Chapter 348 346. Huh? Wang Cheng in the ring? What if you get knocked down with a punch?

The situation of Beijing Satellite TV is actually similar to that of TV stations in other first-tier cities with large volumes. Oriental Satellite TV in Shanghai and Nanyue TV Station have super resources and a lot of money, but they just can’t build a pillar of high ratings. variety show!

For this reason, Nanyue TV previously bought the live broadcast rights of this year's Idol of Tomorrow under Penguin Entertainment at a high price, and it became popular for a short time because of this, but Idol of Tomorrow is not Nanyue TV's own program after all. I don’t have my own hit show, and I’m still groping, but now I have a goal and direction for my groping, that is Tomorrow’s Idol, follow the trend of Tomorrow’s Idol, and create a young music variety show...

  Dragon Satellite TV also became popular with the Oriental Star program before. A few days ago, the ratings of the musician program broke five, and it exploded.

   Beijing Satellite TV, of course, can't sit still.

  Although, Beijing Satellite TV is located in the political center of the capital, and there is a central mother on it, whose status is embarrassing, and there is nowhere to spend the money.

  However, Beijing Satellite TV has indeed been working hard in recent years, trying to introduce high-quality TV dramas, and trying to keep up with the popularity to create variety shows.

  Recently, every time Wang Cheng has a schedule, Beijing Satellite TV has never failed to chase Wang Cheng, but he was not selected once, drowning in the vast variety show invitations.

   And this time, Wang Cheng has just finished cooperating with Jiangsu and Zhejiang Satellite TV, I am an actor program. The live broadcast at 5:00 p.m. unexpectedly has a ratings of 5.2, breaking the record for the highest ratings in more than ten years, which can be called a miracle...

   Ma Guiqiang, one of the deputy directors of Beijing Satellite TV, kept calling Shen Shenghui himself, and even asked the director to call Qin Yuhai, but unfortunately no one answered, just when they thought they had no chance this time.

the phone is ringing…

  Ma Guiqiang quickly picked it up and took a look, and the excited hand quickly connected: "Director Shen, hello!"

  Shen Shenghui also went straight to the point and said: "Master Ma, I read your cooperation invitation and decided to choose your midnight ring for cooperation. I will arrange for Wang Cheng to go to the capital as soon as possible..."

  Ma Guiqiang was stunned when he heard this, and he stood up in shock, his eyes widened and he exclaimed, "What? Wang Cheng is coming to our midnight ring?"

  Shen Shenghui over there said affirmatively: "Yes, midnight ring!"

Ma Guiqiang was still full of confusion, and quickly gathered his thoughts and said: "But...don't we have other programs? The Midnight Challenge is a show for fighting in the arena, and it's about going to the arena. Director Shen, are you sure Wang Wangcheng will be there? Fighting in the ring? The opponents are all trained in boxing, and even some retired professional boxers, Wang Cheng should not have any foundation in this area, right?"

   This time, Ma Guiqiang sent three invitations to Wang Cheng on behalf of Beijing Satellite TV, three variety shows, one prime time at 8 o'clock, one ordinary variety show after 10 o'clock, and the last one is this midnight ring.

   And Ma Guiqiang certainly hopes that Wang Cheng can come to the prime time, and he can definitely maximize Wang Cheng's popularity.

   So far, Wang Cheng has not appeared on any prime-time program. This is the most complained by many viewers who want to watch Wang Cheng's program but have no time to watch it.

  Everyone in the industry knows that once Wang Cheng can appear in the prime time slot, the ratings will definitely explode.

  However, Ma Guiqiang also knew the conflict between Wang Cheng and Rubik's Cube Entertainment, so he didn't hold out hope for the prime time, but the ten o'clock program.

did not expect…

  The midnight show he was using to make up the numbers was unexpectedly watched by Shen Shenghui?

but…

  Will Wang Cheng really be able to fight in the ring?

   What if Wang Cheng is injured?

  Ma Guiqiang thought a lot in his mind for a moment, and even retreated a bit.

  He didn't dare to let Wang Cheng get hurt on the stage of his show, then he didn't know how many fans of Wang Cheng's fans he would offend.

  Shen Shenghui's voice came from the phone: "In this regard, Director Ma doesn't need to think too much. It will be good for your program team to discuss with Wang Cheng himself. Moreover, I believe Wang Cheng has a certain ability to protect himself."

   Ma Guiqiang was silent for a moment, hesitating a little.

  Spending more than 400 million yuan in announcement fees to invite Wang Cheng to come over, if the popularity does not increase by then, but offends many fans of Wang Cheng's fans, then the loss outweighs the gain.

Shen Shenghui really wanted Wang Cheng to suffer a little bit in the ring and lower his image, so he said seriously: "Master Ma, your show itself is a group arena. It's normal. I think no one will attack you because of this, but it will attract a lot of attention and popularity to your show."

   "Even if you are facing Wang Cheng, you are all real fighters. Doesn't this mean that the authenticity of your arena? When the time comes, use this to promote it. If you change a better time slot, won't the ratings be stable?"

   "I think that many viewers who like to watch ring fights will be captured by you..."

  Shen Shenghui's words moved Ma Guiqiang very much.

   It's just that the Midnight Challenge is really a variety show that Beijing Satellite TV doesn't pay much attention to.

   Is it a waste to spend 430 million yuan to invite Wang Cheng to be on this make-up show?

   This idea hesitated in Ma Guiqiang's mind for a few seconds, then he came to his senses, stretched out his hand and patted his cheek gently, feeling that he was too obsessed with what was in front of him, and didn't see the situation clearly...

  What is the current situation in the entertainment industry? It is to win the relationship with Wang Cheng. Many TV stations will cooperate with Wang Cheng even if they lose money. They just want to lay the foundation for the next long-term cooperation with Wang Cheng.

   Beijing Satellite TV obviously also has the capital to carry out long-term cooperation with Wang Cheng...

  So, after hesitating for a few seconds, Ma Guiqiang immediately agreed: "Okay, when will you sign the contract?"

  Shen Shenghui: "I will go to the capital with Wang Cheng for the first phase tomorrow, and then we will sign the contract in person!"

  Ma Guiqiang: "Okay, then we welcome Director Shen and Mr. Wang Cheng..."

  Even if it is Ma Guiqiang, Wang Cheng can't be called by his first name at this time, but a gentleman's honorific title should be added.

...

  Shen Shenghui: "Okay, I hope we have a happy cooperation!"

  Ma Guiqiang: "Happy cooperation..."

hang up the phone!

   Ma Guiqiang still felt a little unreal. He didn't expect that he would get the opportunity to cooperate with Wang Cheng.

However, Ma Guiqiang twitched at the thought of Wang Cheng's single announcement fee of 430 million yuan. This amount of money is also a large amount of money for Beijing Satellite TV. Small TV stations in most parts of the country spend a year They don't have that much money.

   After thinking about it for a while, Ma Guiqiang immediately picked up the phone and called Zou Bing, the producer of Midnight Ring.

   Zou Bing had just returned home from get off work when he received a call from Ma Guiqiang, feeling a bit uneasy.

  Producers of small program groups like him are basically marginal people. If it weren't for the conference, they might never see a leader of Ma Guiqiang's level in this life.

   Zou Bing was worried that Ma Guiqiang was telling him that the show was off the air!

  Because, the ratings of the Midnight Ring have dropped again recently, only around 0.1 to 0.2, so it is not surprising that it will stop broadcasting at any time.

  In order to save the ratings, he has invited several retired professional boxers, as well as a domestic retired Sanda champion, because they are all retired players that no one knows, so the appearance fee is not high...

  He was afraid that these retired players were going home before they played.

   "Hey, Master Ma, haven't you rested yet?"

   Zou Bing said in a flattering tone.

  Ma Guiqiang didn't talk nonsense, and said straight to the point: "Zou Bing, when will your new program be recorded?"

  Zou Bing became even more frightened, and immediately replied: "Tomorrow afternoon..."

  Ma Guiqiang's eyes flickered, thinking of the live broadcast of I am an actor's miracle ratings, he said immediately: "Cancel the recording tomorrow afternoon!"

  Zou Bing was startled immediately, and hurriedly said: "Master Ma, we have invited a heavyweight player again this time, and the ratings will definitely be saved. Give us a few more chances..."

Ma Guiqiang was taken aback for a moment, and then realized that Zou Bing was afraid that he would stop the show, so he smiled and said, "Zou Bing, you're thinking too much. I'm just giving you another chance, and it's a huge chance! Tomorrow afternoon At five o'clock, you live broadcast, and Wang Cheng will come to your show."

   "You should talk to the director of your program group and other people first, how to arrange tomorrow's program, we will talk about it when Wang Cheng arrives tomorrow!"

  Zou Bing's face was full of confusion, similar to the call Ma Guiqiang received from Shen Shenghui before.

  Wang Cheng?

live streaming?

What's the meaning?

   Zou Bing really dare not even dream that he can cooperate with Wang Cheng?

   "Zou Bing, do you remember?"

   Seeing that Zou Bing had lost his voice, Ma Guiqiang hastily asked a question emphatically.

Zou Bing woke up immediately, and asked in a trembling voice: "Master Ma, are you talking about Wang Cheng who sings nunchucks and ninjas, Chinese Kung Fu? He is coming to our program? Besides, our program has been changed to live broadcast." ?”

   Zou Bing asked with certainty, and asked several questions at once.

  Ma Guiqiang: "Nonsense, am I joking with you? This time we paid 430 million single announcement fees to invite Wang Cheng. Don't screw me up!"

  430 million notice fee?

  Single issue?

  Zou Bing instantly confirmed that the price was 100% undoubtedly the Wang Cheng in his heart.

It is impossible for anyone else to get the single announcement fee of this figure, not just a single episode, no one can get the entire season announcement fee, and now other big names in the variety show circle can get more than 50 million people for the entire season announcement fee Not much, the gap with Wang Cheng cannot be calculated.

   Zou Bing immediately agreed: "Master Ma, don't worry, we will definitely seize this opportunity! By the way, will it be too hasty to broadcast live?"

Ma Guiqiang thought about it and said: "Wang Cheng's programs have very high ratings. Although they are not prime time slots, their appeal will not be weak. The 5.2 ratings just obtained by Jiangsu and Zhejiang Satellite TV is 5 p.m. Live broadcast? It’s the first time Wang Cheng came to us to be in the ring. It’s more gimmick and attractive. If it’s a live broadcast, there’s no possibility of post-editing. It’s more real and more attractive to the audience…”

Zou Bing nodded in agreement with what Ma Guiqiang said: "Yes, Mr. Ma, you are right. But, Mr. Wang Cheng, with his delicate skin and tender flesh, you can tell that he has never fought. Then If we broadcast live at that time, our control over the arena will be much weaker, and if there is an accident, what should we do if Wang Cheng is injured?"

"In the next episode, I'll invite three professional players and a national Sanda champion. The other two are definitely good candidates. Wang Cheng is a pure newcomer to the ring. He might fall down with one punch... "

Ma Guiqiang frowned when he heard this: "Then you should greet those professional boxers and national champions in advance, and deal with Wang Cheng a few more times before you make a move. Even if Wang Cheng is injured a little, it's fine, as long as it's not serious. What are you guys doing?" Is it normal to get some injuries in the ring show? As soon as he is injured, let him down immediately..."

  Zou Bing smiled wryly in his heart.

  Of course it’s normal for other people to get injured in the ring, but this is Wang Cheng...

  Once Wang Cheng is injured, who will be responsible for the consequences?

  The program team and those who made the shots must not be sprayed to death by Wang Cheng's fans?

However, after Ma Guiqiang said that, Zou Bing did not dare to refute, so he could only say: "Then I will say hello to the director first, and I will go to the program group to gather all the contestants tomorrow morning to discuss countermeasures, and let them meet at that time." When dealing with Wang Cheng, keep it close..."

  Ma Guiqiang: "Just look at the arrangement..."

   After finishing speaking, Ma Guiqiang hung up the phone.

   After thinking for a while, Ma Guiqiang called the propaganda department in Taiwan, so that they can warm up the promotion first.

  Although, the contract has not been formally signed yet.

  However, Ma Guiqiang can't wait to enjoy a wave of enthusiasm and attention.

   Beijing Satellite TV has been silent for too long.

  Or, it can also be said that she never showed up, and has always lived in the shadow of Yang Ma.

  This time, Beijing Satellite TV finally made a big news, of course it must be lively and show off...

so!

   One minute later.

  A message appeared on the official Weibo of Beijing Satellite TV: "Welcome Mr. Wang Cheng to Beijing Satellite TV. It is our honor to cooperate with Mr. Wang Cheng. I hope we can cooperate happily and create brilliance..."

   Very simple official language.

  However, the official Weibo account of Beijing Satellite TV, a TV station that no one pays attention to at all, really exploded this time. In just ten minutes, it became the object of attention of the entire network, and the number of forwarded messages exceeded one million.

   This is the most popular time since Beijing Satellite TV has its official Weibo...

   "Really or not? Beijing Satellite TV can also cooperate with Wang Cheng? What program? Quick question and answer?"

   "Wang Cheng is so dedicated? He just finished his work at Jiangsu and Zhejiang Satellite TV, and he decided to go to Beijing Satellite TV right away? It's amazing, I admire it!"

   "What programs does Beijing Satellite TV deserve Wang Cheng to cooperate with?"

   "Where's Wang Cheng...?"

   "What does Beijing Satellite TV have? Let me think about it, I really can't remember..."

  …

  The eyes of the entire Chinese entertainment circle were instantly focused on Beijing Satellite TV.

  (end of this chapter)