Start with a Cat and Mouse Game

Chapter 1134: in vain

The Millionaire Winner started out as a quiz variety show on ITV in England in 1998.

Even if the TV station was optimistic about the program at the beginning, the expectation value of the program ratings was only 25%.

But I didn't expect that it didn't take long for it to start broadcasting, and it soon achieved a 59% over-rating.

While the show became extremely popular in an instant, it also attracted more than 100 countries around the world to compete for copyright purchases.

It can be said that the copyright fee alone makes ITV earn a lot of money.

All of a sudden, ITV has a trend of catching up and surpassing the first place from the second in the ratings.

But the lifespan of this show is also unexpectedly short. In some countries, it is 7 or 8 years long, and it is as short as 4 or 5 years, which makes the audience lose interest.

There are many reasons, tired of watching it and the most critical one is the shady scene.

Therefore, Li Changheng didn't plan to set the problem very difficult from the beginning. It is not the point of being taken away by the audience of 1 million, but entertainment and unknown are the most important.

Therefore, he thought that instead of letting the host control everything, it would be better to add an unknown star to each issue.

While the audience is looking forward to it, they can also let the stars go to the prepared question bank and choose and answer the questions.

Moreover, the appearance of celebrities is actually a big breaking point, and Li Changheng believes that as long as the show becomes popular, countless celebrities will pursue the topic selection of a certain issue and the host responsible for reading the topic.

As for the real host, he is only responsible for field control and assistance.

Once the topic is higher, and the market in the United States is large enough, the advertising fee for each issue may be several million.

4 weeks a month, advertising costs alone may reach 1,200 million dollars a year.

Not to mention that because of the large number of viewers, the audience habitually turned on the TV and transferred to the channel broadcast by HL Media, and the overall viewership has rapidly increased.

This in turn drives the company's overall market value and annual overall advertising revenue.

In this comparison, the million-dollar winners that appear several times a year, and the insurance lines that pay players to answer 5 questions and 10 questions correctly in each issue, and pay 10,000 or 50,000 US dollars, are trivial.

Moreover, when Li Changheng was thinking of opening a special number to collect the thoughts of the contestants, he suddenly realized that this hotline number can also make a fortune.

There are seven telephone and telegraph giants in the United States, and the intensity of competition can be imagined.

If millions, if not tens of millions, of people call the hotline number every week, not to mention the huge phone bills that result.

The improvement of the reputation of the telephone and telegraph companies alone is enough to pay for the promotion costs of millions or tens of millions of dollars.

Thinking of this, Li Changheng took Annie to the TV station one day to inspect the preparations of the studio of Millionaire Winner, and saw that Andre Rockefeller, who was in charge of the show, was in the studio.

With a crooked corner of his mouth, he focused his attention on Andre.

And after listening to his explanation, Andre was the same as Annie who also heard it for the first time.

While admiring him with an incredible face, he thought to himself that compared with Li Changheng, he really wasn't blackhearted enough.

Not only do I want to collect 10 million dollars in advertising fees from the telephone and telegraph companies, but I also plan to collect money in different steps and according to the ratings.

As for a set of easy-to-remember hotline numbers, that doesn't really matter.

But thinking about it carefully, both Andre and Annie understand that if the truth is as Li Changheng said, even Dalmore would hold his nose and pay the money.

Not to mention the 7 sisters of Telecom, which have always been the key companies operated by various consortiums. Any opportunity to open up competitors is equivalent to involving millions or tens of millions of users and billions of dollars in revenue.

Andre hurriedly called his team to be in charge of the studio, then greeted Li Changheng and Annie, and hurried away.

[To tell the truth, recently I have been using Mimi to read and read books to keep up with updates, switch sources, and read aloud tones, which can be used by both Android and Apple. 】

And Li Changheng looked at Andre's back, and said to Annie with certainty, "My dear, Andre's **** is definitely not going to see the heads of the seven telephone and telegraph companies immediately.

Instead, I went to Frank Abanel, Sean Hirst, and sisters Leah Elkins and Eddie Elkins to figure out how to use the hotline to find their old man. to benefit. "

"How can this be?"

Annie looked at Li Changheng with a surprised face, and saw him smilingly said, "That **** Andre has already done it once. Otherwise, his shares in HL Media would not be 1.52%."

Later, Li Changheng explained in detail, "At the beginning, Andre's shares in the TV sales company, because my agreement with him has not been five years.

So even if I gave him 1% more equity as a reward, he would only have 6% of the telemarketing company.

These shares are worth 150 million, which should be 1.34% when converted into HL Media.

Then the guy told the family that I was sure I would choose NBC over the other two public broadcasters, and easily got $20 million in news fees. "

"God," Annie covered her mouth, but Li Changheng was surprised. She didn't think there was anything wrong with Andre selling the news to the family, or it shouldn't be.

Instead, he hurriedly grabbed Li Changheng's arm and asked anxiously, "How on earth did Andre know what you were thinking?

Did someone leak it? "

This time, Li Changheng was stunned, UU reading www. uukanshu.com lowered his head and kissed Annie's forehead.

Having said so much just now, Li Changheng is actually hiding his bad thoughts.

The establishment of HL Media, not to mention the United States, there are also people in England who want to participate and want to take shares.

But they were all rejected by Li Changheng without hesitation.

He didn't care much about the thoughts of the big aristocrats and big capitalists in England.

But after hearing that Annie's mother complained to others, Li Changheng's mind increased.

Although I don't know what Philip thinks, but I can guess, the old man must be dissatisfied.

So, what he said just now, according to his expectations.

It should be Annie who asked Andre why he did that, and Li Changheng replied that if his father has it, his mother has it, it is better to have it himself.

Of course, the words are definitely not like that, but the meaning is similar to this.

Then Annie would think that when she hadn't met him before, even if the royal family was richer, Annie's daughter would not have had a good life.

Based on Li Changheng's understanding of Annie, although the little girl has been very clear about money and family these years, she is her biological parents after all, and she still prefers Philip in her heart.

But after a small lump in her heart, no matter what her mother, or even Philip, wants to do in the future, Annie will definitely not be completely partial to her parents.

But Annie then asked herself if someone had leaked the secret, which instantly made Li Changheng blush.

For the rest of the day, no matter who I talked to or where I went, I took Annie by my side.

As for how Andre knew his mind, of course, Li Changheng hinted, and it was also for the balance of the new company. Click to download this site APP, massive novels, free to read!