the NeXT computer company he founded has been losing money, which made him feel desperate.

NeXT Computer Company mainly develops workstations. However, since the company was founded in 1985 until now, in more than seven years, the total number of workstations sold is less than 50,000, and it is not even sold in a month at the peak of Sun. More workstations...

Jobs simply wanted to cry without tears, and had no return for his blood.

Now, NeXT Computer Company is facing serious financial pressure. This pressure is like a huge mountain on Jobs... But he saw a company that he could have owned and made a lot of money, but because of the acquisition The action was a step slower and missed it!

Oh, what kind of mood is this?

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