The Greatest Showman (Big Play Bone)

Chapter 2136: 1 point of motivation

Thirty-eight reviews, including five middle reviews and thirty-three good reviews-among them, James Roche of "Playlist" gave... good reviews!

Five months ago, "Interstellar" was officially screened in the United States. The first comments sparked controversy. James Roche gave an ultra-low evaluation of 25 points and relentlessly criticized it. In his career as an actor, it can be said to be a rare tragedy-even his performance has been met with horror.

This is undoubtedly an important reminder for Lan Li, who has almost reached the level of the palace: his career as an actor is still very long, and he has completed the EGOT feat early, which also means that there is less and less room for him to improve and the audience's expectations. The value is getting bigger and bigger, and future development will only become more and more difficult.

Otherwise, why will the story of "Hurt Zhongyong" never become outdated?

Now, James Roche has once again appeared at the premiere of "Big Hero 6". Obviously, the Disney public relations team personally invited him.

There are many ways to gain a position in the Internet age. One of them is "swearing". Swearing can attract the focus of all topics, causing fires, harassment, and harassment. In the end, everyone is harassed. After Mao, the netizens who came to watch the gossip were full.

The same is true for film critics, but the slight difference is that for the sake of their authority and professionalism, they can't be slanderous or nonsense. Even if it is a criticism, they must have something to say, and they can't make trouble; as long as they are Able to express perspectives and strengths at the professional level, then whether it is praise or criticism, you will eventually be able to establish your own reputation.

This is the case with James Roche. His negative review of "Interstellar Crossing" has really caused a lot of recognition, which also makes Disney have to face his comments.

If James Roche is blocked, instead, it will allow him to take this opportunity to create more topics, and public opinion will be on his side; bravely facing those criticisms and accusations, and calmly facing all good reviews and negative reviews, this is what The right way to open the market-because even if you want to cover your ears, those comments will still appear on social networking platforms and there is nowhere to escape.

Similarly, James Roche must maintain an objective view of the "Big Marine Corps", otherwise he will also face complaints and accusations from netizens.

In fact, he did.

"The film has flaws that cannot be ignored. It is too noisy, too ambitious, too much content, too much sound, so that the real core cannot be condensed, the whole theme is slightly blurred, and it does not really give the soul a hammer. After the end, you may turn around and forget it. This is destined not to be a classic work. But the point is that when those details and content hit the effect the creator hopes to show: humor! Warmth! Sadness! Growth! They All really achieved the effect! In the end a pleasant finished product was presented."

James Roche: Eighty points!

At the beginning, James Roche, who only gave 25 points for "Interstellar Crossing", gave "Big Marine Corps" 80 points!

Of course, different themes, different works, and different styles will result in different evaluation criteria; different expected values ​​will naturally result in different evaluations. This cannot be done on the same scale to discuss the two works; as most film critics say, "Big Hero Heroines" cannot become a classic masterpiece, but it can become an excellent work for family joy. Then, who can refuse a bucket of popcorn with outstanding taste——

Especially for those who just want to eat popcorn!

From five middle reviews to five ninety points, and then to the positive attitude brought about by thirty-three good reviews, the media review of "Big Marine Corps" temporarily stood at 75 points!

Seventy-five points, there are still some grades away from 80 points. After all, it was not able to be among the "excellent" ranks. This is really disappointing. It seems that there is no excellent word-of-mouth practice that can continue the "Larry's Law"; but horizontally compare other excellent ones. The media review of the animated film will be able to know the position of such a score.

Among Pixar’s many classic works, "Robot Walli" is 95 points, "Toy Story 3" is 92 points, "Ultraman" is 90 points, "Finding Nemo" is 90 points, and "Flying" is 90 points. "Housing Travel Notes" is eighty-eight points... "Monster Electric Company" is seventy-eight points.

Among the excellent animation works of other companies, the "Invincible Destruction King" that brought Disney Animation back to the 3D battlefield was 72 points, and the "Frozen" that swept the box office and awards season last year was 74 points; let DreamWorks renew The "How to Train Your Dragon" who won the word-of-mouth score was 74 points; and the "Despicable Me" who became popular in lighting entertainment scored 72 points.

in conclusion?

The entire animated film market can be divided into "Pixar and all other companies". The animated films produced by Pixar are completely another grade. Other animation production companies can't match it. Even Disney, which is back to the top, can’t compare—and “super "Abilities Team" was completed by the Disney headquarters.

Seventy-five points, this puts the "Big Hero 6" basically at the level of "Monsters Electric Company", "Frozen", and "Daddy", continuing the overall production level of Disney in the past three years, and there are also small Small progress, this is enough for animated films, and the same is true for popcorn.

In other words, this is already a very good evaluation. Among the highly acclaimed animation works in recent years, it can be ranked as the leader of the second echelon. This is undoubtedly a good thing to be celebrated and affirmed. One echelon is naturally the work of Pixar, and that is another world.

It is worth mentioning that "Big Hero 6" divided the game by eight on IMDB, which is a level higher than "Frozen"'s seven-fourth. Although this is only the opening score, judging from the feedback from senior movie fans and professional movie fans, the "Big Hero 6" still won their hearts and is even more satisfying than "Frozen". This is undoubtedly a gratifying one. News.

So, can "Big Hero 6" replicate the box office miracle of "Frozen"? I’m afraid it’s a little bit difficult. After all, the theme song of "Frozen" has become a phenomenon, and it has truly accomplished the feat of sweeping the wasteland. This also makes the movie’s many details and viral marketing completely detonated the box office; and now the "Big Hero 6" "It lacks such transmission energy-

Maybe the superimposed power of Dabai and Lanli can create miracles?

For example, letting Lan Li and Da Bai shoot a viral video, and the two interact with each other in the same frame, or even sell each other cute, maybe they can detonate a frenzy of discussion on social networks.

Who can know?

In addition to the comprehensive media reviews of professional film critics, other reviews of the "Big Marine Corps" also ushered in full praise:

The freshness index of rotten tomatoes reached 89%.

The average score of 218 mass media reached 7.4 points.

The popcorn index is as high as 92%.

Theater score "A".

Every aspect is confirming the same thing. This is a popcorn that is more than expected, and the market feedback evaluation is significantly higher than the media evaluation.

Previously, Warner Bros’s "Interstellar" and Disney’s "Big Hero 6" were released in the same week. The two works with an investment of up to 165 million clashed head-on. Although the market positioning is different, Warner Bros. and Disney inevitably has some worries. Taking into account the Thanksgiving holiday schedule, the "Big Marine Corps" is more suitable for the market. This has also become one of the reasons for the "Interstellar Crossing" file, which has changed the summer file format.

Looking back now at Warner Bros.'s decision to raise files, it is undoubtedly wise and smart!

On the one hand, "Interstellar" has a higher media review and mass media rating than "Big Marine Corps", and in the eyes of film critics, the former has received more praise.

On the other hand, the popcorn index and theater scores of "Interstellar Crossing" lag behind the "Big Marine Corps", and in the eyes of the audience, the latter has the upper hand.

In other words, in terms of market potential, coupled with the Thanksgiving holiday schedule, the "Super Hero Marines" will be more explosive, which makes it more and more necessary to upgrade the "Interstellar Crossing". At the same time, for the "Super Power" For the Marine Corps, the lack of a strong competitor is also a positive factor.

However, before the official release of "Big Hero 6", there is one piece of good news that can be used as a reference:

The movie was screened at Orlando Disneyland during the three-day weekend from October 30th to November 2nd. This is also the second Disney work to receive such treatment after "Frozen". , Then, the box office data of the movie will also become the reference standard for the audience.

Earlier, according to news reports, we can see the news:

Renly meets Don Quixote in Orlando Disneyland. In addition to the premiere of "Big Hero 6", Renly also held an unscheduled meeting, which was temporarily held inside Disneyland and mobilized Nearly 30,000 Don Quixote ~lightnovelpub.net~ spent a wonderful afternoon together; then, Lan Li and Ryan, Paul and other friends, accompanied the same group of children to watch the "Big Hero 6 "And launched a post-view interview.

The most special thing is that Lanly stayed in Orlando to spend Halloween with the children and Don Quixote-this is obviously also Disney's screening strategy.

The most grand party festival in the entire North American continent is Halloween. On this day, everyone can return to their childlike innocence, dress up in their own way, enjoy, party, and carnival. The Halloween parade in New York is even more grand and magnificent. Group party.

As a theme park, Disney will naturally not miss such an important festival of Halloween: from floats to castles, from staff to amusement facilities, from souvenir shops to garden decorations, all of them welcome Halloween on the grandest scale. This year, the participation of Lan Li and a group of friends has brought the Halloween atmosphere to the extreme.

For Don Quixotes such as Hope and William, the excitement is about to pass out. Besides, is there any chance to spend Halloween with Lan Li? No! Absolutely not!

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