Chapter 729 Nine Yuan and Nine Group Buys · A sensation in the city (7K chapter, please subscribe~)

  The advertisement of Yunhai Group thoroughly aroused the curiosity of Xiangjiang citizens.

  Of course, more is the curiosity and worry of the major retailers in Xiangjiang.

  The next day, Guo Linshan got up early. Originally, Guo Zhiliang had her own residence, but Guo Zhiliang decided to stay in his father's villa last night.

  The two father and son walked out of their bedroom at almost the same time, and went directly to the dining room. Neither of them paid attention to the breakfast on the table, but set their eyes on the newspaper on the table.

  Yesterday, Yunhai Group's advertisement impressed them deeply, and there will definitely be a follow-up advertisement of Yunhai Group in this morning's newspaper.

   It is still the enchanting girl from the evening paper yesterday, and it is still a simple sentence: We are ready, Yunhai will give you an unprecedented shopping experience!

   "The Yunhai Group wants to keep the suspense until the last moment!"

  Guo Zhiliang preached helplessly and angrily.

  Guo Linshan put the newspaper aside, and said calmly: "It's useless to talk about it now, let's have breakfast, and when I go to Huabai Store, I will know what kind of medicine Yunhai Group bought in the gourd!"

Guo Zhiliang also nodded helplessly, but he didn't have much thought about eating breakfast. After taking a hasty bite, he put down the bowl and chopsticks. Didn't eat much.

  The two left the villa in the same car, and came to a branch of Huade Department Store which is the closest to Yongan Center.

  They didn't get out of the car, but just looked at the long line that had already formed at the entrance of the Hua Department Store. The expressions on the faces of the father and son were not very good.

  Guo Zhiliang said in a deep voice, "I'll go down and have a look!"

"Ok!"

   Guo Zhiliang, who got out of the car, did not line up directly, but came to the door of the Hua Department Store. The Hua Department Store has not yet opened, but there are already security guards here to maintain order.

  Guo Zhiliang didn't care about such a situation. At this time, all his attention had been attracted by the huge poster at the entrance of Huabu Store.

  The huge poster appeared in the form of a pyramid, and a line of words was written on the top of the pyramid: Nine nine, change to a new home!

There is a photo of a property at the top of the pyramid, a photo of a Ford car on the second floor, gold and silver jewelry from Chow Tai Fook on the third floor, electronic products from Kyushu Group on the fourth floor, and Wolf Smoke Games on the fifth floor. Famicom and handheld, the sixth floor and the seventh floor.

  ‘In order to thank the new and old customers of Xiangjiang, all the retail stores of Yunhai Group are now launching a 9.9 group buying activity to give back to all new and old customers.

  The specific activities are as follows’

  After seeing the content on the giant poster, Guo Zhiliang's expression went completely crazy, and he ran back to the car in a panic.

   "Daddy, something serious happened!"

  Guo Linshan saw Guo Zhiliang's expression, her heart sank, and she hurriedly asked, "What happened?"

Guo Zhiliang told Guo Linshan what he saw on the poster: "Yunhai Group is preparing to sell 5 sets of properties in Kangliyuan, 10 Ford cars, several Kyushu Group TVs, air conditioners, washing machines, call machines, walkmans, and more. There are all kinds of products such as red and white machines and handhelds of Wolf Smoke game, all of which are launched for 9.9 Hong Kong dollars to rush to buy activities.”

  Guo Linshan was stunned, "All of us have been deceived. It turns out that Yunhai Group is not offering discounts, but launching special products?"

   Then Guo Linshan comforted Guo Zhiliang and said: "If this is the case, don't worry too much. If these things are snapped up, they will be over within a week. They won't last long!"

Guo Zhiliang shook his head in horror and said: "That's not the case. According to the Yunhai Group's activity content, everyone will get a sticker even if they only spend 1 Hong Kong dollar in a retail store under the Yunhai Group. There is another requirement for consumers, that is, they must invite five relatives and friends, and after collecting six stickers, they can lead their relatives and friends to accept registration at the store reception.

Registered consumers will get a chance to draw a lottery one week later. At that time, customers who win the lottery will have the chance to get 9.9 chances to buy the above products. According to Yunhai Group's right to explain, the more relatives and friends you invite , the greater the probability of winning.

   And they launched the event after adopting the same discount as ours!

   In addition, Yunhai Group guarantees that all customers who participate in the lottery will get a consolation prize for the last time, a 50 yuan voucher for a store under Yunhai Group!

  Finally, Yunhai Group also guaranteed that this event will last for one month, which means there will be four rounds of lucky draws! "

  After listening to Guo Zhiliang's description, Guo Linshan was completely dumbfounded, and couldn't help exclaiming: "He is going to kill the whole retail industry in Xiangjiang!"

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   "Brother Huan, at this time, I think the whole Xiangjiang should know about the activities of our Yunhai Group, right?"

  At this time, in Zhu Xiaozhao's half-mountain villa, Zhu Xiaozhao preached to Chu Huan with an excited face.

   As for the activity Chu Huan came up with, Zhu Xiaozhao really couldn't accept it!

The property of Kang Li Yuan is a residential area jointly developed by Zhulu Real Estate and Sun Hung Kai. According to the current market price, the property of Kang Li Yuan has risen to 700 Hong Kong dollars per square foot, but in fact their development cost is only 300 Hong Kong dollars per square foot. The profit of Sun Hung Kai is also HK$450 per square foot.

  The Hongliyuan property currently launched is a standard property of 700 square feet, that is to say, for a set of Hongliyuan property, Yunhai Group needs to pay 315,000 Hong Kong dollars, and 5 sets are released every week for a total of 4 weeks, which is a total of 6.3 million Hong Kong dollars!

  In addition, it is all kinds of other products, excluding vouchers, Yunhai Group needs to spend 70 million Hong Kong dollars for this event.

   Compared with the money that the outside world thinks that Yunhai Group may lose, it is nothing worth mentioning!

As for discounts on the same level as other retailers, in Zhu Xiaozhao’s view, just relying on the plan they proposed, the sensation caused by the madness of Xiangjiang citizens will definitely attract countless Xiangjiang citizens to enter Yunhai Group’s stores for discounts. Shopping, and the shopping tide triggered by this can actually fill their losses!

  "Hong Kong people like to gamble, everyone will think they are the lucky ones, and now we just hit their weakness!"

  Chu Huan sat there, smiling and preaching.

   Zhu Xiaozhao said worriedly: "Now I'm afraid that other retailers will learn from us!"

Li Tianying, who was sitting on the other sofa, smiled and said to Zhu Xiaozhao: "You can rest assured about this, our group has been quiet for the past few days, just to prepare for this matter, and everyone can see the activities at a glance. But if there is no detailed process for the early preparations, it will probably be a month later when they figure out the truth. By then, how many retailers will be left in the entire Xiangjiang retail industry? I am afraid only God knows! "

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   The nine yuan nine buy everything campaign launched by Yunhai Group is like a plague. It took less than one morning to spread in Xiangjiang.

  In a public housing estate in Sha Tin, such a thing is happening.

Cheng Zhishang, a middle three student, was doing his homework at home because it was the weekend, but he didn't expect his mother to come home, so she immediately picked him up, "Hurry up and change clothes, follow me to Huabai Store to buy clothes." thing!"

   "Mom, go by yourself, I still have to do my homework!" Cheng Zhishang didn't want to go shopping with his mother, feeling a little ashamed.

   "I must go. I have already made appointments with Mrs. Zhang, Mrs. Li, and Mrs. Fang next door. You must go with me!"

   While talking, Cheng's mother had already picked up her husband who was still sleeping, "Don't sleep too, hurry up and come with me!"

  Cheng's father covered his head and said impatiently: "What are you doing? I just fell asleep when I worked late last night. Just let your son and daughter go with you!"

  Cheng's mother doesn't care about this, she lifted Cheng's father's quilt at once, and shouted: "Hurry up and change my clothes, can I change to a new house, just this time?"

   "Mom, do you want to buy a house?" Cheng Xiaomei, a senior high school student, asked Cheng's mother curiously.

   "Buy a fart, relying on your old man's little labor, let alone a house, even a toilet can't afford it." Cheng's mother reprimanded loudly.

  But still, the whole family hurriedly changed clothes and went shopping with her.

  Cheng's father got up on the bed muttering, and asked, "What do you mean? Why are you still changing houses?"

Mother Cheng had no choice but to explain the activities of Yunhai Group to her family, ". Let me tell you, this time I have a hunch that we will definitely be able to get the property of Kangliyuan, 700 square feet, and we will have our own house by then. ?”

   Said that in the end, Cheng's mother, who was looking for her wallet, found that there was no one at home, and when she turned her head, she saw that her family members had already changed their clothes, and they were urging her at the door.

   "Hurry up, such a good thing, if you arrive late, you won't be able to catch up!"

   "Here we come!" Mother Cheng laughed and hurried out of the room.

  Then Cheng's mother saw that they were walking out of the whole floor with their families dragging their mouths, and as they walked, they greeted the people around them and said, "Let's form a group?"

"Group!"

   Just like that, the entire housing estate rushed towards the store of Yunhai Group.

   "With so many people forming a group, does the Yunhai Group agree?"

  Cheng's father was in the crowd and asked Cheng's mother curiously.

At this time, Cheng's mother had just seen a familiar teacher with her, successfully formed a group, and then said to her husband impatiently: "Didn't I tell you? The Yunhai Group said that there is no limit to the number of people, no limit to the number of people, The larger the number of people forming a group, the greater the probability of winning."

Speaking of this, Cheng's mother told their family members, "Let me make it clear to you, this time you are all ready to register. When the time comes, our family of four will have four chances to register in each store. At that time, we will have countless chances to draw a lottery, whether our family can live in a new house this time depends on this time!"

   While talking, they had arrived at the nearest Yunhai convenience store near their housing estate. At this time, there were already countless people queuing up here.

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   "Crazy, crazy, crazy, all crazy!"

  In the West Kowloon Police Station, in the director's office, Superintendent Zhao was preaching to the director with a worried face.

   "We have sent out all the military uniforms in the police station, but for those who are crazy about shopping, it is simply a drop in the bucket. If it is not because Jiaku provides the security team to assist, there must be chaos!"

  The director asked him curiously: "Are there so many people?"

"Director, can you remove the word '?', let me tell you this, in all the Yunhai Convenience Stores in Xiangjiang, Watsons, Mannings Pharmacy, ParknShop Supermarket, Hua Department Store, Seibu Department Store and other stores, if you If I can find a restaurant with a queue of no more than 500 meters, I will treat you to lunch for the next month!" Superintendent Zhao said in pain.

  The director got up worried, and said, "What should I do? All the police force is used to maintain this matter. What should I do if there is a case?"

  Superintendent Zhao said this firmly: "You can rest assured about this. At this time, those petty thieves and association members have already queued up. What else is there?

   As long as the order at the door of Yunhai Group's stores can be maintained, the crime rate in Xiangjiang will definitely drop in the next few days! "

  The director sat down with a sigh of relief, and said curiously: "The Yunhai Group applied to the headquarters before, saying that they had activities. At that time, the headquarters didn't take it seriously. Now it seems"

   "Yes, but it's also fortunate that the Yunhai Group called in advance, and Jiaku also sent people from their security department, otherwise, something big will really happen this time!"

  The director thought for a while, and said: "Since this is the case, let people from other departments also help maintain the order at the scene, and there must be no mistakes, you know!"

   Superintendent Zhao nodded and said, "I know!"

  The director sat there with a sigh of relief, then he laughed and said, "Can Yunhai Group guarantee its own supply of goods?"

.

  Chu Huan was sitting in the car, outside the car was the Baijia supermarket of Yunhai Group, and the long queue of consumers outside the Baijia supermarket.

   It was Zhu Xiaozhao who was sitting next to Chu Huan, and Zhu Xiaozhao also expressed the same sigh as the chief of West Kowloon Police Station.

   "Brother Huan, under such circumstances, can we guarantee sufficient supply?"

  Chu Huan smiled, and said: "Don't worry, Yunhai Group has already prepared enough low-priced items these days, and we guarantee that these products can be supplied for this month!"

   "Not only the low price, but also some mid-to-high-end price products, there will be no problem!" Li Tianying, who was sitting in the front row, turned around and smiled at this time.

.

  The Cheng family came out relatively early, so they were at the front of the queue, and now it was their turn to go in.

   "I tell you, no one should take useless things this time!"

  At this time, Cheng's mother is sitting for the whole family to mobilize.

   "It's good to make sure that the things you buy are worth ten yuan. One of the conditions for the lucky draw given by Yunhai Group this time is that each registered lottery list only needs to spend 9 yuan and 9 yuan!"

  Cheng Xiaomei said in a low voice: "Mom, there seems to be no toilet paper at home!"

   "Okay, then you'll have that bag of toilet paper in a while!" Mother Cheng said nonchalantly.

   "Mom, I want a set of sportswear, aren't they also discounting it now?" Cheng Zhishang asked.

   "Not here, we will buy it for you when we go to Huabai Store later!" Mother Cheng looked at the door of Yunhai Convenience Store and answered Cheng Zhishang's question absent-mindedly.

   Cheng's father decided that he would buy himself two packs of cigarettes soon!

  When the family was put in, the family was a little dumbfounded. All the cheap things near the counter were almost sold out, which didn't match their previous plan at all!

   "Everyone, don't worry, the stock is already on the way, and it will be replenished soon. If you don't have what you need right now, you can wait for a while!"

  The salesperson of Yunhai Convenience Store is holding a loudspeaker to explain to the consumers who come in to choose goods.

but.

Now no one listens to their explanations at all, because according to the content of Yunhai Group's activities, a store can only register once a day, so these people are now in a hurry to sell their goods in this store, and then go to The next store!

  So there are no too cheap things, so I can only get slightly cheaper things!

Seeing these people shopping as if they don’t need money, all the waiters at the Yunhai Convenience Store are almost overwhelmed. If no one came to their store two days ago and let them have a good rest, today I’m afraid I really can't bear it.

  Seeing that the mid-priced items were about to be cleared, the waiter standing in the corner of a Yunhai convenience store picked up the walkie-talkie and asked the logistics side to deliver the goods!

The Cheng family came to the registration office at the entrance of the Yunhai Convenience Store each with the stubs of the products they purchased, and then the four reported their names, and the people from the same house who came out with them were added together. Go ahead and register!

   At this time, Cheng Zhishang saw two trucks coming here, the train opened, and all the daily necessities were moved to the store one by one

   "Hurry up, hurry up, go to the next store!" Mother Cheng dragged them and the people from the same apartment village to the next Yunhai Convenience Store store.

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   "We all thought that Chu Huan was thinking of countermeasures a few days ago, but now it seems that he is not thinking of countermeasures, he is simply doing preparation work!"

A Rolls-Royce was parked outside a ParknShop supermarket in Central. Sitting in the car were Guo Desheng, Guo Bingxiang and his father and son. At this time, Guo Desheng was sitting in the car, watching the crazy scene outside the ParknShop supermarket. live preaching.

  Guo Bingxiang sighed: "Yes, the timing of the replenishment of goods is so just right, it ensures that the mid-priced goods are also sold, and at the same time, it also ensures that there will be no commotion caused by the shortage of goods.

   It is impossible to prepare for this kind of thing without a month's time. Even if those retailers want to learn from A Huan, they can't learn it! "

  Guo Desheng said: "Ah Huan's sales strategy this time has taught us a good lesson, he has thoroughly understood the gambling character of Hong Kong people.

Under such a sales strategy, many people buy things that are not what they want to buy. It can only be a store, and a store wastes money to buy things that are not used at all on weekdays. Now, even if the stores under the Yunhai Group sell at a discount, they still make money from this traffic! "

  Guo Bingxiang nodded, and asked Guo Desheng curiously: "Daddy, what do you think of A Huan's brain, to think of such a way to promote sales!"

  Guo Desheng sighed: "If I knew, I would have installed such a brain for you!"

  Guo Bingxiang: "."

   After calming down his wounded heart, Guo Bingxiang said: "The retailers in Xiangjiang are going to be sad this time!"

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   "True News" headquarters.

  Gu Chengxi looked at the reports about the Yunhai Group’s nine yuan and nine group purchases sent by his subordinates, got up helplessly, and pointed to the scene downstairs to speak to the reporters under him.

   "You call this an empty alley?"

  It turned out that the reporter of "True Pao" wanted to describe Yunhai Group's 9.9 group buying activity with the word "empty people".

The reporter walked to Gu Chengxi's side, looked at the long queue at the door of a Yunhai convenience store not far downstairs, and began to scratch his head. This situation is really not suitable to be described as an empty alley, but without this description, he couldn't think of anything else for a while. Good adjectives to describe this sensational scene.

   "Chairman, I will write again!"

  The reporter retracted his previous manuscript in embarrassment.

  Gu Chengxi nodded.

  The reporter returned to his desk, and then the phone on the desk rang.

   "What are you doing?" My old man's voice came from the phone.

   "It's work!" The reporter said incomprehensibly. They don't have weekends, and the family knows it.

   "What time is it? I'm still working, so hurry up and ask for leave to go home. Your mother and I have gathered four people, and now there is only one person missing. Come back quickly and form a group with us to go shopping!"

  Old Dou shouted loudly on the phone.

  The reporter scratched his head and said: "Old Dou, this event will last for a month, don't worry, I will accompany you to go shopping after I finish the work at hand!"

   "Fart, buy one more round, and we'll have one more chance to win the lottery. Hurry up and come back to me!"

   "Old Dou, I can't do it now. The company is reporting on this event of Yunhai Group. I haven't finished writing the things in my hand. Find another person!"

   After speaking, the reporter hung up the phone.

  The colleague next to me saw this situation, showed the same wry smile, and said, "Why, your family members also called you?"

   "That's right, a property in Hongli Garden is more than 300,000 Hong Kong dollars, and if you lose the property, you can't get the property. It's not bad to buy a Ford car, and it's also 40,000 to 50,000 Hong Kong dollars!"

  The reporter preached helplessly.

  The colleague nodded, looked at the time, and said, "It's time for a lunch break soon, why don't we form a group and go to the Yunhai convenience store downstairs to try our luck?

   We have to buy lunch somewhere anyway! "

This statement immediately aroused the approval of other people in the office, and the reporter was also a little moved, but then showed a helpless expression: "Don't think about such a good thing, I just saw the situation of the Yunhai convenience store downstairs in the president's office, wait Let's line up, it's probably already night, let's wait for the break!"

   "Don't be discouraged, what if you can be ranked!"

   "Well, it's always okay to try your luck!"

  Several people were discussing this matter here, and finally a colleague said: "Such a crazy shopping scene, do you think there are customers in the stores of other retailers in Xiangjiang except Yunhai Group's stores in the whole Xiangjiang?"

   "Hehe!" The reporter laughed and said, "Don't talk about whether they have customers, their own employees are lucky if they don't go to the stores under Yunhai Convenience Store to buy things and register!"

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"Daddy, you said that in such a crazy scene, will there be customers in the stores of other retail companies in Xiangjiang?" Wu Guangzheng was also sitting in the car at this time, and curiously asked Bao Yugang beside him what many people had in mind. question.

Just as Bao Yu was sitting in the car, he shook his head and said, "Don't think about it, just look at those consumers who have just registered and are busy running to the next Yunhai Group's store, they should understand, how can there be people in other places! "

  Wu Guangzheng sighed: "For a landline number, the more people register, the higher the chance of winning. Under such circumstances, basically the entire Xiangjiang landline number will be registered!"

   There are no mobile phones in this period, so the registration method of Yunhai Group is to use the home landline or personal call number for filing, so that registration can be done better!

  Bao Yugang nodded and said: "This time, apart from Yunhai Group, it is estimated that Kyushu Group's call machines will also be crazy to buy!"

   Landline phones are not easy to install, but call phones are different. Buying one will have a call number, although the price of call phones is still an expensive electronic product in Xiangjiang.

   But judging from the crazy state of the people in Xiangjiang at this time, if one person in a hundred buys a call machine, Kyushu Group will make crazy money!

  Nowadays, Kyushu Group is still in a monopoly position in Xiangjiang's call machine market!

   "I thought Chu Huan would spend money this time, but I didn't expect him to come up with such a way to mobilize the enthusiasm of shopping in Hong Kong."

  Wu Guangzheng said this, showing a complicated smile.

   "Other retailers were still thinking about how to use discounts to keep themselves profitable, but Chu Huan taught them a good lesson. As long as they can mobilize the enthusiasm of the citizens of Hong Kong to shop, they can make a profit!"

  Bao Yugang nodded and said: "At first, everyone thought that this would be an extremely tragic war of burning money, but it turned out that other people burned money, and Yunhai Group took money!"

Wu Guangzheng analyzed: "Daddy, in this situation, those other retailers will definitely make changes. It is obviously not allowed in terms of time to make them do the same activities as Yunhai Group, so I Look, they will definitely increase the discount.

   Do you think the Yunhai Group's nine yuan nine group buying activity can persist? "

Bao Yugang chuckled, and said, "You underestimate Chu Huan too much. As long as other retailers can't find out about the nine yuan group buying event, Chu Huan can follow their discounts, although Yunhai Group will definitely lose money later on. But judging from the current situation, Yunhai Group's chances of winning are already infinite!"

   Also, correct the typo first and then change it, Huangshan continues to code~

  

  

  (end of this chapter)