Chapter 650 Reasoning (asking for a monthly ticket)

  Taifengyuan Company, in the reception room on the second floor, Xing Yuanpeng went to pour a glass of water for Qi Yubao and Shi Hongmei.

   "Brother Qi, sister-in-law, drink water." Across the coffee table, he sat opposite the two of them and asked specifically, "Is our company not small?"

  Shi Hongmei nodded: "It's a big factory!"

  Qi Yubao said: "The building of the head office is really impressive. I went to Weiqiao to see it. It is much more beautiful than the headquarter building of Weiqiao."

  Xing Yuanpeng laughed and said: "The main reason is that the company can make money, and only if you have money can you buy such a stylish building."

"I also do catering, and there are stores of your company in the county." Qi Yubao asked curiously, "Xiao Xing, everyone says that your company is the leader of the catering industry in the province, how much business can you do in a year? Forehead?"

  Xing Yuanpeng deliberately lowered his voice: "I can't tell you the specifics, the company's business secrets." He stretched out a slap and turned it back and forth: "It is expected that this number will be at least this year!"

   Qi Yubao's eyes widened: "One billion..."

  Xing Yuanpeng winked at him: "Brother Qi, I didn't say anything."

   "Yes! Yes! Yes!" Qi Yubao laughed: "I didn't hear anything."

   These words are all in the rhythm of Xing Yuanpeng. After speaking, the atmosphere is much relaxed immediately, and the relationship is also much closer.

  Xing Yuanpeng took the opportunity to turn to the topic: "Brother Qi, sister-in-law, you seem to have concerns about our brand and products."

  The atmosphere was just right, Qi Yubao said naturally: "Your sister-in-law and I have always set up a stall in Beihe County to sell breakfast, and we earned a lot of hard money. After finally saving some money, we have no idea what to do with braised chicken."

  Shi Hongmei continued: "I've never done it before..."

  Xing Yuanpeng summed up just right: "I haven't done it, I'm worried that it will be difficult to do well, and I'm worried about investment losses."

  Qi Yubao didn't answer, but acquiesced.

   These are the two biggest concerns of franchise customers.

  Xing Yuanpeng had already considered it, and in the training manual issued by the company and prepared by Mr. Lu himself, it focused on these two aspects and had special words.

   Of course, you can’t just copy it.

Xing Yuanpeng had ingeniously inquired about some actual situations in the morning, and said: "You went into the kitchen of the store to see that the cooking of the dishes is very simple, there is a unified standardized process, the semi-finished chicken filling package is heated, and the simple one plus one process is completely No technology needed."

   Qi Yubao recognized this, after all he saw it with his own eyes.

"The company provides uniform ingredients and sauce packages, and has strict standardized production, storage and transportation." Xing Yuanpeng continued: "Before the company officially developed the franchise business, it has done a lot of preliminary investigations on local markets. Others I dare not say, I can guarantee this, the gross profit of a yellow braised chicken is about 50%."

   He smiled: "You all do catering, and after deducting rent, water, electricity and labor, the profit is actually quite good."

  Shi Hongmei said: "Fifty percent of the gross profit is not low."

  Qi Yubao thinks more: "There are many aspects involved in opening a store..."

Xing Yuanpeng handed a document prepared in advance to Qi Yubao: "We will provide a full range of services, we will send professionals to assist in opening a store, including handling procedures for industry and commerce, taxation and health, and provide market research and housing assistance. Work."

He pointed to the document: "This is the business district of the Beihe store under the head office, which has been delineated according to the relevant situation of Beihe County. Brother Qi, sister-in-law, you are doing business in Beihe County, and you must know Beihe County very well. , This information shows that the east side of Gangcheng Street in Beihe County is very suitable for opening a store. This place belongs to the commercial street of Beihe County. It is less than 50 meters away from the east and west. There are Beihe No. 4 Middle School and Beihe Experimental Middle School. There are more than 100 in the south. Miwai, there is a wear-resistant steel ball factory with the best Beihe effect, right?"

   The data was originally collected when Lu's Catering opened, and it was optimized by the staff there according to the latest situation.

   Qi Yubao was quite surprised. I didn’t expect this company to be so meticulous. With the support of such manufacturers, if you join in and open a store, the success rate will definitely be higher.

  Shi Hongmei asked a key question at this time: "Xiao Xing, is there a franchise fee for joining? Is the store uniformly decorated? Like Lu's Mala Tang and Burger King?"

These are impossible to fool around, Xing Yuanpeng took out another form and showed it to Qi Yubao and Shi Hongmei: "The company currently has more than 100 franchise stores, this is the actual data we operate from 100 stores. For a store of about 40 square meters, the franchise fee, the unified decoration fee, and the purchase of all other kitchens, tables and chairs, etc., add up to about 20,000 yuan."

   Qi Yubao and Shi Hongmei made an estimate before they came, and the cost was lower than expected.

   But still a huge expense for the two of them who do small business.

  Especially when the child is about to enter high school, the family expenses will increase sharply.

  Xing Yuanpeng knew at a glance what was the most difficult for the couple, and said, "Brother Qi, sister-in-law, the company has a support policy, you can listen to it, it is not a mandatory choice, you can choose according to your actual situation."

  Qi Yubao hurriedly answered: "You say, we are listening."

"It's roughly like this. From decoration to franchise to equipment and other expenses, you can pay in installments." Xing Yuanpeng said carefully: "The first payment is 40%, and the rest will be paid within 20 months. It can effectively reduce the financial pressure of franchisees.”

   Qi Yubao nodded again and again, this company is indeed a conscientious enterprise.

  Shi Hongmei, a woman with a delicate heart, asked a key point: "What if I don't get it?"

Xing Yuanpeng said seriously: "Sister-in-law, we are running a company, just like you do a snack business, we must not do business at a loss. If you want to choose this policy, you must make an agreement with the company, and you cannot pay the relevant fees on time. , we have the right to deal with the store."

  Shi Hongmei understood: "Just like a bank loan?"

  Xing Yuanpeng said: "Not even a penny of interest will be generated during the period."

   "This is okay." After thinking about it, Qi Yubao said, "At least it can make the money in people's hands wander."

  Xing Yuanpeng smiled and said: "Before opening the store, the company will conduct professional training, and let franchisees go to the store to learn basic operation management, all of which are free."

  Qi Yubao nodded secretly. These seemingly unimportant aspects are actually very important. He has worked in the catering industry on the spot, and he naturally knows whether he has relevant experience. After opening the store, there are two situations.

   These have already made him more excited.

   Then, Xing Yuanpeng said a lot about the storefront.

   This kind of fast food restaurant is generally very important in location selection, because the location of the store determines its popularity.

  The decoration can be simple, it looks clean and tidy, not too luxurious.

  There are not many things in the variety. Taifengyuan Braised Chicken is a single dish of Braised Chicken for the time being. It only provides different choices in taste, and can add side dishes to the original varieties to create another income.

   Fast food needs operation and customer popularity to survive for a long time. Therefore, whether a restaurant can develop well, it must do three things: good service, good taste, and good portion.

  Only in this way will there be a steady stream of repeat customers.

  Xing Yuanpeng also emphasized issues such as the quality and hygiene of the dishes. A store's performance is good enough, and Taifeng Garden will have quarterly rewards, but the store must accept the company's unified management and conduct standardized operations, otherwise the rewards will be deducted.

   In short, while developing franchisees, Taifeng Garden must also ensure the quality of the restaurant's catering as much as possible.

  Qi Yubao and Shi Hongmei had been staying in Taifeng Garden Park until nearly 5:00 pm before going back. Although they still need to consider it, they already have a relatively obvious tendency.

When    left, Qi Yubao also asked for the addresses of each franchise store of Taifengyuan Yellow Braised Chicken. Xing Yuanpeng knew what he wanted to do, so he happily gave it.

The next day, the couple went to Qingzhao County and Linzi City to the east. They went to a few franchised stores, looked at the actual situation, and chatted with the boss as consumers. information.

The bad news is not without it. For example, two bosses complained that Taifeng Garden is too strict with the franchise stores, and pays special attention to hygiene and standardized operations. If there are unqualified places, quarterly rewards will be deducted, which is not at all. polite.

   But Qi Yubao believes that this is not a bad thing. Only strict management can make a business run for a long time, and it will not make any achievements. Each store will collapse first and smash the signboard.

   Obviously, the management of Taifengyuan Yellow Braised Chicken is so strict for the sake of long-term development.

   In this way, each franchise store can have long-term development.

   In Qi Yubao's view, as long as you can make money, these are not problems.

  Look at the two bosses, that is, they complained a few words in private, and they worked in full swing and full of energy.

   For what? Isn't it because you can make money?

   Qi Yubao ran for two days in a row, went to seven or eight franchise stores to see it, and then returned to Beihe.

   The original business of fried dough sticks and tofu brains was temporarily put aside.

  Shi Hongmei had no opinion, and made up her mind: "Old Qi, let's invest in it! There is no one that doesn't make money out of those stores. They can make money, and we can make it as well!"

  Qi Yubao put away various information on Taifengyuan Yellow Braised Chicken: "What you said is that many of those people have never done catering before, and they can manage it well. We both have experience, so we can definitely do it!"

   On the same day, the couple ran to the bank, took out the money, and called Xing Yuanpeng, who had direct business contact with them.

   In just one day, Qi Yubao and Shi Hongmei went to the university town to complete the formalities. Beihe Lu's restaurant specially sent a manager to accompany the two of them in renting a house and handling various related documents.

   As soon as the shop was confirmed, the decoration team moved in immediately. The couple left one to manage the decoration and the other to go to training and study. However, in about 20 days, a brand new Taifengyuan Yellow Braised Chicken opened for business in Beihe.

   (end of this chapter)