Chapter 1469 Net Red Car

  May 5th, an ordinary day, but for Tesla, it is not ordinary at all.

   On this day, the Fremont factory in California, red flags fluttered, ribbons fluttered, like a festival, the whole factory was full of joy.

  The workers stopped their work and gathered around a workshop to participate in the celebration.

  Today, the first Model S will roll off the production line, out of the factory, and delivered to the first customer who ordered the car.

  The spotless workshop was filled with Tesla's production line workers, guests and reporters invited to attend the "Tesla's first Model S car off-line ceremony".

  California Governor, famous action actor Schwarzenegger, Minister of Energy Zhu Liwen and other government representatives were also on the list.

   In the eyes of all the people, Xia Jingxing was like a famous general, inspecting his "soldier" as he walked.

   Looking at the brand-new cars neatly parked in front of him, Xia Jingxing's excitement was beyond words.

   This car company that seems like a bottomless pit has swallowed his time and energy for six years, and now it has finally entered a new era of development.

   The roll-off of the first Model S means that Tesla can finally get rid of the "hand workshop" name that it wears on its head, like a modern car company.

   It is no exaggeration to say that the mass production and delivery of Model S is of milestone significance for Tesla.

   After simply looking at the car, Xia Jingxing returned to the spotlight and began to speak to reporters, employees and guests.

  “…Tesla is only a small car company that has only been established for seven years, but our car-making concept and electric vehicle technology are leading the world.

   Now with the mass production of the Model S off the assembly line, Tesla initially has a complete car-making process.

   Perhaps compared with those traditional auto giants, this Fremont factory transformed from an abandoned factory is nothing, but it is the result of the joint efforts of thousands of Tesla skilled workers.

   It only took a year for the factory to re-emerge the roar of machines.

   This is not only the clarion call for Tesla to rush into a new era of automobiles, but also a cry from the electric vehicle company: We have come, are you mentally prepared to tremble? "

   Hearing the words, all the reporters photographed Xia Jingxing's smiling face into the camera.

   As expected, Darren Xia is going to speak out again today. A few years ago, he only touched porcelain Porsche and Ferrari, but now he is even more arrogant and wants to collectively declare war on the traditional auto industry.

  Perhaps by now, everyone has become accustomed to this Silicon Valley car company that has been accompanied by controversy since its inception. If one day they stop talking big and build cars honestly, everyone will not be used to it.

   "To be honest, I didn't expect the Model S to be produced so soon. We originally expected the mass production time to be three months later.

   But today, my friends gave me and the company a big surprise! "

  Xia Jingxing looked at the workers in a circle next to him and said loudly, "Thank you, you are definitely the best auto workers in the United States, and your work efficiency is as good as Tesla's motors!"

   was praised by the boss, the workers applauded in unison, and pride and pride were written on everyone's face. It is because of them that Tesla has created an amazing mass production speed.

   Actually, it's not how great these workers are, but how much Tesla has given.

Affected by the U.S. financial crisis, many auto workers lost their jobs and either could not find a job or simply changed careers. Tesla hired them back and gave them a stable job and a good salary. Cherish this job.

   And after the renovation of the Fremont factory, the working atmosphere and working environment have become very good, such as adding skylights to introduce natural light into the workshop, and spraying the floor with white epoxy resin to create a clean working environment.

   At the same time, the factory has also set up a staff training center, a canteen and mobile food trucks, a gym, a 24/7 health center and an outdoor leisure area.

   This whole package of treatment is not much different from those of Silicon Valley IT and Internet companies. The workers naturally follow the company with all their hearts.

  Xia Jingxing continued: "Since the delivery of the Roadster, Tesla has kept a tradition of rewarding new cars to the most outstanding employees of the year!

  Today, it’s time to deliver on the promise and give out prizes to the best guy.

  Liam, your suggestion to improve the production line has improved the company's production efficiency by 2%, and the Model S was able to be delivered ahead of schedule, thanks to you.

   Come to me and drive away that car that belongs to you! "

   Everyone turned their attention to a young man who stood out more and more. At the age of twenty-five or six years old, he looked ordinary, with some freckles, and he was wearing an ordinary work uniform.

   is such an ordinary worker who won the Chairman's Special Award.

Even Schwarzenegger and Zhu Liwen couldn't help but take a few more glances at the young man who won the award. They both felt that Tesla's reward activity was very interesting, and it was not expensive. It easily gave the employees' work enthusiasm. mobilized.

  Xia Jingxing glanced at the surrounding employees and found that almost everyone envied Liam who won the award, and nodded secretly, this was exactly the effect he wanted.

   When Xia Jingxing handed over the car keys to Liam, the surrounding employees exclaimed.

   Because the Model S awarded by Xia Jingxing is not a low-end version, but the top-end model P85D, the most powerful version of dual-motor four-wheel drive, priced at $109,900, almost twice the price of the lowest-end Model S60.

  Some young employees looked at Liam who got into the car and kept playing with the steering wheel, and their hearts were mixed. Why wasn't he the winner?

  If you are a little more attentive at work and find any problems in the production line, then the person who drives the Model SP85D with one hand and takes the hot girl to the beach for a ride will be yourself?

   Regret!

  Xia Jingxing looked at the group of young employees whose eyes were red, and laughed secretly in his heart, greedy?

   It's just right to be greedy!

  Many American workers are actually lazy, not to mention 996. They like to fish during normal working hours. If the supervisor dares to threaten dismissal, they will go to the union.

   And a great guy like Liam, in addition to doing his job well, also took the initiative to solve problems for the company. If he is not set as a model, who sets a model?

But then again, Liam is lucky this time. The Fremont factory has just started operation, and there are problems everywhere. There will not be so many loopholes in the process in the future. It has to be rolled into darkness.

   After delaying for a few minutes, he gave Liam an award, and after they made a movie together, Xia Jingxing continued to speak.

   "In addition to thanking our employees for their collective efforts, Tesla would also like to thank the Department of Energy for their support. The $500 million loan you provided relieved our urgent financial needs and laid a solid foundation for the reopening of the Fremont factory."

  Xia Jingxing looked at Zhu Liwen with a smile on his face, who nodded slightly to him.

   In fact, Zhu Liwen knew very well that Xia Jingxing did not lack these three melons and two dates, but the US$500 million loan was a policy loan of the US government to support the development of the new energy industry, and it had far-reaching significance behind it.

   Tesla was exposed to a scandal some time ago, and in the end it was the office of the commander who helped Ping.

   In other words, Tesla now has a backer. As long as it develops according to the established strategy, the team of Aoguanhai will take care of it.

  Xia Jingxing looked at Schwarzenegger again, and the star governor also looked at him with a smile.

  Tesla took root and thrived on this piece of land in California, and he, the governor, can follow suit.

   It's just that the two sides made a little bit of unhappiness some time ago, which somewhat affected the friendship between him and Darren Xia.

   But he has ordered a thorough investigation of the car accident, and several black sheep have been cleared out of the patrol team.

   "In addition, Tesla would also like to thank Governor Schwarzenegger. Under his wise leadership, California's new energy vehicle industry is developing rapidly, and I believe it will soon become the world's new energy vehicle industry highland!"

   Everyone likes to hear good words, and Schwarzenegger is no exception, he immediately showed a signature smile to Xia Jingxing.

   After thanking everyone who should be thanked, Xia Jingxing talked about Tesla's future development plan and corporate vision.

   "Currently, the Fremont factory has a monthly production capacity of only 500 vehicles, and the delivery of existing car orders alone will have to wait in line until next year to complete them all.

   This is still too slow for a company aiming to become the global benchmark for electric vehicles.

   Next, we will further upgrade the Fremont factory, increase the number of employees, add production lines, and expand our automotive production capacity.

  At the same time, Tesla will also speed up the research and development of new models, supplement our product line, and bring new energy vehicles to thousands of households to serve more and wider populations.

   In addition, we will actively respond to the Carbon Credit Act introduced by California to produce more zero-emission green vehicles.

   At the same time, we call on more car manufacturers to join in this long-term plan, which has significant improvement and significance for the living environment of human beings and the earth’s ecology, so that we can build a more harmonious carbon-neutral society together. "

  Xia Jingxing's remarks stood on the commanding heights of policy and morality, and they were very beautiful. Although some reporters disagreed, they still had to give face, and they applauded.

   Next, it is time for reporters to ask questions.

   The first question raised by the impatient reporter who had been waiting was not reassuring.

   "Daren, did Tesla find out who framed the "hit the tree door"? Some automakers said that Tesla was deliberately creating news topics to match the company's listing hype. How do you respond to this?"

   The car accident some time ago was originally called "Brake Door", but after Tesla and the police clarified the truth, it has been changed to "Hit Tree Door".

   Not only journalists, but even ordinary people are looking forward to who is the real culprit behind Edward's car crashing into a tree.

   Speaking of this, it’s hard to say.

  Xia Jingxing glanced at Schwarzenegger, the old guy looked at his nose, nose and mouth, looking like he was in a state of concentration.

  Although under the supervision of the superiors, the California police have tried their best to solve the case, but they have not been able to solve the case.

   In short, Xia Jingxing gave up hope for these gang of people who had nothing to eat. He had tentatively asked Ao Guanhai, hoping that the latter would send the FBI to the scene.

   But this request was immediately rejected by Ao Guanhai, on the grounds that the FBI is too sensitive and should not be taken lightly, and it is easy to cause bad public opinion.

   In short, Ao Guanhai still has reservations about his support, and is unwilling to take the risk of being attacked by political opponents and the Elephant Party to stand out for him as a Chinese.

   Xia Jingxing felt that Aoguanhai was not being loyal. He was helping Aoguanhai campaign and making money, and he was actively responding to Aoguanhai’s new energy industry policy. As a result, the other party was unwilling to help even this small thing.

   But thinking about it carefully, it feels normal.

   After all, he is a foreigner, and Ao Guanhai is the great leader of a country. It is really not good to walk too close.

   Fortunately, there is no need to investigate further, Xia Jingxing also knows who is framing Tesla.

  Everything has to tell evidence. He has no evidence now, so he can't openly name those few people.

  Xia Jingxing thought for two seconds before replying: "The police have always been in charge of investigating this matter. As an enterprise, we do not have the right to investigate, but I believe the police will solve the case soon.

   As for saying that we deliberately hyped up the news, I would like to ask him, who would be so stupid to smash their own signs?

  I can tell you clearly that due to the car accident and some irresponsible media reports, our car orders have suffered massive cancellations.

   Fortunately, we made clarification in time and recovered some of the losses, but it cannot be said that there is no damage.

  Tesla is a victim, and those who speculate and accuse Tesla for no reason are clearly not well-intentioned. "

   The reporter said: "I believe that after today's news comes out, everyone sees the mass production of Model S, and more consumers will choose to order Model S."

   "Lend your auspicious words! I also hope that the reporters and friends present can speak up for us. The rise of Tesla has made many people and companies uneasy, so they spared no effort to slander us."

   Immediately another reporter asked: "Daren, do you mean what Musk said on Twitter? He said that Tesla is not as good as Nikola."

  Xia Jingxing smiled lightly, "Real powerhouses never make excuses, only use facts and data to speak, let's see the difference in sales!"

   Many of the reporters present pouted and said nice things, but they didn't make a fuss, but you were the one who made the most fuss.

  The reporters saw that Xia Jingxing was always in trouble, and quickly put out the idea of ​​​​provocation, and finally began to ask questions about the Model S and Tesla itself.

   As long as he does not dig holes, Xia Jingxing is still willing to cooperate with the reporter, introducing the technical parameters of Model S in detail and answering questions about marketing, marketing, production, delivery and other aspects.

   After the interview, news reports about Tesla soon appeared on the front pages of various media and newspapers.

  The cool shape, the innovative central control touch screen, and the acceleration ability comparable to a performance sports car, suddenly made the Model S a hot topic of discussion.

Then, when the first batch of Model S began to be delivered to customers one after another, Model S gradually began to appear on the streets and alleys. Whenever this car appeared, it would attract many passers-by to stop and take photos, and then upload the photos to social media. on the platform.

Tesla’s large advertising costs on Facebook, YouTube, and Twitter have also begun to burn, and Tesla’s racing videos, adverts, selected appearance and interior photos are overwhelmingly spread and fermented on online platforms. .

   With the help of pervasive publicity and marketing, Model S quickly gained the reputation of an Internet celebrity car.

  ModelS's fame was accompanied by a lot of controversy, but the orders that flew to Tesla like snowflakes proved that the world is not afraid of controversy, just afraid of not being famous enough.

   In short, Tesla has encountered a happy trouble this time, and it has received many orders softly. When all the orders are produced and delivered, it will probably be scheduled for the next year.

   But this still can’t stop the surging enthusiasm of consumers to buy cars, increase the price to buy transferred car orders, increase the price to buy existing cars, all kinds of wonders once again appear in Tesla’s car buying market.

   This has added another fire to the already hot car buying trend, and the entire auto industry has frequently turned their attention to Tesla, or the electric vehicle industry.

   (end of this chapter)