Chapter 201 High-end Catering (Subscription)

The sound of firecrackers crackled and the salute exploded in mid-air. A logistics leader from the Normal University cut the ribbon in front of the store with Huang Yong, right between Lu's Mala Tang and the renovated Burger King, called Wan Shengfa's supermarket officially opened today.

   Lu Dong applauded along with others, and the two flower baskets he presented were placed in front of the small supermarket.

   The applause ended here. Huang Yong and Lin Jing were busy thanking them. Suddenly, firecrackers and salutes sounded from the east.

   Then, another festive drumming sound.

   The small supermarket of Sui Bo and his wife to the east also opened.

  According to normal circumstances, the market in the university town is broad enough, with nearly 100,000 students near the central intersection. In the future, with the occupancy of the community and the opening of various affiliated schools, the market passenger flow will further increase.

   But in business, many people don't see it that way.

   As we all know, even if the market in the west market is oriented to the whole province and radiates to the surrounding provinces and cities, the colleagues who are close to each other will become enemies.

   As far as Lu Dong observed, Huang Yong and Lin Jing were fine, especially Lin Jing, who was very clear-headed and focused on making money.

   The Sui Bo couple in the east, not to mention how Sui Bo is, Wang Qian alone is not good.

   These two stores are close to each other, and they both opened on the same day. The ghost knows if there will be a fight in the future.

   Lu Dong declined Huang Yong Lin Jing's lunch invitation,

   The couple were neighbors with Lu Dong, and they knew that Lu Dong's shop was very busy, so they didn't insist.

  Lu Dong came to the door of the store and saw an ugly plaster on the poster column on the wall, and wanted to tear it off.

   "Apply for a certificate, call XXX"

   "Treat infertility, phone..."

   "Unlock and change lock..."

   These small advertisements on stickers are as stubborn as psoriasis, and they keep appearing since the store opened.

   Lu Dong tore it a few times, but only tore off a little.

   It won’t be long before this becomes psoriasis all over the city.

   Back in the store, Lu Dong told the clerk to go out and clean up, and called Du Xiaobing, who was waiting here, to enter the Wenyuan Community of Xuefu through the back door of the store, and drove the cargo to Quannan to purchase goods.

   "I haven't seen you for the past two days." Lu Dong turned to Xuefu Road, crossed the intersection and headed west, and asked Du Xiaobing, "What are you doing?"

  Du Xiaobing said, "Ning Xue wants a set of painting tools, but Quannan doesn't have it. I went to the capital."

   Lu Dong was silent for a moment, thinking that Lao Du had been busy in the store recently, so he would forget about Ning Xue.

   "I've been busy with our store recently, so I've neglected Ning Xue." Du Xiaobing seemed a little ashamed: "Ning Xue called me three times a day, saying that I was in a hurry and couldn't buy it."

   There were not many cars on the road, so Lu Dong gradually accelerated: "So, you just go to the capital to buy it?"

  Du Xiaobing smiled: "Ning Xue rarely takes such initiative towards me."

   Lu Dong deliberately asked in a very puzzled tone: "Lao Du, what is the relationship between you two?"

Du Xiaobing replied: "Ning Xue said, he will give me an answer when he graduates." He didn't seem to want to talk about this anymore, and took the initiative to change the subject: "The car you learned in the traffic technical school? It's very fast! You can ask me, I will too. Get ready for a driver's license."

He said this last time, and Lu Dong also remembered: "Okay, I'll take you to the traffic technical school to find the coach who taught me." There is a foundation, and I used to drive a tricycle tractor in the village."

  Du Xiaobing said with a smile: "I can hold my breath and take the test slowly. I am staying here, and there is time later."

   Lu Dong briefly asked about Du Xiaobing's stay at school. Old Du didn't go into details, but only revealed that he could stay, his position was not bad, and his banknote ability played a key role.

  School has never been a pure land independent of society.

  The two first went to Shilibao to get the ingredients for Mala Tang, then went to Shengda Road to get the ingredients for milk tea, and stopped by Du Juan's company for a spin.

  The kitchen machinery and equipment ordered by Duju for Burger King has been shipped from the south. With the current logistics conditions, it takes a long time to wait.

  Lv Dong and Du Xiaobing made a special trip to KFC near the old campuses of Normal University, School of Art and School of Architecture. They had lunch there and experienced the consumption of Western-style fast food by college students.

  Although KFC and McDonald's are fast food overseas, their positioning in China is completely different these days, and they can even be called mid-to-high-end restaurants.

   Even so, this KFC store, which is close to three schools, is still crowded at noon even if it is not a weekend.

   After Lu Dong finished eating the hamburger and chicken wings, they looked at the store for a while.

  The business is really good. With KFC's price and customer flow, it's not too easy for this store to have a turnover of tens of thousands a day.

   Afterwards, Lu Dong drove to the West Market again, Song Na ordered goods at Tang Weina, and just happened to take it back.

  Tang Wei was not seen in the West Market. Lu Dong, who was received by a man, loaded the goods directly into the car. Lu Dong asked, and the man said that Tang Wei took his wife and children to visit Guihe.

   Back to the university town, go to Song Na's place to unload the goods.

   Lao Song saw that Lu Dong came in with two big bags, and hurried to pick it up.

   "Uncle, you sit with auntie." Lu Dong said quickly, "I'll just move."

  Du Xiaobing came in with the other two bags, and also said, "Just a little thing, we can do it when we are young."

   Lao Song no longer stretched out his hand, and led the two of them to the second floor. The 30-square-meter area upstairs was divided into two rooms.

   Lu Dong knew that at least one person would live here at night for the Lao Song couple.

   went in and out twice, eight big bags were put into the warehouse on the second floor, and Lu Dong and Du Xiaobing went downstairs.

  Yao Hui was quite polite: "Just order the goods like this. If the girl doesn't go by herself, I have to trouble you."

  Lu Dong smiled: "She is busy in class, we just went to Quannan to buy some goods and brought them back together."

   Lao Song took a thermos and asked to pour water: "Drink some water..."

   Lu Dong said: "Uncle, no need, I have to unload the goods here too, don't be busy, we have to go now."

   Lao Song said a few words of embarrassment and politeness, and sent Lu Dong and Du Xiaobing out of the store, watching them drive away.

   In the afternoon, Big Ivan came back with a registered trademark, and a few people had a brief meeting.

  The Burger King has officially registered the trademark, and the information on health, industrial, commercial and taxation has been submitted. It is expected to be similar to the Lu's Mala Tang restaurant. Ivan will show up to do it, and it will be done smoothly.

   Lu Dong was a little worried before. Although Burger King has never entered the country, will it register its trademark in China in advance because of the success of McDonald's and KFC. Facts have proved that the worry is unnecessary.

   Big Iwan registered several names such as Burger King according to Lu Dong's request.

  The Burger King Store has begun to be renovated. Like the Mala Tang store, it is still supervised by Du Xiaobing. For these business outreach work, the catering company has borrowed a lot of his family's connections. Du Xiaobing is the most convenient for this.

  In terms of advertising, the filming team that Fang Yan found recently registered an advertising company and will continue to undertake the business of Lu Dong.

   After the renovation of Burger King is completed, Ivan and Natasha are still used as the male and female protagonists to shoot the advertisement.

   Compared with the casually photographed Mala Tang commercials, Lu Dong paid more attention to the advertisements of the hamburger restaurant, and specially negotiated with the advertising company to let people write copy and shoot the real advertisement.

  Song Na has to attend classes, take care of the warm warehouse, and is still in charge of the promotion of the Sports Academy.

  The promotion of posters and flyers of other schools is all entrusted to Qiao Weiguo.

   Let Qiao Weiguo do pioneering work, he can't do it temporarily, but Qiao Weiguo is absolutely responsible for what he has done.

   Lu Dong's request, to open Burger King before May 1st.

   In addition, he is also soliciting opinions to design family packages for Mala Tang and Burger King.

   Since the University Town Management Committee and the Provincial Master University jointly held a press conference to announce the division of the primary and secondary schools attached to the Provincial Master University, the various districts of the University Town, which were a little difficult to move, changed in an instant, and real estate gradually began to sell well from no one.

   Lu Dong heard Liu Jie mention that Wenyuan, a school, set a record of selling 27 units of individual housing in one day.

  In rural cities, many people are struggling these days and their lives are difficult, but the number of people who get rich first is also increasing.

  With the characteristics of Chinese people, the latter must attach great importance to the education of future generations. In the Huayuan community in the south of Wenyuan and Finance College, there are even people from Pingcheng and Linzi who come to buy a house.

  Why? Isn't it just to let the child go to the famous provincial master school!

   These days, Wenyuan, a school, is busy building houses, selling houses, and renovating houses. Lu Dong often sees renovation teams coming in and out.

   Uncle Li's team, because they are considered the head of the school's Wenyuan, a decoration team took over the decoration work of six houses.

   Lu Dong estimates that in July and August, Wenyuan, a school, will inevitably usher in a wave of occupancy peaks. At that time, the target customers in his store will not only be college students.

   The Mala Tang shop has recently maintained a daily turnover of more than 9,000, which is relatively stable for the time being. Lu Dong is also running a new shop to prepare. The next day, he talked with Uncle Tie and Auntie Tie all morning and talked about the supply.

   In addition to the food processing factory in the village, they are also supplying the market and several supermarkets in Quannan, as well as the two private stores in Qingzhao selling fried goods.

   I adjusted the process a little, and there is no problem in supplying to Lu Dong.

  Auntie Tie joked with Lu Dong that if the Burger King on his side could continue to open a chain of branches like the Lu family food company, he would build a special processing workshop to supply Burger King.

   This can only be said to be a future plan, and it will take time for Lu Dong to develop.

   If you swallow too much seemingly delicious food in one breath, you will not become fat, but will only choke or die.

  Lu Dong took the time to go to the first Sanda class with Qiao Weiguo. Yuan Baoshan taught very seriously. Professionals were different from amateurs.

Compared with the persistent Qiao Weiguo, Lu Dong is more about keeping fit. Sooner or later, his store will leave Qingzhao and Quannan, and leave his own nest. What will happen? If there is danger, if you have a good health , even if you run away, you have capital.

   Taking advantage of the time before the weekend, Lv Dong went to the provincial university and asked Li Wenyue to go to the library to help borrow two books on business management and marketing. There is no harm in learning more.

   However, after going through the Internet information age, it is difficult to calm down and read books, especially a scumbag like Lu Dong, who has never read books seriously in two lifetimes.

  It is often a little annoying if you can’t watch it for a long time.

Fortunately, he didn't know anything about Erbi. He used to be a somewhat knowledgeable person from 1980 to 2019. He still had basic self-control skills. Whenever he was irritable while reading, he forced himself to be patient and take it slow. Look.

   The store is developing and the career is developing. The individual in it cannot stay in place all his life. He must keep up with the rhythm of development, otherwise he will be eliminated.

  Saturday soon, Lu Dong didn't go to the university town again. In the morning, he went to the food factory and the brigade yard for a walk, and then went to the uncle's house.

   (end of this chapter)